IED – Istituto Europeo di Design Florence

Introduction

Florence boasts one of the world most important artistic and cultural heritage, but it is also a city with a long history in Italian design.

It is located at the heart of a region home to major manufacturing excellence that has given Florence an enviable international reputation in fields ranging from fashion and artistic craftsmanship to design and technological innovation.

In such incomparable place for those who wish to pursue contemporary art and innovation, IED focuses on methods for enhancing the benefits of intertwining local expertise with all the different cultures encountered.

The virtuous relationship between high quality artistic craftsmanship and industry is a traditional feature of the quality of production in Florence and its surrounding.

IED Florence represents this special relationship that, when applied to training, translates into blending all these skills– both old and contemporary– which are at the basis of new professions.

This school offers programs in:
  • English
  • Italian

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Programs

This school also offers:

Courses

Course: Fashion Styling - Spring Semester

Campus Full time 15 weeks February 2018 Italy Florence

The Fashion Styling course provides students with the skills and tools to interpret trends and values in the fashion manufacturing supply chain. The program focuses on developing strategies of fashion styling and fashion communication in order to transfer the intangible values of the artifact to the contemporary global market.

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The Fashion Styling course provides students with the skills and tools to interpret trends and values in the fashion manufacturing supply chain. The program focuses on developing strategies of fashion styling and fashion communication in order to transfer the intangible values of the artifact to the contemporary global market. The Fashion Stylist must be able to critically analyze and develop the key content to be communicated, that includes the selection of appropriate media and creation of both print and digital promotional campaigns.

Central to this didactic philosophy of involving professionals and industry, the IED Firenze Fashion Communication program has partnered with LUISAVIAROMA.com. LUISAVIAROMA of Florence, is a premier e-Commerce luxury clothing retailer of the world’s most important designers.... [-]


Course in Fashion Communication - Spring Semester

Campus Full time 15 weeks February 2018 Italy Florence

The Fashion Communication semester program offered by IED Florence is a unique, focused and practical introduction to the fashion industry and the central role of communication. This theme is developed through the courses offered, the companies chosen for collaborations and the project that concludes the semester. [+]

The Fashion Communication semester program offered by IED Florence is a unique, focused and practical introduction to the fashion industry and the central role of communication. This theme is developed through the courses offered, the companies chosen for collaborations and the project that concludes the semester. The IED approach offers students the unique opportunity to work directly with industry professionals as part of their academic experience and professional development thanks to long-standing relationships with Italian fashion and design industry leaders. Central to this didactic philosophy of involving professionals and industry, the IED Firenze Fashion Communication program has partnered with LUISAVIAROMA. LUISAVIAROMA of Florence, is a premier e-Commerce luxury clothing retailer of the world’s most important designers. Schedule - Lessons run from Monday to Friday, full-time. Target - The Fahion Communication semester program is open to current students, graduates and professionals seeking to define or acquire new skills and perspective. There are no pre-requisites in order to enter this program. Structure and methodology - The Spring semester in Fashion Communication forms the basis of the program by drawing together the various disciplines that make up the core vision of the program. Project work and collaboration with companies and industry professionals as the foundation of the IED philosophy. Fashion Communication course highlight : ‘Fatto a mano for the future’. A prime example is the Fashion Communication and Events course, which saw students develop, organize and produce a social media communication campaign and press release articles for Fendi’s special project series “Fatto a... [-]


Course in Fashion Marketing - Fall Semester

Campus Full time 15 weeks September 2018 Italy Florence

The Fashion Marketing semester program at IED Florence is a unique, focused and practical introduction to the fashion industry and the central role of marketing. This theme is developed through the courses offered, the companies chosen for collaborations and the project that concludes the semester. [+]

The Fashion Marketing semester program at IED Florence is a unique, focused and practical introduction to the fashion industry and the central role of marketing. This theme is developed through the courses offered, the companies chosen for collaborations and the project that concludes the semester.

The IED approach offers students the unique opportunity to work directly with industry professionals as part of their academic experience and professional development thanks to long-standing relationships with Italian fashion and design industry leaders.

