Course in Merchandising

Top Course Studies in Merchandising

Merchandising

Merchandising refers to the art of displaying and packaging products so they sell more effectively. This involves market research, planning and proper promotion. In the world of fashion, designers and retailers must understand what their target markets need and how to give it to them.

What Is a Merchandising Course?

A merchandising course teaches those in the fashion industry how to research and then reach their target markets through effective presentation of fashion products.

What Are the Benefits of Taking a Course in Merchandising?

A course in merchandising provides the foundation to understanding how product displays affect an audience's reception of a particular product. It also teaches those in the fashion industry how to study their target markets. The end result is greater sales.

How Much Does It Cost to Take a Course in Merchandising?

The cost for a course in merchandising will depend on the school you are studying through. Often a course in merchandising is offered as part of an overall fashion program.

What Kind of Career Improvement Can You Expect with a Course in Merchandising?

A course in merchandising will help those in the fashion industry sell their products more effectively. This can help designers grow in popularity and help retailers see greater sales success.

Why Take an Online Course in Merchandising?

Studying online is a convenient way to learn the secrets of merchandising. Studying online allows students to learn these skills on a schedule that is convenient to them.

Where to Take a Course in Merchandising?

Any school offering a degree program in fashion will offer a course in merchandising. Look for a school that is willing to offer the course in merchandising as a stand alone course 

How to Apply to a Merchandising Course?

Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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Intermediate Buying and Merchandising

Fashion Retail Academy (FRA)
Campus Full time 5 days January 2018 United Kingdom London

This 5 day course provides a more in-depth study of the practical realities of Buying and Merchandising in the fashion retail business. The components of successful Buying and Merchandising functions are explored and specific areas examined. If you are looking to develop or progress your career in buying or merchandising then this course is ideal for you. [+]

Best Course Studies in Merchandising 2017. This 5 day course provides a more in-depth study of the practical realities of Buying and Merchandising in the fashion retail business. The components of successful Buying and Merchandising functions are explored and specific areas examined. If you are looking to develop or progress your career in buying or merchandising then this course is ideal for you. To undertake the course you should have successfully completed the Introduction to Buying and Merchandising course or have relevant experience in head office environment in an administrative role (MAA or BAA). Experience of working with EXCEL is essential as the course includes working with mathematical formulae and calculations. The Intermediate Buying and Merchandising course provides a more in-depth study of the practical realities of buying and merchandising in the fashion retail industry. This course explores the integrated nature of buying and merchandising roles using interactive computer based examples throughout the course. Merchandising: Sales budgeting - 'Top down' and 'bottom up' planning is explained, along with the concept of sales densities. This section examines why a sales budget is needed, who is involved, how retailers forecast and which factors must be considered Margin & Profitability - Sales and gross margin profitability theory, calculating a selling price, margin principles, mark up's, hidden costs and margin improvement Costing - The elements of product cost, the supplier's cost and cost sheets Range Planning - Key areas of range planning: strategy, analysis and implementation. Product hierarchy, store grading, option planning and forecasting... [-]

Intermediate Merchandising

Fashion Retail Academy (FRA)
Campus Full time 3 days January 2018 United Kingdom London

This 3 day course provides a more in-depth study of the practical realities of merchandising in the fashion retail industry. [+]

This 3 day course provides a more in-depth study of the practical realities of merchandising in the fashion retail industry. To undertake this course you should have either completed the FRA Introduction to Merchandising course, or have relevant experience of working in the fashion retail industry. A good understanding of this business function and the different elements involved is required. Experience of working with Excel is also essential as study will involve the use of mathematical formulae and calculations. The principles and practises of merchandising are explored and specifically analysed in terms of how it is applied in different retail businesses, including e-retail. The course will include: Sales and forecasting WSSI The supply chain Allocation and reconciliation Practical exercises If you wish to increase your knowledge of the merchandising business function, as a way of developing a career in merchandising, or you would like to progress in the industry, then this course is for you. This course is ideal for any business wishing to develop their team by providing opportunities to fully explore this business functions. The course enables the development of new skills and explores important elements within fashion retail that will encourage team members to "think outside of the box" and develop new areas of learning. The following aspects of merchandising and buying are covered: Merchandising: Sales Budgeting - 'Top down' and 'bottom up' planning is explained, along with the concept of sales densities. This section examines why a sales budget is needed, who is involved, how retailers... [-]

