Course in Marketing in Europe

View Courses in Marketing in Europe 2019

Marketing

Universities and colleges set their own admission requirements for higher education courses, so they vary broadly. Depending on the course, students may be able to get into higher education with a range of qualifications. If you're applying to do a course, you may find that work experience is taken into consideration alongside any qualifications you have. Some higher education institutes and colleges offer courses as preparation for a certain type of degrees. They usually don't result in separate criteria as they simply qualify you to enter the degree program itself. Courses can be taught in a broad selection of fields of study.

Marketing is the promotion of products and services, and it is essential for any business that wants to experience success. A marketing program may teach students about market trends, analysis, strategies and research.

Europe is the sixth largest continent and includes 47 countries and assorted dependencies, islands and territories. It is bordered by the Mediterranean Sea to the south, Asia to the east, and the Atlantic Ocean to the West.

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Short Courses in Marketing

London School of Business and Finance (LSBF) Executive Education
Campus Full time 4 days February 2019 United Kingdom London

In only four days, you can gain the advanced marketing knowledge you need to transform your career! LSBF Executive Education’s short courses in marketing will cover the latest techniques and trends in the sector. You can choose to focus on Digital Marketing and Social Media or Strategic Brand Management. [+]

Short Courses in Marketing

In only four days, you can gain the advanced marketing knowledge you need to transform your career! LSBF Executive Education’s short courses in marketing will cover the latest techniques and trends in the sector. You can choose to focus on Digital Marketing and Social Media or Strategic Brand Management.

After completing the course, you will gain the confidence to successfully implement what you’ve learned in your organisation. The course will also boost your CV, helping you appear more attractive to potential employers.

LSBF Executive Education is accredited by the British Accreditation Council (BAC) and its courses are CPD accredited, therefore you will earn CPD points upon any of these short courses’ completion.... [-]


Grand Ecole Program

EDC Ecole des Dirigeants & Créateurs d’Enterprise
Campus Full time 3 - 5 years September 2019 France Paris

Master the necessary management tools and to successfully make the transition between high-school and higher education: autonomy, accountability, general culture, and methodology. Gain the needed foundations to grasp the theoretical and practical fundamentals of the corporate world. Have a hands-on experience in the corporate world with a first-job experience during an internship. Enroll in the ‘Entrepreneurial-student’ track (from the 1st to the 5th year) for those who wish to create or take over an existing firm and be able to pursue successfully both their studies and their entrepreneurial venture. [+]

Bachelor Cycle Bachelor Cycle –Year 1 Master the necessary management tools and to successfully make the transition between high-school and higher education: autonomy, accountability, general culture, and methodology. Gain the needed foundations to grasp the theoretical and practical fundamentals of the corporate world. Have a hands-on experience in the corporate world with a first-job experience during an internship. Enroll in the ‘Entrepreneurial-student’ track (from the 1st to the 5th year) for those who wish to create or take over an existing firm and be able to pursue successfully both their studies and their entrepreneurial venture.

The project is submitted to the approval of a panel composed of entrepreneurs and representatives of the support teams.... [-]


Intensive Course in Strategic Marketing

London School of Design and Marketing (ES)
Campus Full time 5 days June 2019 United Kingdom London Spain Madrid Portugal Porto + 4 more

Companies take advantage of strategic marketing to identify and find ways to meet the needs of their customers. Executives and marketing managers use strategic marketing to create a marketing plan and thus improve the performance of companies and increase profits. [+]

Companies take advantage of strategic marketing to identify and find ways to meet the needs of their customers.

Executives and marketing managers use strategic marketing to create a marketing plan and thus improve the performance of companies and increase profits.

Places: 20/>

Duration: 5 Days (35h) with practical component

Course summary/>

Created and intended for executives, managers, entrepreneurs and people interested in practical training with real applicability in strategic marketing, management and trade. The program for our Strategic Marketing course offers knowledge, new ways of managing and planning strategic marketing so that participants can deal with the biggest challenges currently./>... [-]


Short Course Strategic Marketing

London School Of Design And Marketing
Campus Full time 5 days June 2019 United Kingdom London Spain Madrid Portugal Porto + 4 more

Companies take advantage of strategic marketing to identify and find ways to meet their customers’ needs. Executives and marketing managers use strategic marketing to create a marketing plan to improve business performance and increase profits. [+]

Companies take advantage of strategic marketing to identify and find ways to meet their customers’ needs. Executives and marketing managers use strategic marketing to create a marketing plan to improve business performance and increase profits.