Central to this didactic philosophy of involving professionals and industry, IED Florence Fashion Marketing semester program has partnered with LUISAVIAROMA. LUISAVIAROMA ( Florence ) is a premier e-Commerce luxury clothing retailer of the world’s most important designers.... [-]


Course in Fashion New Media - Fall Semester

Campus Full time 15 weeks September 2018 Italy Florence

The Fashion New Media Semester Course focuses on a strategic aspect of the fashion system. The education process aims at creating and manage integrated visual and communication strategies, structuring connections with other professional figures, creating strategic communication projects through new media. [+]

The Fashion New Media Semester Course focuses on a strategic aspect of the fashion system. The education process aims at creating and manage integrated visual and communication strategies, structuring connections with other professional figures, creating strategic communication projects through new media. Nowadays the fashion business is presenting some disruptive changes in digital and the new media direction, such as emerging areas of e-commerce and fashion blogging. Central to this didactic philosophy of involving professionals and industry, IED Florence Fashion New Media semester program has partnered with LUISAVIAROMA.com. LUISAVIAROMA ( Florence ) is a premier e-Commerce luxury clothing retailer of the world’s most important designers. Professional Profile - The semester course in Fashion New Media prepares students to acquire new skills for career development in fashion companies, press offices or in Italian or foreign media agencies. Schedule - Lessons run from Monday to Friday, full-time. Target - The Fahion New Media is aimed at young professionals that wish to improve their vision and creative skills through new media and advanced communication processes; students who wish to gain the basics of new media strategies in the fashion field both for a continuing education or for entering the working world; students coming from fields such as fashion, design, communication or marketing and who wish to explore the specifics of the fashion world & new media. Methodology and structure - The semester program in New Media is developed through courses that aim at preparing participants to use the new media as a new strategic... [-]


Fashion Communication and Marketing - Academic Year - Spring Intake

Campus Full time 30 weeks February 2018 Italy Florence

The Fashion Communication and Marketing – Spring Intake focuses on two of the main factors that determine whether brands that compete in the fashion system will be successful or not. It aims at training professionals to create and manage integrated promotion strategies, to monitor advertising campaigns, maintain relations with the media and other professional figures working in the field, and organize events and runway shows.

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The Fashion Communication and Marketing – Spring Intake focuses on two of the main factors that determine whether brands that compete in the fashion system will be successful or not. It aims at training professionals to create and manage integrated promotion strategies, to monitor advertising campaigns, maintain relations with the media and other professional figures working in the field, and organise events and runway shows. The course is held in partnership with LUISAVIAROMA, one of the best Italian e-commerce websites for luxury fashion world wide.

Florence is the focal point of the Italian renaissance and home to an incredible cultural, artistic and architectural patrimony. These proud traditions are still part of the economic and creative fabric and are a fundamental component of the curriculum. This is why Florence offers, more than other art cities, a unique inspirational patrimony of artistic and cultural heritage that serves as the backdrop to the Academic Year program.... [-]


Fashion Marketing and Communication - Academic Year - Fall Intake

Campus Full time 30 weeks September 2018 Italy Florence

The Fashion Communication and Marketing - Academic Year program is aimed at young professionals that wish to improve their competitiveness or change their professional direction; students who wish to gain the basis of Communication and Marketing in the fashion field both for a continuing education or for entering the working world; and Fashion, Communication or Marketing students who wish to explore the specifics of the fashion world in their chosen field of study. [+]

Schedule - Lessons run from Monday to Friday, full-time. Target - The Fashion Communication and Marketing - Academic Year program is aimed at young professionals that wish to improve their competitiveness or change their professional direction; students who wish to gain the basis of Communication and Marketing in the fashion field both for a continuing education or for entering the working world; and Fashion, Communication or Marketing students who wish to explore the specifics of the fashion world in their chosen field of study. Structure and methodology - At IED Firenze students have the possibility of enrolling in any two consecutive semesters to create an Academic Year.

Fashion Marketing - Fall Semester + Fashion Communication - Spring Semester Fashion Marketing - Fall Semester + Fashion Styling - Spring Semester Fashion New Media – Fall Semester + Fashion Communication - Spring Semester Fashion New Media - Fall Semester + Fashion Styling - Spring Semester ... [-]

Summer courses

Summer Course in Advanced Graphic Design

Campus Full time 3 weeks October 2018 Italy Florence

Advanced Graphic Design takes a multi-disciplinary approach to incorporating theoretical and practical skills necessary for a solid foundation with the objective of the creation of a final project. [+]

Advanced Graphic Design takes a multi-disciplinary approach to incorporating theoretical and practical skills necessary for a solid foundation with the objective of the creation of a final project. Students will use the cultural and architectural heritage of Florence of the past and present as their inspiration to utilize and transform their experience and ideas into a unique work.

Target

This is an advanced course, participants should have a basic foundation in the four main components of the courses and should be motivated to work independently and under deadlines. Applicants need to show strong motivation and the ability to work in groups.ability to work in groups.

Structure and methodology ... [-]

Summer Course in Design - Made in Italy

Campus Full time 3 weeks October 2018 Italy Florence

The course Design - Made in Italy intends to provide a basic understanding of the design industry and Made in Italy system. In particular, the program aims at highlighting the close link between the development of a product concept and the manufacturing skills and values.

