Degree In E-commerce. Promotion & Strategist

Instituto Internacional de Marketing - Digital Business School

Program Description

Read the Official Description

Degree In E-commerce. Promotion & Strategist

Instituto Internacional de Marketing - Digital Business School

Electronic commerce in Spain has grown considerably in recent times; around 23% specifically according to the report of the Telecommunication Market Commission

Why the Postgraduate in E-Commerce. Promotion & Strategist?

The Internet offers the possibility of taking our business to a market without borders. The organizations integrate the E-Commerce as a fundamental piece in the development of their projects, and many entrepreneurs make exclusive use of the online platform to publicize and sell products or services.

The Postgraduate in E-Commerce (Promotion & Strategist) brings together all the necessary ingredients to prepare an E-Commerce with guarantee of success. This training will allow you to cover the web business project from conception to evaluation and improvement plan in detail.

GOALS

Raise an online business from scratch taking care of every detail

  • Create a business plan for an E-Commerce project from scratch.
  • Develop strategic plans using the latest trends in Digital Marketing techniques for E-Commerce.
  • Know the standards, languages, servers and Web applications to improve communication with technicians and designers.
  • Apply online advertising tools (Google Ad-Words) and search engine positioning.
  • Encourage the sale of products or services in a creative way.

To whom it is addressed

Entrepreneurs, professionals and students who need professionally applied and / or know the E-commerce in their work and those who want to strengthen their knowledge or broaden their professional perspective.

Program

block 01 Agenda in Web Technology and LOPD

block 02 Digital Marketing & Inbound Marketing

block 03 Getting Started in Google AdWords

block 04 Google Adwords

block 05 Google Analytics Getting Started

block 06 Google Analytics Topic

block 07 Google Tag Manager

block 08 Initiation in Search Engine Optimization (SEO)

block 09 Search Engine Positioning (SEO)

block 10 E-Commerce

Modalities and Methodology

The methodology used in International Marketing for the learning and teaching of students in the different courses is based on the concept of personalizing, as much as possible, the training of the students, so much so that this will choose the time dedicated to guided study always by a plan established by the center. For this reason we offer two methods of study:

  • Learning Blended or mixed, which combines classroom training with online training.
  • E-learning, where all the training and equipment is online.

In both methods, it is promoting flexibility in time management by students always guided by a temporary varemos. Collaborative work, involvement and contact at all times with the teacher specialized in this field, will make the whole training process a simple task bearable. Therefore, the cloister compose highly qualified professionals in each specialty.

Blended Learning

In the embodiment Blended Learning or blended learning divides the student with the combination of classroom and online work. Each student has a schedule of activities and study in the online campus to achieve its objectives. It accounts with the professor and tutor.

E-learning

In the e-learning student learning based on work online through our virtual campus. Each student has a schedule of activities and study in the online campus to achieve its objectives. It accounts with the professor and tutor.

Why Choose Us

If you are reviewing what center to enroll you first check what they can offer you.

We offer you the following list of advantages in ALL our programs, both SEMIPRESENTIAL and ONLINE:

  • Virtual campus: this is a campus that emulates what is a real school, an interactive center of encounter between the community. 100% dynamic and participative.
  • Topics in constant updating: attention to detail, with a writing aimed at achieving effective and enjoyable training.
  • Live virtual classes: face to face training with the teacher, get the answer to your questions at the moment.
  • Personalized tutor monitoring: interpret your progress so that you always know where you are.
  • Academic follow-up of the teacher: solve your doubts and correct your tasks.
  • Planning: monthly and weekly to detail.
  • Forums: with colleagues, with the teacher and discussion.
  • Teachers: Connection with all teachers of your program from the first to the last day.
  • Masterclass every month: with Digital Marketing gurus.
  • Access to the IIMN Masterclass History File
  • ISIC card *: International student card with more than 45,000 discounts.
  • Classes / Classes **: all our classrooms have state-of-the-art HP computers and digital whiteboards. Modern and equipped with the best technology, FREE high-performance (300 Gb) fiber optic WIFI with Aruba equipment, the most advanced on the market.
  • Facilities for study **: you can count on our classrooms if you do not have where to study or you need a place with the latest technology. (Check our study schedule).
  • Qualification *: Double degree, IIMN and title accreditation by Abat Oliba CEU University.
  • Pioneers of Digital Marketing: 10 years accumulating experience and resources in training in Digital Marketing. We have not adapted to the digital, we have been born and grown with the Internet. 1st Master of Digital Marketing in Spain: we have more than 27 promotions.

(*) Except initiation courses and English courses.

(**) Headquarters of Barcelona. The rest of venues, to consult.

Modalidades of the Graduate

Postgraduate Courses

  • Duration 1200 hours (155 hours in person) Total period of 10 months
  • Equivalence 48 credits
  • Postgraduate Price € 3,750. (consult split payment)
  • Open call beginning October 2017 in Madrid and Barcelona

Postgraduate Online

  • Duration 1200 hours Total period of 10 months
  • Equivalence 48 credits
  • Postgraduate Price 2,500 €
  • See next call
This school offers programs in:
  • Spanish


Last updated October 3, 2017
Duration & Price
This course is Campus or Online
Start Date
Start date
Sept. 2018
Duration
Duration
10 months
Part time
Price
Price
2,500 EUR
Information
Deadline
Locations
Spain - Barcelona
Start date: Sept. 2018
Application deadline Request Info
End date Request Info
Spain - Madrid
Start date: Sept. 2018
Application deadline Request Info
End date Request Info
Dates
Sept. 2018
Spain - Barcelona
Application deadline Request Info
End date Request Info
Spain - Madrid
Application deadline Request Info
End date Request Info
Price
price Online; € 3,750 per person price