Presenting the figure of the future business administrator: the one able to make numbers enhance and support creativity, an entrepreneurial mind who can launch, lead and make a fashion business perform in the most different market conditions.
The study plan features: World Business Issues (reading, analysing and creating business scenarios), Fashion Marketing (consumer behaviour, market attractiveness and benchmarking), Fashion Enterprise (business intelligence, start-up, project management), Business Administration (balance sheets, finance, change management), Fashion Leadership (team building, coaching, negotiating, persuading).
Two museum visits, one to Gucci and one to Ferragamo, a lecture given by a specialist from the fashion field, an individual project and a personal consultation about your future in the world of fashion and options for further study are all elements included in the course.
This course is the ideal first move into the business of fashion, leading perfectly into the four-year undergraduate programme in Business of Fashion or the nine-month master in International Fashion Business.
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