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TOChina HUB ChinaMed Business Program (CMBP)
TOChina HUB

ChinaMed Business Program (CMBP)

4 Weeks

English

Full time

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Introduction

The ChinaMed Business Program (CMBP) offers a unique and intensive set of crash courses – for a total of 250+ hours of intensive training – designed to equip a high-power group of prospective managers and entrepreneurs with strategic skills in the areas of business internationalization, cross-cultural management and creative entrepreneurship, with a focus on China and the Euro-Mediterranean region.

The CMBP curriculum has been especially developed by an international team of scholars of contemporary China together with European executive education specialists and China-based professionals. All faculty members are accomplished business executives, legal professionals and academics from some of the world’s best universities and most dynamic companies. The program aims to respond to the growing demand for highly-qualified profiles combining substantive competence on China and the Euro-Mediterranean region, good command of the basics of international business, and an entrepreneurial spirit free of naiveté.

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