Vacancies: 20

Duration: 5 Days (35h) with a practical component

Overview

Designed and meant for executives, managers, entrepreneurs, and people interested in a practical education with real applicability in strategic marketing, management, and trade. The program for our Strategic Marketing intensive course provides knowledge, new ways of managing and planning strategic marketing so that the participants can face the biggest challenges today.... [-]


Data Science for Digital Marketing - an online course

Southampton Data Science Academy
Online Full time Part time 60 hours March 2019 United Kingdom Cambridge + 1 more

This course is a practical introduction to how you can use data and data science techniques to improve marketing insights and manage customer interaction in web-based environments. Its content is aimed at people charged with delivering real engagement with their organization’s clients in a digital age. [+]

About this course

A practical six-week introduction to the use of data and data science techniques to enhance marketing insights and manage online customer interaction in web-based environments. Developed for people who engage with their organisation’s clients in a digital age, the course aims to help you improve both customer acquisition and retention, and to increase your customer’s lifetime value.

The course is delivered online and contains a mixture of taught material, self-study, activities and practical exercises. All materials are made available at the beginning of each week, to allow you to complete them at your own pace and at a time that suits you.

This course is a practical introduction to how you can use data and data science techniques to improve marketing insights and manage customer interaction in web-based environments. Its content is aimed at people charged with delivering real engagement with their organization’s clients in a digital age. Offering a practical use of data science for marketing insights it aims to help you enhance customer acquisition, retention and grow your customers’ lifetime value.... [-]


Professional Business Course: Marketing Management

Birchwater Education
Campus Part time 10 weeks January 2019 Ireland Limerick

Marketing management analyses and researches various aspects of consumer behavior including targets markets, advertising, and promotional strategies. Students will learn to identify consumer needs and trends through understanding consumer behavior including pricing and pricing strategies. [+]

Course Overview

Marketing management analyses and researches various aspects of consumer behavior including targets markets, advertising, and promotional strategies. Students will learn to identify consumer needs and trends through understanding consumer behavior including pricing and pricing strategies.

Upon successful completion, you will have obtained a highly valuable single subject diploma. This certificate combined with other awards can lead towards University entry to first or second year. Holders of this fully accredited qualification greatly increase their chances of employment and promotion within a related sector.

Marketing Management

The critical role of marketing in organizations and society Laying the groundwork for strategic planning Managing the marketing process and marketing planning ... [-]

Course: Summer Session 2018

EIML Paris Ecole Internationale de Marketing du Luxe
Campus Full time 1 - 4 weeks June 2019 France Paris

EIML Paris offers the opportunity to international students to acquire the fundamentals and realize that Luxury is above all a unique art of know-how, products, and services of which require a deep sense of quality. Thanks to our high-quality training classes, your skills, and competencies in the understanding of the specific codes and language of the Luxury industry will blossom.

[+]

LANGUAGE OF INSTRUCTION: Courses are taught in English

Luxury Means Creation and Excellence.

In all its dedicated fields - jewelry, watchmaking, fashion, perfumes, beauty products, hospitality, and services Luxury is linked to perfection. Define Luxury is subjective; it is generally considered as luxurious all that is elegant, sophisticated and expensive. The spectrum of luxury brands ranges from world-famous brands to more confidential handcraft “Houses”. Thus, consumers of luxury products and services are concerned by both quality and standards of processing.

EIML Paris

EIML Paris offers a five-year higher education program from Bachelor to Master’s level specialized in Luxury Marketing. Created in collaboration with the major economic players in the luxury sector, the program provided at EIML Paris trains managers to be and is particularly suited to those seeking a career with high responsibilities in various sectors: - Purchasing: Raw material Buyer, Merchandiser Products Manager, Retail Operator, etc. - Marketing: Product Manager, Marketing Survey Consultant, E-marketing Projects Manager, Category Manager, etc. - Communication: Press and Media Officer, Event Communication Manager, Public Relations Officer, Media planner, etc.... [-]


FLA: Future of Branding Week

Future London Academy
Campus Full time 1 week June 2019 United Kingdom London

Future of Branding Week created by Future London Academy is an immersive 5-day programme with talks, office visits, mini-workshops, roundtable discussions and guest lectures from the most exciting creative agencies in London. Learn how the biggest brands approach their marketing strategy and how leading design companies inspire their teams. Find out how to create brands that will last for generations and what trends you need to be aware of not to become obsolete in 5 years. And the best part – you will spend a week with 20 like-minded entrepreneurs and UX professionals from around the world. [+]

From Sonic Branding to VR and AR – explore how leading brands are disrupting the industry using new channels and evolving technologies. Discover the most innovative approaches to brand strategy from the world-class creative and advertising agencies.

