Course in Marketing in Spain

See Courses in Marketing in Spain 2018/2019

Marketing

Courses are academic classes taught by qualified instructors that are intended to enhance participant’s knowledge of a given area or training in a particular discipline. Courses vary broadly in terms of length, size, content and duration.

Marketing is the promotion of products and services, and it is essential for any business that wants to experience success. A marketing program may teach students about market trends, analysis, strategies and research.

Spain, officially the Kingdom of Spain, is a sovereign state and a member state of the European Union. It is located on the Iberian Peninsula in southwestern Europe. Spanish universities regulate access to their own degrees and they fix the academic fees. They can also offer unofficial postgraduate degrees. The capital city Madrid has possibly the largest number of bars per capita of any European city and a very active nightlife.

Top Courses in Marketing in Spain 2018/2019

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Intensive Course in Strategic Marketing

London School of Design and Marketing (ES)
Campus Full time 5 days June 2019 Spain Madrid

Companies take advantage of strategic marketing to identify and find ways to meet the needs of their customers. Executives and marketing managers use strategic marketing to create a marketing plan and thus improve the performance of companies and increase profits. [+]

Companies take advantage of strategic marketing to identify and find ways to meet the needs of their customers.

Executives and marketing managers use strategic marketing to create a marketing plan and thus improve the performance of companies and increase profits.

Places: 20/>

Duration: 5 Days (35h) with practical component

Course summary/>

Created and intended for executives, managers, entrepreneurs and people interested in practical training with real applicability in strategic marketing, management and trade. The program for our Strategic Marketing course offers knowledge, new ways of managing and planning strategic marketing so that participants can deal with the biggest challenges currently./>... [-]


Short Course Strategic Marketing

London School Of Design And Marketing
Campus Full time 5 days June 2019 Spain Madrid

Companies take advantage of strategic marketing to identify and find ways to meet their customers’ needs. Executives and marketing managers use strategic marketing to create a marketing plan to improve business performance and increase profits. [+]

Companies take advantage of strategic marketing to identify and find ways to meet their customers’ needs. Executives and marketing managers use strategic marketing to create a marketing plan to improve business performance and increase profits.

Vacancies: 20

Duration: 5 Days (35h) with a practical component

Overview

Designed and meant for executives, managers, entrepreneurs, and people interested in a practical education with real applicability in strategic marketing, management, and trade. The program for our Strategic Marketing intensive course provides knowledge, new ways of managing and planning strategic marketing so that the participants can face the biggest challenges today.... [-]


Short course - Marketing

European School of Economics
Campus Full time Part time 3 months Open Enrollment Spain Madrid + 1 more

The ESE Specialised Programme in Marketing is designed to further develop participants’ marketing skills and acumen to ensure that managers in international markets have the required understanding and insight for success in this field. [+]

The ESE Specialised Programme in Marketing is designed to further develop participants’ marketing skills and acumen to ensure that managers in international markets have the required understanding and insight for success in this field. The course will prepare participants for a wide range of activities such as brand management, product development, services marketing and business-to-business marketing enabling them to enter into specialist marketing consultancy and service firms that excel in the areas of market research, advertising, sales promotion, public relations and direct marketing.

Since marketing is the art and science of targeting market segments and obtaining, maintaining and building loyalty, we will work on effective communication and the delivery of superior service and value. Participants will be able to manage, supervise and direct their own, and others, activities, whilst understanding key strategic issues and trends in the field. This includes the use of information to make critical decisions and the application of theories and techniques to practical, realistic work situations in the sector.... [-]


Online expert course in electoral marketing

CESCOMPOL - Centro de Estudios Superiores de Comunicación y Marketing Político
Online Full time 4 months September 2018 Spain Madrid

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills. CESCOMPOL is a collaborating center of the University of Alcalá de Henares (UAH), one of the oldest in Europe. This course is taught in online mode through a virtual platform, allowing the student access to the study, regardless of location or time. In this Campus you will find all teaching materials, works, calendars and a permanent communication system with the tutor and the students. [+]

OBJECTIVES:

Students who successfully pass this program:

They can participate or direct an electoral campaign They will know how to handle the latest marketing tools. They will know all the techniques of electoral probes and will be able to interpret them. They will learn techniques of oratory. They will know the context of the policy abroad, as well as the most common practices in other environments. They can effectively design a personal branding strategy. ADDRESSED TO:

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills.... [-]


Online specialization course in political marketing and election campaigns

CESCOMPOL - Centro de Estudios Superiores de Comunicación y Marketing Político
Online Full time 6 months Open Enrollment Spain Madrid

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills. CESCOMPOL is a collaborating center of the University of Alcalá de Henares (UAH), one of the oldest in Europe. This course is taught in online mode through a virtual platform, allowing the student access to the study, regardless of location or time. In this Campus you will find all teaching materials, works, calendars and a permanent communication system with the tutor and the students. [+]

OBJECTIVES:

Students who successfully pass this program:

They can participate or direct an electoral campaign They will know how to handle the latest marketing tools. They will know all the techniques of electoral probes and will be able to interpret them. They will learn techniques of oratory. They will know the context of the policy abroad, as well as the most common practices in other environments. They can effectively design a personal branding strategy. ADDRESSED TO:

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills.... [-]


Specialization course in political marketing and electoral campaigns

CESCOMPOL - Centro de Estudios Superiores de Comunicación y Marketing Político
Campus Full time 6 months September 2018 Spain Madrid

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills. [+]

OBJECTIVES:

Students who successfully pass this program:

They can participate or direct an electoral campaign They will know how to handle the latest marketing tools. They will know all the techniques of electoral probes and will be able to interpret them. They will learn techniques of oratory. They will know the context of the policy abroad, as well as the most common practices in other environments. They can effectively design a personal branding strategy. ADDRESSED TO:

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills.... [-]


Intensive Strategic Marketing Course

London School of Design and Marketing (PT)
Campus Full time 5 days June 2019 Spain Madrid

Companies leverage strategic marketing to identify and find ways to meet their customers' needs. Executives and marketing managers use strategic marketing to create a marketing plan to improve business performance and increase profits. [+]

Why the Intensive Strategic Marketing Course?

Companies leverage strategic marketing to identify and find ways to meet their customers' needs.

Executives and marketing managers use strategic marketing to create a marketing plan to improve business performance and increase profits.

Places: 20

Duration: 5 days (35h) with practical component

Course Overview

Created and designed for executives, managers, entrepreneurs and interested in practical training with real applicability in the areas of strategic marketing, management and commerce. The Intensive Strategic Marketing course program provides knowledge, new forms of strategic marketing management and planning so that participants can meet the greatest challenges of today.... [-]


Superior web analytics program

Spain Business School
Online & Campus Combined 6 months January 2019 Spain Madrid

all people who want to know how users behave through their websites and other devices are addressed: what sections they visit more ?, who share content, who will make a purchase, but regrets at the last moment?... and to optimize their sites. [+]

Who should attend:

all people who want to know how users behave through their websites and other devices are addressed: what sections they visit more ?, who share content, who will make a purchase, but regrets at the last moment?... and to optimize their sites.

Objectives: Learning how to measure the results of sales, conversions ... Knowing how to analyze the behaviors that users are on the web. Mastering social media analytics. Learning to achieve a better user experience. Customer loyalty.

agenda:

MODULE 1 - Technological Environment and Legal MODULE 2 - Introduction to analytic MODULE 3 - Objectives and strategies of a website MODULE 4 - Google Analytics I MODULE 5 - Google Analytics II MODULE 6 - Social Media Analytics MODULE 7 - Analytics in E-Commerce MODULE 8 - Analytics Adobe / Omniture MODULE 9 - Excel for Analysts MODULE 10 - Communication address MODULE 11 END OF PROGRAM. Always accompanied by your expert, your project tutor and the head teacher.... [-]


Top program in community manager

Spain Business School
Online & Campus Combined January 2019 Spain Madrid

The Senior Community Manager Program is aimed at all those who want to manage and strategically position your brand, or your company on the Internet, and become the helm of the digital presence of companies on social networks ... [+]

Who should attend:

The Community Manager is one of the most demanded profiles today by companies, as is the professional manager on the Internet to build, manage and administer the online community around a brand, creating and maintaining stable and lasting relationships, both with users interested in the brand and its customers.

The Senior Community Manager Program is aimed at all those who want to manage and strategically position your brand, or your company on the Internet, and become the helm of the digital presence of companies on social networks.

Objectives: Know the main social networks that exist and know how to handle the necessary tools to manage them efficiently. Knowing the digital consumer and their needs. Analyze the behavior of users on each site. Acquire the necessary communication skills that are needed to develop the work of Community Manager. ... [-]

Higher marketing and digital advertising program

Spain Business School
Online Part time 6 semesters September 2018 Spain Madrid

In the midst of an unprecedented crisis few sectors that continue or have a bigger push to market and steady progress. The increase in digital consumption makes these disciplines professionals are sued every day, more in a continually changing environment. The Superior Digital Marketing through the right combination of general knowledge and ... Program [+]

In the midst of an unprecedented crisis few sectors that continue or have a bigger push to market and steady progress. The increase in digital consumption makes these disciplines professionals are sued every day, more in a continually changing environment.

The Superior Digital Marketing Program, through the right mix of general and specific knowledge, allows students to acquire the skills to have a substantial competitive advantage in developing their career skills. For all these reasons, if your future is in marketing, you think digital.