Introduction to Merchandising

Fashion Retail Academy (FRA)
Campus Full time 3 days August 2017 United Kingdom London

This course explores the role of a Fashion Merchandiser within a central buying office, working for a multiple retailer, department store or e-commerce business. [+]

Best Course Studies in Merchandising 2017. This course explores the role of a Fashion Merchandiser within a central buying office, working for a multiple retailer, department store or e-commerce business. The different components involved in successful merchandising are explained and practical merchandising exercises used to develop basic skills. The programme is suitable for people with shop floor experience and those new to the subject of merchandising. The course will include: Sales forecasting Range planning Seasonal calendars Margin and mark-up Promotions and markdowns Job roles and responsibilities On successful completion of this course you can progress to the Intermediate Merchandising 3 day course. This course provides an introduction to the role of a Fashion Merchandiser within a central buying office, working for a multiple retailer, department store or E-commerce business. Course Content: The course is delivered by experienced tutors who are industry experts in the field of merchandising. It is designed for people who would like a taster before attending a full-time course or for people working in the retail industry who would like to find out more about another area in fashion retail or as a way of enhancing current skills. The following aspects of merchandising are covered: Role of the Merchandiser - Key responsibilities of the Merchandiser and Allocator within the retail organisation, key skills required, aims and objectives Sales Forecasting and Range Plans - Strategy, analysis, planning, implementation, product hierarchy, store groupings, option planning and forecasting Seasonal Calendars - Selecting the assortment for a season, constants and variables... [-]

Decoration

ITECOM Art Design NICE
Campus Full time 2 - 3 years September 2017 France Nice

The designer is the person that you take to restructure a space or place to live. It should be next to an open and creative mind. Its mission is to enhance the identity of the place and beautify the space. [+]

Duration of training: 2 years - 3 options Title RNCP certified Level III The designer is the person that you take to restructure a space or place to live. It should be next to an open and creative mind. Its mission is to enhance the identity of the place and beautify the space. Option Home Makeovers In total harmony with the environment, the interior decorator feeds an original attention to the realities of life. It has an open and creative mind, it aims to enhance the identity of a place. He can combine colors, structures, different styles ... The whole universe of your living space is recreated in its inner and outer atmosphere. Concept, design, decoration, design, decorations represent the focus areas for this multidisciplinary profession: set design, design of spaces, visual concept, materials, light, atmosphere ... This course is taught as a culture and as an art. The interior designer dresses and sets the value of the concept. It represents the most beautiful harmony between design & functionality. Visual Merchandising Etalagiste option This is primarily a marketing communications business and marketing. The window dresser chooses its products to create an atmosphere and imagine a setting for highlight. It is responsible for carrying the decor with various materials and media. He works mostly for large chain stores with integrated service, luxury shops, salons and shopping malls. But more and more customers are varied and many markets are open to the window dresser and decorator as companies with workshops and design... [-]

Introduction to Visual Merchandising

Fashion Retail Academy (FRA)
Campus Full time 3 days August 2017 United Kingdom London

This course is designed as an introduction to the topic of Visual Merchandising providing practical information about how effective Visual Merchandising will increase sales and improve the overall image of a store. [+]

Best Course Studies in Merchandising 2017. This course is designed as an introduction to the topic of Visual Merchandising providing practical information about how effective Visual Merchandising will increase sales and improve the overall image of a store. The course includes: Role of a Visual Merchandiser Understanding the importance of brand identity and the theory of Interior Visual Merchandising Dressing, understanding and styling for mannequins Up selling via window display Creating and installing small window schemes Practical workshop to design and create own window The following aspects of Visual Merchandising are covered: In-store Visual Merchandising - examines the different components that contribute to creating high quality window displays and the factors to be considered when creating a professional window Role of the Visual Merchandiser - responsibilities of the Visual Merchandiser within the retail organisation, key skills required, a day in the life of a VM and department hierarchy Technical terminology and the mock shop - symmetrical and asymmetrical accessories display in the mock shop; assessment and evaluation of mock shop relating to window size, merchandise, lighting, scheme, mannequin grouping, colour, focal points, styles and sight lines Mannequins in Visual Merchandising - different styles of mannequins, ways of dressing, securing and mannequin grouping Planning and designing a window - effective planning of windows including different styling techniques, themes, colour, budgets, equipment, materials, production of a window plan and installing a window display Preparation and practical installation of planned window - selecting coverings, props and merchandise, dressing mannequins and final evaluation. Suitable... [-]

