Introduction

VGC International College now offers 4 Week Business Certificate Programs. These programs, taken through the School of International Business, are ideal for students looking to advance their business studies in Canada.

Business Presentations and Practices

This course provides hands-on experience on how to create exceptional business presentations using a variety of presentation software, and deliver the presentations to the class with confidence. The student will deliver multiple presentations over the 4 weeks and will get daily constructive feedback from both the instructor and fellow students.

Upon completion of this program, the successful student will be able to:

  • Demonstrate best practices in business presentations.
  • Demonstrate and recall key concepts of the Audience Intent Message.
  • Write and present a persuasive argument.
  • Use digital communications in an effective and professional manner (social media, mobile technologies, IM and text).
  • Demonstrate the ability to write and deliver an effective presentation.

Start Dates for Business Presentations and Practices

  • 2019 July 2nd, December 30th
  • 2020 June 29th

Marketing Essentials

Students learn the essentials of marketing for customers and clients. This course provides a general overview of marketing with a focus on specific job skills in a typical marketing lifecycle, selling, customer relationships, and communication.

Upon completion of this program, the successful student will be able to:

  • Apply concepts of value, pricing strategies, and consumer segmentation, targeting, and positioning.
  • Analyze the marketing environment and buyer psychology.
  • Create a brand through customer value.
  • Analyze and apply marketing frameworks such as the 4 Ps.

Start Dates for Marketing Essentials

  • 2019 December 30th
  • 2020 June 29th

Applied Leadership in the Workplace

This course provides an overview of theories in applied leadership in the workplace as it relates to managing customer relations. The students learn about themselves to determine his or her own leadership style. Through the study of leadership styles of historical and current business leaders, the student will learn various approaches to different customer management situations. Through role-play and case studies, the student will be able to practice and develop their leadership style.

Upon completion of this program, the successful student will be able to:

  • Demonstrate their own personal leadership style and vision.
  • Describe various leadership styles and techniques.
  • Lead teams using motivation and delegation.
  • Demonstrate knowledge of leadership qualities through role-playing.

Start Dates for Applied Leadership in the Workplace

  • 2019 July 29th
  • 2020 January 27th, July 27th

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Business Communication Essentials

This course prepares the student for both technical skills and soft skills for effective business communications. With the aid of technical tools and role-playing, the student will learn a variety of business writing frameworks that will help any organization communicate with clarity, sensitivity, and efficiency in today’s demanding business world.

Upon completion of this program, the successful student will be able to:

  • Communicate across cultures and generations.
  • Plan, write, revise and prepare written messages.
  • Write and present a persuasive argument.
  • Write various correspondences and be familiar with various forms of communication.
  • Demonstrate effective business writing and presentation skills.

Start Dates for Business Communication Essentials

  • 2019 April 29th, October 28th
  • 2020 April 27th, October 26th

Practical Sales Techniques

In this course, the student learns the essentials of how to be a salesperson and how to develop a personalized sales approach. The student will learn about the opportunities in sales in this age of information and technology. The student will get practical experience on how to develop person-to-person relationship strategies using communication and buyers psychology.

Upon completion of this program, the successful student will be able to:

  • Recall and describe key milestones in the evolution of various selling models.
  • Understand the key ethical and social considerations in personal and business sales and selling.
  • Develop a relationship, customer and product strategies.
  • Develop questionnaires for determining customer needs.

Start Dates for Practical Sales Techniques

  • 2019 August 26th
  • 2020 February 24th, August 24th

Practical Business Calculations

Students will learn about business mathematics used in everyday businesses. The skills learned in this course will serve the student well in any business role as well as in their personal financial life.

Upon completion of this program, the successful student will be able to:

  • Demonstrate the use of weighted averages.
  • Use calculations for gross earnings, hourly wages, and commissions.
  • Demonstrate and know the differences between Simple Interest, Compound Interest.
  • Demonstrate their knowledge of amortization, mortgages and sinking funds.

Start Dates for Practical Business Calculations

  • 2019 April 1st, September 30th
  • 2020 March 30th, September 28th

Communication for Customer Satisfaction and Excellence

In this course, the student learns how to provide exceptional customer service for any organization. The student will study concepts on customer service across a range of channels including face-to-face, over the phone, and online applications. They will learn how to handle a range of customer behaviors. Students will be able to apply these practical concepts to help differentiate any organization.

Upon completion of this program, the successful student will be able to:

  • Define and deliver exceptional service.
  • Know how to best to handle complaints.
  • Create a customer service brand.
  • Demonstrate exceptional customer service in a person-to-person sales relationship whether it is face-to-face, online, or over the phone.

Start Dates for Communication for Customer Satisfaction and Excellence

  • 2019 February 25th, August 26th
  • 2020 February 24th, August 24th

Principles of Managing Customer Relationships

In this course, the students will learn the fundamentals of Customer relationship management. From a sales and selling perspective, the student will learn the principles of customer acquisition, customer engagement and developing long-term customer relationships. These skills can be applied to assist an organization’s customers for the purpose of growth and profit.

Upon completion of this program, the successful student will be able to:

  • Demonstrate knowledge of personal selling skills in relation to gaining employment and developing a successful career.
  • Demonstrate knowledge of three personal selling philosophies, concepts of buying and selling, differences between consumers and business buyers and key points that shape these buying behaviors
  • Demonstrate an understanding of key principles, methods, and concerns relating to strategies and techniques for negotiating with buyers.

Start Dates for Principles of Managing Customer Relationships

  • 2019 October 28th
  • 2020 April 27th, October 26th

Introduction to Canadian Business Management

Students will learn about the nature of Canadian business best practices. The course will provide the theory and practical knowledge for students to understand how Canadian businesses operate, plan, strategize, organize, develop and control.

Upon completion of this program, the successful student will be able to:

  • Have a good understanding of business terms, theories and organizational structure for Canadian business.
  • Demonstrate knowledge of management terms, processes of planning, organizing, leading and controlling organizational work activities as well as roles and responsibilities for hiring.
  • Demonstrate the process of quantitative decision making.
  • Understand and better integrate into the Canadian company culture.

Start Dates for Introduction to Canadian Business Management:

  • 2019 May 27th, November 25th
  • 2020 May 25th, November 23rd

Fees

  • Registration fee: $150
  • Tuition Fee: $1485/program
  • Material Fee: $40/program
  • Textbook Fee: $75/program
  • Administrative Fee: $20
  • Assessment Fee: $70

Entry Requirements

  • 18 years old, or complete High School
  • Reach an IELTS 5.5(academic) or TOEFL 70 or equivalent or achieve a VGC level 6 Upper Intermediate or pass the VGC placement test
  • Pass VGC Assessment Interview
Program taught in:
  • English

See 5 more programs offered by VGC International College »

Last updated October 14, 2019
This course is Campus based
Start Date
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Oct 28, 2019
Duration
4 weeks
Full-time
Price
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Inside VGC: The Business English Certificate Program