Postgraduate certificates are designed to expand an individual’s expertise in a focused area of a broader topic. This professional qualification can hasten income growth and career advancement. Time for completion may be a less than a year.

What is a postgraduate certificate in marketing research? Students may learn what steps must be taken to provide management with accurate, reliable and relevant information regarding a business’s competitive environment. In addition to market research methodologies, individuals can learn to define target markets and segment them. Strategic planning, finance and management courses may be offered as part of the program. Projects in the form of internships may be necessary for successful program completion.

Presentation and report writing skills are vital to success in marketing research. They improve an individual’s ability to influence and persuade an audience. Self-motivation and effective time management skills are valuable in business as well as in daily life.

Market research is in global demand by large corporations and small businesses. Educational institutions offer programs to meet this need. Program pricing can vary between schools. Therefore, it’s best for students to contact the school of interest directly for current curriculum and aid package information.

A postgraduate certificate in marketing research can result in career opportunities in a profusion of industries. Market research analysts collect and interpret information using sales statistics, surveys and consumer feedback reports to note trends and the success of particular products. Survey researchers delve into detailed data regarding consumer markets and their needs. Nonprofits, politicians and government agencies use similar data to understand market positions. Salaries may increase with experience.

Flexible schedules are in demand by today’s active working professionals. Academies and institutions typically offer e-learning programs to enable students to reach their educational goals from almost anywhere. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.