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The course Design - Made in Italy intends to provide a basic understanding of the design industry and Made in italy system. In particular, the program aims at highlighting the close link between the development of a product concept and the manufacturing skills and values. The course aims at giving to young designers the awareness of Made in Italy values and a basic understanding of supply chain processes that create the final product quality. The course trains junior product designer, product engineers, communication professionals with a proper knowledge about the tangible and intangible values of made in Italy product or craftsmen with a basic knowledge about design. The course Design - Made in Italy intends to provide a basic understanding of the design industry and Made in italy system. In particular, the program aims at highlighting the close link between the development of a product concept and the manufacturing skills and values. The course aims at giving to young designers the awareness of Made in Italy values and a basic understanding of supply chain processes that create the final product quality. The course introduces students to the historical, geographic, artistic and cultural forces that contributed to Italy’s premier role for creative and artistic design in all fields. We consider technology, frequent innovation for craftwork manufacturing approach as the basis of the success of the “Italian design system”. The education program explains the socio-cultural environments of major artistic movements and craft-based manufacturing processes. In particular the course focuses on relationship between... [-]


Summer Course in Fashion Events and PR

Campus Full time 3 weeks October 2018 Italy Florence

This program focuses on the basic skills and methodologies employed in developing and producing successful events specifically for the fashion industry. Students are expected to work outside of class in small groups and individually both for regular assignments as well as the final project.

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This program focuses on the basic skills and methodologies employed in developing and producing successful events specifically for the fashion industry. Students are expected to work outside of class in small groups and individually both for regular assignments as well as the final project.

They will learn how to merge the use of public relation strategies, fashion communication and event planning in order to stage an actual fashion event as their final project for a partner company.

This course affords students the possibility to take advantage of Florence as a historical city of design and fashion that has reinvented itself over the centuries and that in an age of globalization has a relevant role in the world of haute couture/fashion.... [-]


Summer Course in Graphic Design and Portfolio

Campus Full time 3 weeks October 2018 Italy Florence

The course introduces the development of graphic design. Utilizing lectures, case studies and site visits to design studios, exhibitions, and workshops with Italian industry professionals students will develop a solid theoretical and technical skill set in order to complete a Florence-inspired final project.

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The course introduces the development of graphic design. Utilizing lectures, case studies and site visits to design studios, exhibitions and workshops with Italian industry professionals students will develop a solid theoretical and technical skill set in order to complete a Florence-inspired final project. Target - This is an Introductory course; no previous studies within the field are required. However students are encouraged to familiarize themselves with the major themes that will be presented. Applicants need to show strong motivation and the ability to work in groups. Structure and methodology - This course meets from Monday to Friday on a full time basis (morning and afternoon) the course has a duration of 75 hours spread over 3 weeks. During the program students will acquire the historical and modern fundamentals of Italian graphic design. Topics covered - Semiotics, historical background of graphics and design, visual communication, destination branding, typography and page layout, color analysis, fundamentals of Adobe Photoshop and Illustrator including use of layers, colors, text tools, pencil and brushes, picture placement and exporting to diverse media, introduction to developing and maintaining a professional portfolio. Learning outcomes: Acquisition of technical proficiency in the use of the tools and materials in graphic design; Development of new skills using Adobe Photoshop and Illustrator; Adaptation of the creative process meet project objectives; Development of a personal portfolio and individual final project.... [-]


Summer Course in Visual Design and Lateral Thinking ( Winter Edition )

Campus Full time 3 weeks January 2018 Italy Florence

Visual Design and Lateral Thinking takes a multi-disciplinary approach to incorporating theoretical and practical skills necessary for a solid foundation, with the objective of the creation of different projects through the use of several techniques. [+]

Visual Design and Lateral Thinking takes a multi-disciplinary approach to incorporating theoretical and practical skills necessary for a solid foundation, with the objective of the creation of different projects through the use of several techniques. Students will use the cultural and architectural heritage of Florence of the past and present as their inspiration to utilize and transform their experience and ideas into a unique work.

This is an Advanced course, participants should have a basic foundation in the main components of the courses, a background in the use of the main graphic software and should be motivated to work independently and under deadlines. Applicants need to show strong motivation and the ability to work in groups.... [-]


Videos

IED Florence campus

Unraveling fashion, a knitting experience_Workshop_day 1

Three Year Diploma_Fashion Communication and Digital Media

Contact

Istituto Europeo di Design

Address Via M. Bufalini 6/r
50122 Florence, Italy
Website http://www.ied.it/firenze/home
Phone +39 055 29821