Summer course in Fashion Marketing

Top Summer Courses in Fashion Marketing

Fashion Marketing

Taking a summer course is a way to either shorten your program length or obtain additional qualifications and training. These courses are offered at universities all over and can be taken in a variety of subjects.

What is a Summer Course in Fashion Marketing? This course explores a variety of components that make up this area of the fashion industry. Every program will differ, but common courses may include trend research, brand analysis and management, advertising, distribution, and merchandising. Students may get the opportunity to visit retail spaces and showrooms, as well as attend lectures by industry professionals. Many programs will also consist of student projects and presentations.

Individuals who take a fashion summer course benefit in a number of ways. They develop good communication strategies, sales techniques, and management skills. They also get experience working in the real world which may help them find a career once they graduate.

The costs associated with taking a fashion marketing course will vary depending on where students take the program. The location and reputation of the school are big factors, and some programs have fees associated with part of the curriculum. Students should contact the schools to find out what tuition and fees will be expected.

Taking a summer course helps students get closer to graduating and finding a career in the fashion industry. Some of the tasks that graduates will eventually be prepared for include maintaining relationships with the media, organizing runway shows and special events, monitoring advertising campaigns, creating integrated promotion strategies, and working with other professional figures in the field. Career titles may include account executive in fashion, advisor in advertising and media, product manager, and fashion marketing manager.

If you are interested in working in the fashion industry, search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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BAU IAR Summer Session

BAU International Academy of Rome
Campus Full time 4 weeks

Learn how to seize the opportunities and challenges of the most dynamic markets of the 21st century: BAU IAR Summer School provides you a unique opportunity of training in the sectors of the Italian excellence such as design, branding, luxury and fashion. [+]

Best Summer Courses in Fashion Marketing 2017. Learn how to seize the opportunities and challenges of the most dynamic markets of the 21st century: BAU IAR Summer School provides you a unique opportunity of training in the sectors of the Italian excellence such as design, branding, luxury and fashion. Our Mini-masters & Specializations are intended to show how to seize the opportunities and challenges of the most dynamic markets of the 21st century. They are based on 4 to 10 week program focused on design thinking and full immersion project application, in-company visits, case studies and face to face with top designers, architects, studios and entrepreneurs. Our Mini-masters & Specializations aim to provide a unique opportunity of training in the sectors of the Italian excellence such as design, branding, luxury and fashion, in order to make you explore the multiple layers of Rome and its culture and learn more about the excellence Made in Italy. Watch the video below created by M. Majed Wisal, one of our 2016 best students, to get inspired by the Roman architecture and lifestyle. [-]

Summer Course in Visual Merchandising

Laureate Design Universities - Summer courses
Campus Full time 2 weeks July 2017 Italy Milan

Through guided tours to Milan’s most relevant concept stores, you will develop a theoretical, analytical, and critical approach to visual merchandising. [+]

Summer Course in Visual Merchandising Through guided tours to Milan’s most relevant concept stores, you will develop a theoretical, analytical, and critical approach to visual merchandising. You’ll analyze visual merchandising strategies for showrooms, concept stores, mono-brand stores, and department stores, and you’ll explore tools for creating a strategic language for a fashion brand. At the end of the course, you will be asked to develop an individual project. Requirements This course is designed for final-year university students and for those with some working experience in fashion design who wish to explore new opportunities combining strategy and creativity. [-]

Summer Course in Fashion Marketing & Communication

Laureate Design Universities - Summer courses
Campus Full time 2 weeks June 2018 Italy Milan

The course focuses on the fashion industry through a business and management perspective. It will give you the tools you need to understand the dynamic context of the fashion business in Italy and abroad. [+]

Best Summer Courses in Fashion Marketing 2017. Summer Course in Fashion Marketing & Communication The course focuses on the fashion industry through a business and management perspective. It will give you the tools you need to understand the dynamic context of the fashion business in Italy and abroad. You will be introduced to fundamentals such as fashion industry sourcing, the supply chain, and the fashion buying cycle; vendor selection and fashion buying decision criteria; retail brand marketing in the fashion industry; internationalization of fashion retailing; and international branding and flagship stores. Requirements This course is intended for students who have no background in fashion and who are attending or will attend their first year of university studies in art and design. [-]

Summer School Fashion Marketing & Communication

Il Sole 24 ORE Business School
Campus Full time 2 weeks July 2017 Italy Milan

A two-weeks international intensive program for students and professionals interested in acquiring direct knowledge and experience of the Italian excellence in Fashion Marketing & Communication. [+]