Our one-week immersive learning expedition brings together the brightest and most forward-thinking CMOs, brand strategists, creative directors and heads of marketing who want to be ahead of the competition, explore the new frameworks that world-class agencies use right now and find new ways to reach their audience.

The programme includes talks, round-table discussions, fireside chats, mini-workshops, studio visits and case study deep dives. With topics ranging from trend forecasting, brand innovation and new tech to custom typography, SMM and design trends – you will be able to get a fresh perspective on branding and learn new strategic tools. You will also have a unique opportunity to get a behind-the-scenes look at the most influential agencies in London and spend a week with 25 inspiring fellow creatives from around the world.... [-]


Fashion Design & Marketing Foundation Program

IFA Paris
Campus Full time 7 months January 2020 France Paris

Our research shows that you may be one of 60% of young professionals in fashion, who are unsure of their preferred role in the industry. For you, we have designed the Fashion Design & Marketing Foundation Program, as the ideal first step for young professionals seeking careers in fashion design, business, marketing and merchandising. [+]

Duration: 7-month program in English Campuses: Paris Next Intake: January 2020 ECTS Credits: 60 Application Fee: €150 Tuition Fee: €6,000 Limited to: 25 students per class

Our research shows that you may be one of 60% of young professionals in fashion, who are unsure of their preferred role in the industry. For you, we have designed the Fashion Design & Marketing Foundation Program, as the ideal first step for young professionals seeking careers in fashion design, business, marketing and merchandising.

Our Fashion Design & Marketing Foundation program offers a 360-degree view of the world of fashion. It is designed for intending fashion professionals, who are unsure about their areas of interest. It is the ideal primer for those looking to get a first taste of the fashion industry, before a deeper academic or professional experience. This foundation program is intense, diverse and condensed, combining in-class training with workshops, field trips, and real-life case studies.... [-]


L7 CIM Marketing Leadership Programme

CIM Academy
Campus Online & Campus Combined 18 months January 2019 United Kingdom Cookham London + 1 more

Ideal for marketers with several years of marketing management experience, currently working at a strategic level. This Masters level marketing qualification may also enable the move into strategic marketing management. [+]

Ideal for marketers with several years of marketing management experience, currently working at a strategic level. This Masters level marketing qualification may also enable the move into strategic marketing management.

Who is it for?

If you are looking to become a more effective 'Leader of Change' then this new programme at Master's level is for you. The programme has been developed by business leaders, academics and senior marketers and includes topics that have been identified as 'must haves' for senior marketers and business leaders of the future.

This CIM Academy Marketing Leadership Programme has been developed to include an initial 3-day Workshop that facilitates the exploration of significant issues that have an impact on your business. These include 'The role of marketing in value creation', 'Competing for advantage', 'Culture, leadership and change', and 'Brand equity and reputation'.It also includes intensive Workshops that give the opportunity to network with other delegates as well as Executive Coaching that will be focused on areas that you want to develop.... [-]


Intensive Strategic Marketing Course

London School of Design and Marketing (PT)
Campus Full time 5 days June 2019 United Kingdom London Spain Madrid Portugal Porto + 4 more

Companies leverage strategic marketing to identify and find ways to meet their customers' needs. Executives and marketing managers use strategic marketing to create a marketing plan to improve business performance and increase profits. [+]

Why the Intensive Strategic Marketing Course?

Companies leverage strategic marketing to identify and find ways to meet their customers' needs.

Executives and marketing managers use strategic marketing to create a marketing plan to improve business performance and increase profits.

