Courses in Strategic Marketing

Courses for already established professionals can help them gain valuable insight and knowledge about the current trends in an industry. Then they may be able to take what they have learned in the course and apply it to their business practices. One course that can benefit many current professionals is strategic marketing. What is a course in strategic marketing? This type of course is often devel… Read more

Courses for already established professionals can help them gain valuable insight and knowledge about the current trends in an industry. Then they may be able to take what they have learned in the course and apply it to their business practices. One course that can benefit many current professionals is strategic marketing.

What is a course in strategic marketing? This type of course is often developed for those who have successful careers in business and who would like to expand their knowledge to include a technical understanding of marketing and strategy. They may focus on identification of various markets, growth strategy, market penetration and exit strategies, tactical issues, and product optimization. Additionally, courses may include information on pricing, channel decisions and advertising.

Those who take courses in strategic marketing often come away with a deeper understanding of the business world. They can use this understanding to more easily interact with others within their own firms and other businesses.

These courses can vary in cost and availability depending on what institution is offering the class, where it is geographically, and the popularity of the school. Additionally, online courses may be priced differently than those with a physical location.

Businessmen and women who take courses in strategic marketing often find they have a greater upward mobility within their firms. They may be able to further their existing careers in senior engineering, product development, information technology, and project management. Others may find greater success in the financial and manufacturing industries. Some may also find that strategic marketing is their passion, and choose to become a strategic marketing director for many other firms. 

Applications to these courses have varying requirements depending on the institutions that offer them. Applying online may be a great option for many individuals due to ease of access. Students can simply look for their course and program by using our program listing. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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Other options within this field of study: 
London Business Training & Consulting
London , United Kingdom

Upon completion of this international marketing course, you will be able to understand: three core areas of the marketing environment; key characteristics associated with the ... +

Upon completion of this international marketing course, you will be able to understand: three core areas of the marketing environment; key characteristics associated with the marketing environment; PESTLE analysis and how it is used to understand the external environment, etc. -
Courses
Online & Campus Combined
Full-time
9 days
English
September 2020
Online & Campus Combined
Campus
Online
 
Stephen M. Ross School of Business at the University of Michigan
Ann Arbor , USA + 3 More

If you want a better grasp of the impact strategic planning on profits and long-term organisational success, this programme will help you

If you want a better grasp of the impact strategic planning on profits and long-term organisational success, this programme will help you -
Courses
Part-time
3 days
July 2020
Campus
 
University of Chicago Booth School of Business
Chicago , USA + 3 More

Marketing is the core of all business. To outperform the competition requires solid marketing knowledge and precision in marketing decision making. Your organization's positio ... +

Marketing is the core of all business. To outperform the competition requires solid marketing knowledge and precision in marketing decision making. Your organization's positioning and the positioning of its products and services depend on the formulation and implementation of intelligent and aggressive strategic marketing plans. -
Courses
Part-time
5 days
September 2020
Campus
 
Instituto de Empresa, IE Business School - Executive Education
Madrid , Spain + 2 More

Marketing Strategy in Business Markets is a challenging three-day programme that provides its participants with cutting edge frameworks, perspectives and techniques to manage ... +

Marketing Strategy in Business Markets is a challenging three-day programme that provides its participants with cutting edge frameworks, perspectives and techniques to manage their product and service offerings in the non-consumer marketplace. -
Courses
Part-time
3 days
English
April 2020
Campus
 
London Business Training & Consulting
London , United Kingdom

Upon completion of this marketing workshop, you will be able to understand: three core areas of the marketing environment; key characteristics associated with the marketing en ... +

Upon completion of this marketing workshop, you will be able to understand: three core areas of the marketing environment; key characteristics associated with the marketing environment; PESTLE analysis and how it is used to understand the external environment, etc. -
Courses
Full-time
4 days
English
September 2020
Campus