A two-weeks international intensive program for students and professionals interested in acquiring direct knowledge and experience of the Italian excellence in Fashion Marketing & Communication. Advanced booking: 20% discount for subscriptions made within June 11th 2017. GOALS AND PROFESSIONAL OPENINGS A full immersion program to discover the Italian excellence on luxury fashion and lifestyle. The program provides technical and managerial expertise to aspiring professionals and entrepreneurs in this sector. TARGET The summer school is suitable for students and professionals who would like to develop greater knowledge and expertise in the Luxury sector. The course is taught entirely in English. A SUMMER SCHOOL IN MILAN, ITALY Milan is internationally recognized as a world capital of fashion and design. The city’s rich history and classical architecture are a counterpoint to the modern pace of life and the rising towers designed by 21st-century starchitects. It is also one of the most multicultural and diverse cities in Italy and Europe, with banking, industrial and design sectors that draw businesses from around the world. PROGRAM The summer school offers a combination of: -Classroom and project works on the following topics: Made in Italy: yesterday, today and tomorrow Consumer trends in the fashion market Marketing for the fashion industry Brand Management and Communication Fashion Careers Lab Personal Branding Lab -Lectures by experienced managers and professionals of the sector -Field visits to some of the most important brands in Milan ADMISSION The Summer School has a closed number and involves a selection process. Please, fill in the... [-]

Summer Campus

Haute Future Fashion Academy
Campus Full time 2 weeks July 2017 Italy Milan

The Summer Campus at HFFA is the ideal opportunity for anyone wishing to discover a profession in the luxury fild. The courses offered during the summer period provide the possibility to have a unique experience in one of the most dynamic cities of Europe and spend the summer in Milan based on creativity. The classes will be held in english / italian, everyday from monday to friday... [+]

Best Summer Courses in Fashion Marketing 2017. The Summer Campus at HFFA is the ideal opportunity for anyone wishing to discover a profession in the luxury fild. The courses offered during the summer period provide the possibility to have a unique experience in one of the most dynamic cities of Europe and spend the summer in Milan based on creativity. The classes will be held in english / italian, everyday from monday to friday. Créateur de Parfums Fashion Photography Fashion Design Luxury Bag Design Luxury Shoes Design Fashion Buying Fashion Journalism Fashion Image Consulting Marketing & Communication for Luxury Interior Design Admission Requirements Certifiate of previously acquired academic qualifiations Proof of payment of the participation fee Copy of passport or ID card 2 passport-size photos Créateur de Parfums Perfume is a symbol of timeless elegance and refinement that expresses one’s personality and state of mind. Transforming ideas into scents is however a very complex art that requires specific knowledges and keen sensibility. The Créateur de Parfums Summer Campus will bring students closer to the perfume world while developing a deep understanding of the profession. Under the tutorship of master perfumers, students will learn the main principles behind olfactory and sensory evaluation, working with raw materials and finished products and learning to evaluate, recognize and recreate scents and fragrances. Programme Week 1 - Perfumery raw materials: naturals, natural identical and synthetic - Perfume composition: the complex art of perfume making. Odor unit, notes, accords and pyramid - The perfume classification: the... [-]

Summer course in Fashion Marketing

IED – Istituto Europeo di Design Barcelona
Campus Full time 4 weeks July 2017 Spain Barcelona

In the last years, fashion industry has been immersed in a deep and fast transformation process of its productive and organisational structure, provoking relevant changes in the industrial model that has been characterising developed economies during the last 25 years. [+]

THIS PROGRAM IS TAUGHT IN SPANISH In the last years, fashion industry has been immersed in a deep and fast transformation process of its productive and organisational structure, provoking relevant changes in the industrial model that has been characterising developed economies during the last 25 years. At the moment, there is clear intensification process of the worldwide competence, which has constrained the sector (both huge companies and entrepreneurs) to make its functions much more professional to respond to the new competitive environment. The traditional scheme of textile and clothing companies was standing on a mighty industrial foundation and a distribution system in which multi-brand independent stores would predominate. New business chains benefit from a better understanding of markets and the capability to adapt their products to the market’s demand, pursuing the commercial margins of industrial activities while optimizing their business efficiency. All those who work in a fashion marketing and communication department need to be capable of responding to relevant subjects such as defining new business models, consolidating the “brand” value or looking for new consumption trends in order to be able to face them fastly. All things considered, their work is to define the global strategy so other professionals (designers, advertisers, product managers, interior designers, window dressers, …) develop their work jointly, directing their efforts to a common challenge with clear and agreed goals. Fashion is the field that invests the most in marketing, up to 18%. Investments in brand image are becoming more and more essential for this... [-]

Summer course in Fashion Trends Investigation from Coolhunting to Forecasting

IED – Istituto Europeo di Design Barcelona
Campus Full time 4 weeks July 2017 Spain Barcelona

The summer course in Trends Investigation from Coolhunting to Fashion Forecasting leads students through the fascinating field of trends investigation. [+]

Best Summer Courses in Fashion Marketing 2017. THIS PROGRAM IS TAUGHT IN ENGLISH The summer course in Trends Investigation from Coolhunting to Fashion Forecasting leads students through the fascinating field of trends investigation. Instructors with a variety of backgrounds and specializations introduce students to their captivating line of work and the tools needed to investigate, analyze and predict the trends of the future. Focusing on fashion trends, students explore Barcelona and Berlin practicing the tools of street investigation in these cultural hubs. Trend theory is related via lectures and dynamic workshops and investigation tools are practiced both on and offline, enabling students to gain a broad knowledge of how trends work and how designers and brands use trends to innovate. OBJECTIVES The course objective is to give students a holistic understanding of trends investigation and the ability to inspire and inform with trends via the best practices and tools they learn during classes. Students finish the course with a strategy to enter into the field of trends investigation. Methodology In the first two weeks class exercises teach the techniques of on and off-line evidence gathering which is used to create an unfiltered picture of what they have discovered, known as an Evidence Wall. As the course progresses we focus on fashion forecasting and analytical tools are learned. Students start to hone their intuition and learn methods of triangulating their findings in order to create a Trend Cartogram, highlighting more concrete and specific signals affecting certain aspects of culture, design and... [-]

Summer Course in Fashion Marketing

IED – Istituto Europeo di Design Milan
Campus Full time 4 weeks July 2017 Italy Milan

Fashion Marketing is a multidisciplinary course that explores the various components that make up this important and exciting sector of the fashion industry. Students will focus on marketing, design and merchandising in a seminar"based course with industry professionals lecturing and sharing their experience in their specific area of expertise. Traditional methodologies and techniques such as brand analysis and management, trend research, as well as distribution, advertising and merchandising will be covered in depth and complimented by visits to showrooms and retail spaces. Students will also complete personal projects on"site in different zones of Milan throughout the program to prepare them for their final project and presentation. [+]

THIS PROGRAM IS TAUGHT IN ENGLISH Level and Pre"requisites: Introductory course; no previous studies within the field are required. However students are encouraged to familiarize themselves with the major themes that will be presented: Milan Fashion Week, Italian Designers, Italian Fashion Reading List Learning Outcomes: Research and acquisition of theoretical and practical knowledge of different typologies of Italian fashion industry; Acquisition of the knowledge of the latest trends of Italian fashion industry; Experience working as part of a multinational student team through negotiation and collaboration to complete the final project; Understanding of the creative process in order to carry out specific project goals; Acquisition of key tools and methodologies to understand, to position and further develop a fashion brand at a basic level within the present rapidly changing marketing environment; Acquisition of the knowledge to develop a communication strategy according to the goals and the budget set; Acquisition of time management skills to develop own learning and work independently. Topics Covered: Fashion marketing, marketing intelligence, fashion brand management; Digital media marketing; Fashion trends and consumption scenarios; Fashion system; Communication and advertising; Distribution channels; Visual merchandising; Sales techniques. [-]

Summer Fashion Course

Milan Fashion Campus
Campus Full time Part time 2 - 4 weeks October 2017 Italy Milan + 1 more

A unique summer study fashion abroad experience, where young people meet for the passion of fashion design. One month of intensive program for students who want improve their skill or just want to discover the world of fashion in Milano [+]

Summer Course

How Spend your Summer Vacation ? With the Italian Abroad Summer Fashion Camp

A unique summer study fashion abroad experience, where young people meet for the passion of fashion design. One month of intensive program for students who want improve their skill or just want to discover the world of fashion in Milano

http://www.fashioncampus.it/fashion-design/milan%20Fashion%20campus%20Certifictae.jpg [-]