Places: 20

Duration: 5 days (35h) with practical component

Course Overview

Created and designed for executives, managers, entrepreneurs and interested in practical training with real applicability in the areas of strategic marketing, management and commerce. The Intensive Strategic Marketing course program provides knowledge, new forms of strategic marketing management and planning so that participants can meet the greatest challenges of today.... [-]


Social Media Marketing Consultant Course

The Internet Business School
Online Full time Part time Open Enrollment United Kingdom Bethersden

Learn How To Become A PROFESSIONAL Social Media Marketing Consultant With ZERO Experience In One Of The Fastest Growing Industries In The 21st Century. [+]

Learn How To Become A Professional Social Media Marketing Consultant With ZERO Experience In One Of The Fastest Growing Industries In The 21st Century…

Join us on this comprehensive course where you will learn all you need to know to set up and manage your own professional Social Media Marketing Consultant Business. This course will teach you everything you need from getting high-paying clients to running successful campaigns, all whilst building an outstanding reputation as a Social Media Marketing Consultant, even with no prior experience!

Social Media Marketing Is Now One Of The Fastest Growing Industries Of Our Time

Social Media is now a ‘must have’ marketing tool for all types of businesses. However, business owners are struggling to understand and find the time to manage their Social Media Platforms. This has opened up a highly lucrative opportunity for anyone with the skills to tap into this market.... [-]


10-Week Course in Made in Italy and Luxury Goods Industry

Accademia del Lusso
Campus Full time 10 weeks April 2019 Italy Milan

This course is designed for students who want to get to know, in depth, the characteristics of Made in Italy as a recognised model that is appreciated all over the world in the fashion and luxury goods sectors. The course includes theoretical classroom lessons, workshops and other practical activities, project work and assessment tests... [+]

This course is designed for students who want to get to know, in depth, the characteristics of Made in Italy as a recognised model that is appreciated all over the world in the fashion and luxury goods sectors. The course includes theoretical classroom lessons, workshops and other practical activities, project work and assessment tests.

Course Objectives

The course aims to:

Define Made in Italy through its history and evolution Closely analyse the concept of luxury Evaluate significant case histories as symbols of Italian Excellence Introduce the dynamics linked to the retailing of luxury goods Course Specifications Duration: 150 hours over 10 weeks Schedule: Monday to Friday Start date: October 2018 Language: English Course Price: 6.900 euros Study Programme Lectures and practical classroom activities Made in Italy & Luxury Goods Industry (including case-histories) Retail Positioning in the Fashion Luxury System The Never-ending Evolution of Retail Trends External workshops Workshop LandLab Educational external visits to places linked with the Milan fashion industry as well as visits to museums, libraries and showrooms. Analysis of fashion sites. BrandLab Learning Laboratories to create direct contact with fashion brands. These may consist of visits, seminars and meetings with professionals from renowned names of Made in Italy (products, services and communication). EventLab Taking part in essential fashion events such as shows and exhibitions. Workweeks ... [-]

Post-diploma course in Marketing and Communication - Traditional, Digital Marketing and Social Media Strategy

Accademia di Comunicazione
Campus Full time 2 years October 2019 Italy Milan

The two-year post-diploma course in Marketing and Business Communication presents today a totally new system to respond effectively to the demand of the communication market, within which the digital sector is the most dynamic and requires professional resources with solid basic knowledge and specific technical skills. [+]

The two-year post-diploma course in Marketing and Business Communication presents today a totally new system to respond effectively to the demand of the communication market, within which the digital sector is the most dynamic and requires professional resources with solid basic knowledge and specific technical skills.

The need for companies to have professionals who know how to face the challenges of digitalization and globalization requires an educational offer that accelerates as much as possible the entry into the world of work of young people with solid technical skills, with strategic vision and ability to exploit the contribution of the multiple digital channels through which consumers interact, increasingly connected, to create contexts that allow to approach the consumer and manage the reputation, consensus and success of the company / organization for which they work.... [-]


Specialization course in political marketing and electoral campaigns

CESCOMPOL - Centro de Estudios Superiores de Comunicación y Marketing Político
Campus Full time 6 months September 2019 Spain Madrid

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills. [+]

OBJECTIVES:

Students who successfully pass this program:

They can participate or direct an electoral campaign They will know how to handle the latest marketing tools. They will know all the techniques of electoral probes and will be able to interpret them. They will learn techniques of oratory. They will know the context of the policy abroad, as well as the most common practices in other environments. They can effectively design a personal branding strategy. ADDRESSED TO:

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills.... [-]