Do you want to work as a Visual Merchandiser in the future trade where the physical and the digital are combined? This training gives you the skills to work both practically and strategically with visual communication of store concepts in both a digital and physical landscape.
In future trade, the physical and digital are combined, and the role of Visual Merchandiser is becoming increasingly important. The Visual Merchandiser - Unified Commerce education gives you the competence to work both practically and strategically with visual communication of digital and physical store concepts.
This education aims at those who have a feeling for the aesthetic and an interest in analysis and business. As a Visual Merchandiser, you are responsible for the visual experience in all channels, focusing on profitability and business acumen.
At IHM, you learn to think commercially and gain a stable foundation and self-confidence in a business context through training and company internships. Our lecturers and practice cases come directly from the business community, and you get the opportunity to make contacts that can be crucial for your future.
The training is complete and gives you the knowledge necessary to work as a professional Visual Merchandiser. The role of Visual Merchandiser requires that you focus on visual creation and campaign planning, sales, leadership, marketing, and sustainability.
Future retail places higher demands on experiences, and as customers use more channels, it becomes more important to combine physical and digital store formats. This development means an increased demand for Visual Merchandiser with expertise in Unified Commerce - where the customer experience is seamless regardless of channel.
POSSIBLE PROFESSIONAL ROLES AFTER THE EDUCATION:
Visual Merchandiser - Unified Commerce
Visual Merchandiser Coordinator
Omni Visual Merchandiser
Digital Store Merchandiser