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See Summer Courses in Digital Marketing in Europe 2019/2020

Those who enroll in summer courses are often able to get ahead in their educations. Additionally, those who have already completed a degree are sometimes able to enroll in this type of course to enhance their current careers. 

Digital marketing is a method of promoting businesses, products and services on electronic media platforms. This often involves social media, but also includes mobile apps, electronic billboards, digital radio and television, text messaging and other channels.

Europe, one of the world's seven continents, is usually known as the westernmost peninsula of Eurasia. Second smallest continent, with 10,180,000 (km2), the area regroups 50 countries.

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2 Results in Digital Marketing, Europe

IED – Istituto Europeo di Design Madrid

The Digital Strategy and Social Media Summer Course is divided into two parts, each one lasting two weeks. ... [+]

THIS PROGRAM IS TAUGHT IN SPANISH The Digital Strategy and Social Media Summer Course is divided into two parts, each one lasting two weeks.

Course Objectives: to acquire a deep understanding of the work carried out by a Strategic Planner and Social Media Manager. to learn to develop a social media strategy for any brand or institution. to learn to use the necessary tools to build a brand message in social networks and to monitor existing mentions and conversations. to delve into existing channels and to learn about regulations and professional deontology.

Social networks have turned into the place where brands interact with their target customers and represent a great opportunity to participate in the client’s life. Companies have therefore assimilated social media in their global communication strategy. A Social Media Manager is the spokesperson of a brand for the internet, and should be an experienced communication expert capable of building contents, dealing with communities. He should be proficient in social media and skilled at monitoring web reactions, through specific tools that allows him to examine information that he can pass on to Communication and Marketing managers. Programme: the Web 2.0 and social networks. How to design a social media strategy. Monitoring: analytics tools and reports. Social networks: Tuenti, Twitter, LinkedIn. User-generated content platforms: YouTube, Flickr. Corporate blogs. Brand content-generating, storytelling. SEO and SEM. Geolocation and mobility. Online reputation. How to measure ROI and ROR. Final project.... [-]

Spain Madrid
July 2020
Spanish (Spain)
Full-time
4 weeks
Campus
GBSB Global Business School

Join us this summer in Barcelona! GBSB Global’s Summer School in Barcelona provides a great opportunity for students from all over the world to utilize their summer holid ... [+]

Digital and Leadership Summer School in Barcelona

Join us this summer in Barcelona! GBSB Global’s Summer School in Barcelona provides a great opportunity for students from all over the world to utilize their summer holidays to get a head start on their education and excel academically. For two consecutive weeks, July 9th-20th, 2018, students will explore the topic of digital business and will have the occasion to experience what life feels like as an entrepreneur or a business leader in an innovative organization.

While studying, enjoy the city. There is no place quite like Barcelona in the summer. Tranquil waters, jovial beaches and beautiful weather only begin to describe it. This intriguing city nestled along the Mediterranean has just the right balance, a booming international business environment matched by an unparalleled allure for fun. From sonic music festivals to the invigorating startup scene, this is the place to be this summer!... [-]

Spain Barcelona
Request Info
Full-time
2 weeks
Campus