Have you heard of terms like artificial intelligence, Internet of Things, augmented reality, virtual reality, cloud computing, nanotechnology and Blockchain? These are some of the advanced technologies that are gaining traction right now. In fact, businesses today are clamouring to incorporate these emerging technologies as they provide rare opportunities for businesses to differentiate themselves in highly-competitive markets by designing unique and immersive experiences for consumers.
This four-day course will provide you with an overview of the latest technologies in the digital sphere that impact marketing and how they can be integrated within the strategic marketing plans of businesses.
- Education - Undergraduate degree or equivalent Higher Education qualification, or relevant work experience
- English language – Common European Framework (CEF) Level B2* or equivalent (all teaching and learning materials are provided in English only)
*Please note those with a B1 level of English and relevant proof of further study will be considered.
Program taught in: