PGD in Marketing Management for Luxury Tourism

General

Program Description

This Postgraduate program in Marketing Management for Luxury Tourism is designed for graduates and professionals wishing to fast track their career in marketing management for the hospitality industry. The program aims to provide the expert knowledge and perspective required by professionals and directors in the global and dynamic environment of tourism by understanding the impact of new technologies and new trends.

Preparing students to lead marketing projects and develop strategies, the program focuses on acquiring skills and knowledge aimed at: - High class segments - Exclusive services - Premium products - Reputable brands

This postgraduate marketing diploma consists of six months of full-time study, followed by a three-month off-campus case study and a three-month internship. The internship and case study may be carried out simultaneously.

Last updated Nov 2017

About the School

Les Roches Marbella, branch campus of Les Roches Switzerland, is a co-educational hospitality management school offering higher education programs. It is accredited by the Commission on Institutes of ... Read More

Les Roches Marbella, branch campus of Les Roches Switzerland, is a co-educational hospitality management school offering higher education programs. It is accredited by the Commission on Institutes of Higher Education (CIHE) of the New England Read less