Graphic designers help clients communicate by using photography, symbols, text, illustrations, color and texture in an original way in order to get the attention of their target audience. Individuals who study graphic design may be able to work as visual designers, web designers, or as copywriters and strategists.

One characteristic of Iceland's higher education system is a four-year course. After completion of undergraduate degree, The University of Icleand often have scholarships for those students who may want to further studies to master’s and doctorate levels. It is based in Vesturbær, Reykjavik and was founded in 1911.