This Diploma, through its contents and with an essentially dynamic and practical teaching method, will provide those who register, knowledge and skills development for a correct and effective management of sports institutions, so that decision making can be based on theoretical knowledge and practical experiences that guarantee excellent management.
Also, through the study of the different modules will be deepened the analysis in human aspects and ethical issues raised by the sports phenomenon, making compatible the development of it as a business and the comprehensive training of the athlete.
Hoping that the information in this booklet is useful, we renew our votes wishing Diploma students the greatest personal and professional achievements.
Daniel Valera Loza, Dean
Faculty of Administrative Sciences and Human Resources University of San Martín de Porre
The USMP, a dynamic partner
It is a great honor and an immense pleasure for CIES to present the third edition of its Sports Management Diploma Program, in collaboration with the Universidad de San Martín de Porres , a dynamic partner.
For 20 years, our institute, which has the financial support of FIFA, has developed a large number of projects, whose objective is to better understand the multiple aspects of sport in general and football in particular.
The sporting phenomenon, currently presents a growing level of complexity that determines the need for sports institutions, companies linked to the world of sports and professionals who provide services have multidisciplinary tools for proper and effective management. In addition, at a time when sport is one of the great protagonists of society, it is essential to continue with our efforts so that it retains its capacity for seduction and its dignity. The sporting feats and their economic implications must maintain an irreproachable morality. The USMP / FIFA / CIES Sports Management Diploma responds to these objectives.
Our presence in Peru is part of the desire to offer future sports administrators of this country, and their neighboring countries, instruments of work in fields as varied as communication, law, finance, management, organization of sporting events , marketing and sponsorship. It is also necessary that these instruments adapt to local realities in order to preserve their effectiveness. This will be the role played by our enthusiastic partner, the Universidad de San Martín de Porres .