Course in e-Business in Madrid in Spain

View all Course Studies in e-Business 2017 in Madrid in Spain

e-Business

A course is the study of a particular topic within a wider subject area and is the foundation of a qualification. A typical course includes lectures, assessments and tutorials.

A Bachelor’s degree in e-Business is concerned with the use of computers and Internet in order to conduct business activities. The degree is concerned specifically with selling products or services, internet marketing or web pages for stores. Graduates will be able to find a job in any organization interested in Internet sales.

Spain, officially the Kingdom of Spain, is a sovereign state and a member state of the European Union. It is located on the Iberian Peninsula in southwestern Europe. Spanish universities regulate access to their own degrees and they fix the academic fees. They can also offer unofficial postgraduate degrees. The capital city Madrid has possibly the largest number of bars per capita of any European city and a very active nightlife.

Madrid City is the capital of Spain. It is a metropolitan area with over 3 million residents. It has an arena called Las Ventas that hosts the annual bullfighting event. The city has many public and private universities.

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Executive Program In Digital Innovation Of Human Resources

inesdi - Digital Business School
Campus or Online Part time 142 - 300 hours September 2017 Spain Madrid Barcelona + 1 more

The transformation of HR and talent, the impact of new technologies and commitment of employees in an environment of continuous change is key for companies S.XXI who want to survive and be competitive. In the new digital environment, HR managers have to be very close to the business and be responsive to the new challenges of companies and the needs of their human capital. Being close is to understand the new ways of working, with vision and creativity to achieve innovation. [+]

Course Studies in e-Business in Madrid in Spain. The transformation of HR and talent, the impact of new technologies and commitment of employees in an environment of continuous change is key for companies S.XXI who want to survive and be competitive. In the new digital environment, HR managers have to be very close to the business and be responsive to the new challenges of companies and the needs of their human capital. Being close is to understand the new ways of working, with vision and creativity to achieve innovation. Executives of the areas of HR, change management experts, crosscutting and people have a great opportunity to promote and lead the digital transformation of organizations. Featured topics The basic principles of Internet and its relationship with the HR department The consistent and professional application of Web 2.0 and Social Networks in the functions of a professional HR How Social Media strategy is integrated into the traditional functions of Human Resources. Step design a plan for recruitment and selection of candidates through social networks. The optimal use of the new 2.0 tools in managing people; as well as internal training processes. Internal communication platforms. The communities of employees and internal social networks (RSI). How to position a business in today's job market. New personal and social skills that allow you to increase your digital reputation and enhance your personal brand. Program Introductory Module: The Role of HR in the Digital Transformation Module 1: Digital Skills and Personal Brand Module 2: Digital Channels... [-]

Short course - Marketing

European School of Economics
Campus Full time Open Enrollment Spain Madrid

The ESE Specialised Programme in Marketing is designed to further develop participants’ marketing skills and acumen to ensure that managers in international markets have the required understanding and insight for success in this field. [+]

The ESE Specialised Programme in Marketing is designed to further develop participants’ marketing skills and acumen to ensure that managers in international markets have the required understanding and insight for success in this field. The course will prepare participants for a wide range of activities such as brand management, product development, services marketing and business-to-business marketing enabling them to enter into specialist marketing consultancy and service firms that excel in the areas of market research, advertising, sales promotion, public relations and direct marketing. Since marketing is the art and science of targeting market segments and obtaining, maintaining and building loyalty we will work on effective communication and the delivery of superior service and value. Participants will be able to manage, supervise and direct their own, and others, activities, whilst understanding key strategic issues and trends in the field. This includes the use of information to make critical decisions and the application of theories and techniques to practical realistic work situations in the sector. Intake Dates: January, April, September Course Structure Students will take four of the following modules - Innovation Development and Management - E-Business and E-Commerce - International Strategic Marketing - Consumer Behaviour - Integrated Marketing Communication - International Business Management Course Duration: One Academic Term Mode of Delivery: Each module consists of 100 hours of learning; 30 hours are spent in lectures/seminars and the remaining time is devoted to directed learning activities, final assessment preparation and self-study. Entry Requirements: Application form, completed correctly A first degree in a... [-]