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Postgraduate Certificate Programs in Strategic Marketing

Many students interested in advanced studies elect to pursue a postgraduate certificate. Offered by select United Kingdom universities, postgraduate certificates are comparable to master’s degrees or postgraduate diplomas and may take from six months to four years for completion depending on the field of study. What is a postgraduate certificate in strategic marketing? Advanced marketing con… Read more

Many students interested in advanced studies elect to pursue a postgraduate certificate. Offered by select United Kingdom universities, postgraduate certificates are comparable to master’s degrees or postgraduate diplomas and may take from six months to four years for completion depending on the field of study.

What is a postgraduate certificate in strategic marketing? Advanced marketing concepts and strategies are two key emphases when pursuing this degree. Students can learn how to develop multichannel marketing campaigns that incorporate traditional advertising, digital marketing, viral campaigns, and other types of integrated promotional efforts. Other areas of study can include consumer behavior, the psychology of making purchasing decisions, public relations and social media management.

Marketing skills are applicable in all aspects of a person’s career and life, whether selling a product or one’s own ideas. Students can learn persuasive writing skills that prompt action by the reader. Project management skills can be applied in many types of careers.

Tuition and fees to complete a postgraduate certificate program can vary depending on the length of the program and whether classes are delivered online or in a classroom setting. The location of the university can also impact the cost of attendance.

Strategic marketing graduates often find very rewarding marketing careers, including vice president of marketing, advertising account director, media buyer or public relations manager. Graduates may also choose positions including product manager, web content manager, event manager, or sales and promotions director. Those interested in consumer behavior may find jobs as a market researcher or vice president of customer service. Other graduates become marketing consultants or CEOs of their own advertising firms.

Strategic marketing degrees may be offered online or in person during classroom sessions. Programs may focus on regional or international marketing depending on the school. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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Northpoint Centre of Learning
India Online, India

The task of market research (MR) is to provide management with relevant, accurate, reliable, valid and current information. Competitive marketing environment and the ever-incr ... +

The task of market research (MR) is to provide management with relevant, accurate, reliable, valid and current information. Competitive marketing environment and the ever-increasing costs attributed to poor decision making requires that market research provides sound information. -
Postgraduate Certificate
Full-time
11 months
English
Campus
 

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