THIS COURSE HAS A 50% SCHOLARSHIP FOUNDATION OFFERED BY SPAIN BUSINESS SCHOOL

Addressed to

The Superior Program in Marketing and Advertising Digital is aimed at all kinds of professionals requiring enter the digital environment concerns on the part of the digital marketing sector of great current demand.... [-]


Upper course in mobile marketing and advertising

INEAF Business School
Online Part time 100 hours Open Enrollment Spain Spain Online

Digital media has convulsed forms of communication necessitating the implementation of new marketing techniques targeted and focused on mobile devices. The current mobile phone exposure (in Spain the number of phones already exceeds that of citizens) and interaction (to interact bidirectionally even identifying the position of the user) make the agents ... [+]

Best Courses in Marketing in Spain 2018/2019. Digital media has convulsed forms of communication necessitating the implementation of new marketing techniques targeted and focused on mobile devices. The current mobile phone exposure (in Spain the number of phones already exceeds the number of citizens) and interaction (to interact bidirectionally even identifying the position of the user) make commercial agents increasingly demand this new generation adaptation . Training in Mobile Marketing techniques allow us to identify consumer needs, design, evaluate, communicate and distribute products that meet consumer needs. GOALS Place a mark on the mobile medium. Planning marketing campaigns targeting mobile devices. Make use of mobile as a marketing technique in our business or company. Who should attend ... [-]

Specialization in Capital Markets and Structured Financing

IEB - Instituto De Estudios Bursátiles
Campus Part time ?63 hour September 2018 Spain Madrid

The Advanced Program of Specialization in Capital Markets and Structured Financing is face-to-face and is taught in Madrid. It has a price of 2,200 euros [+]

Advanced Program of Specialization in Capital Markets and Structured Financing

The Advanced Program of Specialization in Capital Markets and Structured Financing is face-to-face and is taught in Madrid. It has a price of 2,200 euros.

OBJECTIVES OF THE ADVANCED PROGRAM OF SPECIALIZATION IN STRUCTURED CAPITAL AND FINANCING MARKETS

The main objective of the Program is that the attendee knows and understands from the hand of first-rate professionals, the main global financing operations that Companies, Financial Institutions and Public Sector undertake on a regular basis in the Capital Markets: from the different structures of financing of fixed income (bonds, obligations, syndicated loans, etc.) and hybrid products (preferred shares, etc.), up to the process of risk analysis or rating of an issue.... [-]


Marketing course hotels and restaurants

Estudios Superiores Abiertos de Hostelería
Online Part time September 2018 Spain Zaragoza

This Marketing Course Hotel and Restaurant aims to train future leaders of the commercial area of ​​a hotel establishment, responsible for advertising hotels, professionals who know how to develop a marketing plan, knowing that it does not depend on the size of the company, but the scope of it, the use of means that it has and the fulfillment of the objectives that have been proposed ... [+]

Marketing Course in Hotel and Restaurant

Develop a Marketing Plan for your business

The tourism marketing will arise from the short-and long-term, an analysis of internal and external reality, defining the market well and know how we want to be perceived to work develop strategies to achieve all that we are tracing.

This Marketing Course Hotel and Restaurant aims to train future leaders of the commercial area of ​​a hotel establishment, responsible for advertising hotels, professionals who know how to develop a marketing plan, knowing that it does not depend on the size of the company, but the scope of it, the use of means that it has and the fulfillment of the objectives that have been proposed.... [-]


Marketing digital

ADEN Business School
Online Part time February 2019 Spain Barcelona Madrid

Este programa innovador y actualizado, con las últimas tendencias efectivas aplicadas al mundo online, propone una apertura del campo de acción de las estrategias de comercialización para gestionar nuevos canales, vínculos y mercados que se encuentran en el seno de la era digital. El manejo avanzado de esta disciplina, por parte de los directivos y responsables del marketing de las empresas, representa una ventaja... [+]

Este programa innovador y actualizado, con las últimas tendencias efectivas aplicadas al mundo online, propone una apertura del campo de acción de las estrategias de comercialización para gestionar nuevos canales, vínculos y mercados que se encuentran en el seno de la era digital. El manejo avanzado de esta disciplina, por parte de los directivos y responsables del marketing de las empresas, representa una ventaja estratégica para cualquier organización.

A lo largo del cursado el participante profundizará sobre el conocimiento y uso de herramientas de diagnóstico y planificación del marketing digital, armas fundamentales para actuar en los mercados mundiales logrando una integración a sus conocimientos previos, de las últimas técnicas digitales en diseño, implementación, ejecución y desarrollo de campañas promocionales que podrán realizarse a través de acciones propias de las empresas en el mundo off line, pero con impacto en sus redes sociales, páginas webs y otros componentes o con origen e interacción directamente en el ámbito digital teniendo en cuenta el advenimiento del Social Media y la nueva etapa en medios de comunicación denominada mobile. ... [-]


Strategic Marketing Management

University of Chicago Booth School of Business
Campus Part time 5 days September 2018 Spain Madrid

Marketing is the core of all business. To outperform the competition requires solid marketing knowledge and precision in marketing decision making. Your organization's positioning and the positioning of its products and services depend on the formulation and implementation of intelligent and aggressive strategic marketing plans. [+]

Marketing is the core of all business. To outperform the competition requires solid marketing knowledge and precision in marketing decision making. Your organization's positioning and the positioning of its products and services depend on the formulation and implementation of intelligent and aggressive strategic marketing plans. Drawing on Chicago GSB's latest research and Chicago's unique approach to marketing, this program will help you to develop the necessary competitive advantage to excel in today's business environment.

During this seminar you will learn to:

-- Formulate a framework for analyzing competitive strategies and understand how industry structure impacts strategic leverage.... [-]