Higher Professional Technical Course in Development of Touristic Products

General

Read more about this program on the institution's website

Program Description

DESCRIPTION

This course aims to provide future professionals with technical skills that enable them to identify and recognize the various constituent and preponderant elements and variables in building the sustained demand / supply of a tourist destination.
Possess a wide range of theoretical and practical knowledge and tools in the field of foreign languages; knowledge of the various phenomena and current realities of the tourism sector, from the construction, promotion and marketing of products / services and tourism experiences.

PROFESSIONAL OUTPUTS

Travel Operator / Agent | Touristic Assistant Guide | Promoter of touristic products/services | Support for the Management and Administration of Tourism Companies | Promotion and creation of new products / services and tourism experiences | Entrepreneur of activities related to the tourist activity.

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COURSE CONTENTS

1ST YEAR
1st semester
- Fundamentals of Management
- Spanish Language I
- English Language I
- Principles of Tourism
- Travel Agency Techniques and Systems and Tourism Operators
- Information Technologies Applied to Tourism

2nd semester
- Creation of Touristic Products and Experiences
- Enogastronomy
- Geography and Tourism Planning
- Art History, Ethnography and Heritage
- Spanish Language II
- English Language II

2ND YEAR
1st semester
- Recreation and Event Management
- Financial Accounting
- Tourism Law and Legislation
- Entrepreneurship and Innovation
- Touristic and Digital Marketing
- Tourism Planning and Sustainable Development

2nd semester
- Internship

Last updated Nov 2020

About the School

ISAG - European Business School is a Private Polytechnic Higher Education Institution founded in 1979 and located in the city of Porto. With more than 40 years of history and tradition in Higher Educ ... Read More

ISAG - European Business School is a Private Polytechnic Higher Education Institution founded in 1979 and located in the city of Porto. With more than 40 years of history and tradition in Higher Education, guided by a high quality teaching and an innovative and irreverent position. ISAG was a pioneer in the courses of Management and Tourism in the North of Portugal. ISAG - EBS has been strengthening it´s internationlization strategy, as well as its position as one of the best Business Schools in Portugal. Read less