Oneyear Course In Retail Design & Visual Merchandising

IED – Istituto Europeo di Design Sao Paulo
Campus Full time 184 hours April 2018 Brazil São Paulo

The course provides a comprehensive understanding of this profession, the market has prompted due to the development of distribution channels, changing consumer habits and the segmentation / retail specification. [+]

THIS PROGRAM IS IN PORTUGUESE Taught The course provides a comprehensive understanding of this profession, the market has prompted due to the development of distribution channels, changing consumer habits and the segmentation / retail specification. Duration: 184 hours Home: October / 2015 End: October / 2016 Module in IED São Paulo: 144 hours Days: Saturdays and Sundays - from 9am to 12pm and from 14h to 17h The syllabus is distributed in the modules described below. International Module: 40 hours ABOUT THE COURSE The course One Year in Retail Design & Visual Merchandising (VM) at the Istituto Europeo di Design - IED São Paulo offers a broad understanding of the profession, the market has prompted due to the development of distribution channels, changing consumer habits and the segmentation / retail specification. The course is guided by three fundamental principles: creativity, strategy and dynamism. The curriculum will address subjects ranging talk about retail design, visual merchandising, consumer behavior, branding, showcase, product exhibition and others. The student will develop the project of a store, taking into account the product, branding, consumer profiles, technology, and specific exercises to create thematic, furniture shop windows and displays for specific products. In addition to lectures, workshops will be offered at partner stores FDI for practical application of the content. TARGET AUDIENCE The course of Retail Design & Visual Merchandising was thought mainly in retail professionals seeking improvement in the profession. It is designed to provide technical, artistic and intellectual support to architects, interior designers, the decorators,... [-]

Start Up & Run Your Own Fashion Business

Fashion Retail Academy (FRA)
Campus Full time 5 days August 2017 United Kingdom London

This intensive 5 day course will provide you with all the tools necessary to start to plan your own fashion retail business. The course includes the study of the elements involved in the start up process including; brand positioning, shop and stock selection, finance and forecasting, market research, and display and customer service. The course will provide a clear insight into all aspects of running a bricks and mortar or online retail business and a step by step guide from initial business concept to business success. [+]

Best Course Studies in Merchandising 2017. Course: Start Up and Run Your Own Fashion Business This intensive 5 day course will provide you with all the tools necessary to start to plan your own fashion retail business. The course includes the study of the elements involved in the start up process including; brand positioning, shop and stock selection, finance and forecasting, market research, and display and customer service. The course will provide a clear insight into all aspects of running a bricks and mortar or online retail business and a step by step guide from initial business concept to business success. The course is delivered by experienced tutors who are industry experts in the field of buying. The following aspects are covered: Turning Your Fashion Retail Business Idea into Reality - How to research potential markets to ensure you have a business opportunity with potential, customer profiling and market positioning, how to give your brand a name, how to write a basic business plan and raise funding for a business. Finance of fashion - paying the bills, legal eagles - legislation you need to know, engagement - professional practitioners you need to assist you, fashion markets and channels to find the perfect platform for your business position, where to locate your fashion business, online or bricks and mortar Stocking Up, Buying and Merchandising - Researching trends and range planning, sourcing and managing supplier relationships, buying a balanced range; retail maths, managing OTB and interpreting sales data, seasonal buying activity and... [-]

Introduction to Buying & Merchandising

Fashion Retail Academy (FRA)
Campus Full time 3 - 5 days February 2018 United Kingdom London

This intensive course provides an introduction to buying and merchandising operations within a fashion retail business and includes key elements from the Introduction to Buying & Range Planning and Introduction to Merchandising courses. It outlines the day to day roles of the buyer and merchandiser in different fashion retail organisations and provides an insight into how closely buying and merchandising work together to ensure business success. A Merchandising module is delivered over 3 days and buying module over 2 days. [+]

Course: Buying and Merchandising Introduction 5-Day Intensive This intensive course provides an introduction to buying and merchandising operations within a fashion retail business and includes key elements from the Introduction to Buying & Range Planning and Introduction to Merchandising courses. It outlines the day to day roles of the buyer and merchandiser in different fashion retail organisations and provides an insight into how closely buying and merchandising work together to ensure business success. A Merchandising module is delivered over 3 days and buying module over 2 days. The course will include: Customer profiling Creating range plans Mood boards Identifying trends Trend forecasting Supply chain Critical path Seasonal calendars Margin and mark-up Practical buying and merchandising exercises Career advice On successful completion of this course you can progress to the Buying and Merchandising Intermediate programme. The course will include a combination of lectures, workshops, practical activities, group and individual work and presentations. Both modules are delivered in a way so that information is integrated between the topics and reference made as to how the functions work together in the fashion industry. The course is delivered by two experienced tutors who are both industry experts in the fields of buying and merchandising. The following aspects of merchandising and buying are covered: Merchandising: Role of the Merchandiser - key responsibilities of the merchandiser and allocator within the retail organisation, key skills required, aims and objectives Sales Forecasting and Range Plans - Strategy, analysis, planning, implementation, product hierarchy, store groupings, option planning and forecasting... [-]

Postgraduate Fashion Retail Programme: Buying, Merchandising & Management

Fashion Retail Academy (FRA)
Campus Full time 6 weeks August 2017 United Kingdom London

This 6-week course provides a unique and in-depth insight into the retail business covering subjects such as: [+]

Best Course Studies in Merchandising 2017. Postgraduate Fashion Retail Programme: Buying, Merchandising & Management This 6-week course provides a unique and in-depth insight into the retail business covering subjects such as: Analysis of retail organisations and business models Brands and image Retail roles and responsibilities - buyer, merchandiser, manager Buying and range-planning Merchandising Consumer behaviour Management and professional skills Technology and the future of retail Core skills: interview, negotiation, presentation, team building, and networking Targeted CV preparation and career planning Retail store, head office visits Opportunities are provided for networking and career planning, culminating in practise interviews conducted by HR specialists working in the industry. The course is popular with both UK and international students and has become recognised within the retail industry as offering a gold standard of retail training. The course will provide you with an understanding of how the fashion retail business operates including analysis of different business functions and will provide opportunities for you to complete research into key fashion retail organisations. Analysis of the different roles and responsibilities within retail, including Buyers/Merchandisers and Managers will enable you to consider different career paths, so that you can develop an individual and informed career plan. Merchandising – forecasting and range plans, seasonal calendars, sourcing and costing, margin and mark-up, in-season allocation, promotions and markdowns, integration with buying Buying – customer profiling trend analysis, luxury sector and high street, range planning, product development, critical path, integration with merchandising Professional and Management Skills – targeted CV development, interview, presentation... [-]

Vogue Intensive Summer Course

Conde Nast College
Campus Full time 4 weeks July 2017 United Kingdom London

The Vogue Intensive Summer Course is a four week programme suitable for students from a wide range of backgrounds, including school leavers and graduates hoping to work in fashion, as well as those [+]

The Vogue Intensive Summer Course is a four week programme suitable for students from a wide range of backgrounds, including school leavers and graduates hoping to work in fashion, as well as those who are seeking a new career path. Course sessions 10 July - 4 August 2017 Course Summary This course is a concentrated four-week programme that offers a broad introduction to the fashion industry via the lens of British Vogue. As the iconic magazine of every style-conscious generation, this course uses the multifaceted world of Vogue and the wider Condé Nast portfolio (including GQ, Tatler, Love, Glamour, etc.) to give students a unique insight into the fashion industry today. Although British Vogue acts as the catalyst for a deeper exploration of the world of fashion, this course also draws upon the broader influences that inform this fast-paced and exciting industry. The course will touch on everything from journalism, PR, marketing, advertising, styling, art direction, retail and the international fashion calendar. London provides the backdrop to this intensive study programme, with visits to galleries, events and exhibitions contributing to an exceptional experience. What better lens than the Condé Nast family of magazines and digital platforms to explore the major themes in fashion? The course is an intensive study programme with classes and activities Monday through Friday, from approximately 10am to 5pm. Lectures delivered by fashion academics will be supplemented by presentations and workshops from Condé Nast staff and leading industry specialists. [-]

Postgraduate Degree in Visual Merchandising

Bau Design College of Barcelona
Campus Full time 1 year October 2017 Spain Barcelona

In the context of commercial space, Visual Merchandising has become an essential discipline for those who are responsible for the commercial management of the product at the point of sale. [+]

Best Course Studies in Merchandising 2017. Postgraduate Degree in Visual Merchandising In the context of commercial space, Visual Merchandising has become an essential discipline for those who are responsible for the commercial management of the product at the point of sale. The communication with the consumer and the building of a loyal relationship, the sectorisation of the product on the sales floor, profitability, the purchase process, staff management, logistics, etc., are all aspects related to the discipline of Visual Merchandising. This training is complemented with other resources, which are not specifically related to Visual Merchandising, like the design of commercial furniture or the presentation and communication of projects, which are helpful when one is learning how to better integrate oneself within work teams and to reinforce professionals in their ability to manage the point of sale comprehensively. Whereas the Postgraduate Degree in Commercial Space Design sets the limits of the scope of the work of the interior spaces designer in the definition of the formal and technical aspects of the space in order to adjust the commercial idea to the tangible reality, this Postgraduate Degree in Visual Merchandising does so in the sense that it defines the demands of the subsequent management of the point of sale. Therefore, this degree is an ideal complement both for the designer and for the person in charge of managing the point of sale. GENERAL AIMS OF THE TRAINING The main objective of this postgraduate course is to provide students with professional training in... [-]

Course in The Retail Experience

Istituto Marangoni
Campus Full time 2 weeks June 2018 France Paris Italy Milan United Kingdom London China Shanghai + 6 more

The Showroom Experience will be an intensive course about the core abilities involved in the international luxury retail industry. The course is addressed to all people who want work in this [+]

The Course This course will prepare participants with some fundamental skills necessary to work in the luxury retail sector at an international level. Participants will therefore learn the main tools and techniques for managing and organising a retail space and showroom. This course is for those who would like to work in or who are already working in this sector, and aim to specialize and improve their skills. Course Themes week 1 Understanding the principal techniques of negotiation, presentation, team building and networking. Analysis of the retail system and merchandising approaches in conjunction with basic selling skills. Indepth analysis of key roles in the retail world, such as the sales agents, buyers, merchandisers and managers. week 2 Critical analysis of the most significant international fashion retail organisations. Indepth examination of the domain of luxury brand identity, its related solutions in terms of selling techniques, as well as style proposals. Examination of the showroom: structure, functions, roles and regulations. Prerequisites Qualification in the following areas: interior, design, architecture and/or work experience in relevant areas. [-]

Course in Fashion Visual Merchandising

Istituto Marangoni
Campus Full time 3 weeks June 2018 United Kingdom London Italy Milan France Paris China Shanghai + 6 more

Discover the world of Visual Communication and the valorization of Fashion Products inside a Boutique. This course allows students to discover the techniques of visual merchandising and [+]

Best Course Studies in Merchandising 2017. The Course This course will give participants the opportunity to discover the techniques of visual merchandising and visual display, in order to maximise the profitability of a window display or of a retail store. In addition they will learn the fundamental aspects of consumer behaviour, which is key in order to create a unique buying experience for every customer, make them loyal to a store. Course Themes week 1 Merchandising techniques: aesthetics and the organisation layout. Visual elements of communication outside the retail store: location, analysis of the external signage, the façade, accesses and windows, distinctions are made between advertising for the commercial and luxury markets. Focus on window displays: research and skills to create windows. Project 1 • merchandising book. The guidelines: uses and purposes. week 2 Layout of a retail space. Elements of visual communication within the shop: analysis of the layout, space assignment according to sales objectives. Identify the ideal consumer path through the space, product and equipment display. The importance of product grouping. Project 2 • merchandising book. The shop: image and window display. week 3 Display techniques. Walls: research and creation techniques. Levels of displaying, sales and analysis of the “reading” process from the consumer perspective. The offshore and the online store: synergies. Vertical and horizontal display: meaning and creation criterias. The costumer loyalty, aftersales techniques and the focus on the overall “customer experience”. Project 3 • merchandising book. The product: display and layout. [-]