Expert in Digital Content Management

General

Program Description

  • An innovative and practical training, taught by active experts Look at our faculty staff!
  • Starts on January 28, 2020
  • 150 hours of training
  • Title of the Carlos III University of Madrid130121_carlos-III-nuevo400px-1.png
  • Semipresencial or 100% online training

The program is aimed at communication and marketing professionals who generate content, should give them visibility and meet measurable objectives on all types of digital websites, digital magazines, corporate blogs, social networks, newsletters, mobile applications and e-mailings, among others.

The course is also aimed at graduates of any specialty interested in communication in digital environments.

With this course you will acquire a strategic vision in the generation of content, covering in depth all the relevant aspects in this area of specialization.

What are you going to learn

  • Methodology for content management that effectively assesses the achievement of objectives with limited resources.
  • Definition and design of digital products according to the communication strategies of the brands.
  • Management and organic positioning of the contents, in accordance with a proven methodology.
  • Use of tools for optimization and analysis of results.
  • Production and editing of audiovisual content for digital products.

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Learn with great professionals in the sector

German Frassa
Director of Digital Products in Editorial Unit

Sergio Martín Balsa
Head of UX in Editorial Unit

Alvaro Varona
Corporate Manager in User Experience in SM

Javier Melero
Consultant specialized in SOCIAL MEDIA

Pedro Martinez
Head of audience development in Editorial Unit

Giulio Piantadoi
Audiovisual writing in THE INDEPENDENT

Discounts and payment method

The price of the course is 2,800 euros . If you wish to register, make your reservation now for an amount of € 560 (20% of the registration fee), through this website.

The program can be paid in up to four installments.

  • First payment: 20% of the total amount, to reserve a place in the program, when registration is formalized.
  • Second payment: 40% of the total amount, before the start date of the program.
  • Third payment: 20% of the total amount up to one month after the start date of the program.
  • Four payment: 20% remaining, up to two months after the start date of the program.

Training scheduled by companies

This type of help can be accessed by any company that during the previous year has contributed for vocational training, as well as those newly created. They can benefit from these grants by applying Social Security bonuses, once the training is done.

More information at www.fundae.es

Our platform meets all the requirements of the State Foundation for Employment Training.

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Last updated Mar 2020

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About the School

La Escuela de Periodismo y Comunicación de Unidad Editorial es un centro de alto rendimiento educativo con más de 10 años de experiencia en el sector. Nuestra diferenciación se basa en que tenemos a n ... Read More

La Escuela de Periodismo y Comunicación de Unidad Editorial es un centro de alto rendimiento educativo con más de 10 años de experiencia en el sector. Nuestra diferenciación se basa en que tenemos a nuestra disposición los profesionales más destacados y un entorno 100% auténtico que permite desarrollar con éxito nuestra actividad. Read less