Course in Marketing in Asia

View Courses in Marketing in Asia 2018

Marketing

A course is the study of a particular topic within a wider subject area and is the foundation of a qualification. A typical course includes lectures, assessments and tutorials.

Marketing studies can help students to become professionals in the industry, teaching them how to help businesses successfully promote and sell products through the use of marketing strategies, trend analysis, research and pricing.

Students who complete a part of their degree in Asia are growing in numbers. Currently, the second and the third biggest economies are in Asia. Without limitation, students have described their time in Asia as the best experience of their lives. Today, three of the four most populated countries of the world are in Asia: China, India, and Indonesia.

View all Courses in Marketing in Asia 2018

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The Principles of Marketing

Inscape Education Group Dubai
Campus Part time 2 weeks September 2018 United Arab Emirates Dubai

Marketing is about understanding the consumer, their needs and the way they think and what drives their behavior. Marketers understand creating products and services that are of value to consumers, communicating a value proposition effectively, and the exchange or trading of value for those offerings. [+]

Course overview

Marketing is about understanding the consumer, their needs and the way they think and what drives their behavior. Marketers understand creating products and services that are of value to consumers, communicating a value proposition effectively, and the exchange or trading of value for those offerings.

By the end of this course, you will be familiar with the art and science of marketing a product or service. This course lays the foundation for further marketing courses, it is a general introduction to the principles of marketing for the purpose of understanding them and applying them.

Course Details

Starting Date

16th September 2018

Part Time Face to Face Learning: ... [-]


Marketing & Sales

Inscape Education Group Dubai
Campus Part time 2 weeks August 2018 United Arab Emirates Dubai

A well-defined combination of sales and marketing is required for successful business growth. [+]

Course overview

A well-defined combination of sales and marketing is required for successful business growth. "Selling" or making sales consists of interpersonal interaction-the one-on-one meetings, telephone calls and networking that you engage in with prospects and customers to sell a product, system or service. An understanding of the elements of sales and marketing will go a long way to achieving the business objective. Course Content includes the fundamentals of marketing and marketing management, brand development, and sales. You will learn how to conduct a market and customer or user analysis, as well as how to identify strengths, weaknesses, opportunities, and threats to your market. You will learn about consumer behavior and market segmentation.... [-]


Digital Marketing

Inscape Education Group Dubai
Campus Part time 2 weeks September 2018 United Arab Emirates Dubai

Digital Marketing focusses on the promotion of products and services using digital media. [+]

Course overview

Digital Marketing focusses on the promotion of products and services using digital media. This includes customer experiences, relationship development and stressing the importance of multichannel integration. The scope of digital marketing includes activities across the customer lifecycle. Online channels are used to manage and support the whole buying process from pre-sale to sale to post-sale and further development of customer relationships. Course Content includes an overview of the digital marketing landscape, how to build and implement digital marketing strategies, using tools such as Google, Facebook, search engine optimization, blogging, and emails.

Course Details ... [-]

Digital Marketing Course

General Assembly
Campus Part time 10 weeks February 2019 USA Kips Bay Atlanta Austin Boston Chicago Dallas Denver Los Angeles Santa Monica Irvine Manhattanville Providence San Francisco San Jose Washington Arlington United Kingdom London Hong Kong Singapore Australia Brisbane Melbourne Sydney USA Online + 24 more

Using cutting-edge techniques and platforms like social media, paid ads, email marketing, and Google Analytics to acquire users in a digital marketing campaign. [+]

Skills & Tools

Gain proficiency in social advertising and use Facebook, Google AdWords, and Google Analytics to find meaning in user behavior.

Production Standard

Develop and plan a campaign driven by data and paid‐search strategies — and measured by key performance indicators.

The Big Picture

Become a driver of your company's bottom line by using cutting‐edge techniques and platforms to market products and acquire users.

Meet Your Support Team

Our educational excellence is a community effort. When you learn at GA, you can always rely on an in-house team of experts to provide guidance and support, whenever you need it.

Instructors

Learn industry–grade frameworks, tools, vocabulary, and best practices from a teacher whose daily work involves using them expertly.... [-]


Course in Social Media Marketing

Oscar Institute
Campus Full time September 2018 United Arab Emirates Dubai

The Social Media Marketing course will teach you how businesses and professionals can leverage multiple social networks and their millions of users. This course will be of interest to people who wish to learn more about social media marketing or to advance their career prospects in the social media marketing arena. [+]

The importance of social media marketing for businesses and organizations is no longer questioned. It has become a worldwide trend in which helps businesses and organizations connect with their customers online.

Learn to use social media as a low-cost marketing tool, and develop competitive strategies to make your business or product stand out from the crowd. Whether it’s a blog, Facebook, LinkedIn or Twitter, social platforms are driving purchasing decisions in the online and offline worlds.

The Social Media Marketing course will teach you how businesses and professionals can leverage multiple social networks and their millions of users.

This course will be of interest to people who wish to learn more about social media marketing or to advance their career prospects in the social media marketing arena.... [-]


Courses - Internet-Technologies in Marketing and Advertising

Russian State University For The Humanities
Campus Full time September 2018 Russia Moscow

Internet-Technologies in Marketing and Advertising educates students on how to meet online advertising and Internet marketing challenges for both present and future tactics, how to use internet-technologies. The course will outline the changes and challenges [+]

Courses - Internet-Technologies in Marketing and Advertising

Language: English

Time of courses: Spring

This course is available from the academic year 2012-2013

Internet-Technologies in Marketing and Advertising educates students on how to meet online advertising and Internet marketing challenges for both present and future tactics, how to use internet-technologies. The course will outline the changes and challenges that have impacted how online advertising decisions are being made and how decision-makers are getting their information in an online world. The course provides solid foundations that are useful for explanation, prediction and control of electronic business activities.... [-]


New Courses - Accounting and Finance, Marketing

David Game Management School Thailand
Campus Full time June 2018 Thailand Bangkok

At David Game Management School, we are in the process of introducing new courses in a range of disciplines. All the courses that are offered to our students in Thailand ensure that there will be progression pathways to pursue further studies leading to ... [+]

New Courses - Accounting and Finance, MarketingAt David Game Management School, we are in the process of introducing new courses in a range of disciplines. All the courses that are offered to our students in Thailand ensure that there will be progression pathways to pursue further studies leading to internationally recognised degree qualifications at foreign universities (UK, Australia, USA, Canada, Malaysia, etc.). The new courses will be offered in the following areas:

Accounting and Finance Marketing Business Studies Information Technology Hospitality Management

CertificationsThe connections of David Game College Group allow us to work with reputable international awarding bodies, most of them based in the UK. These bodies have both international standing and valid articulation agreements with universities in the UK and other countries.At the outset, David Game Management School will work with two such UK-based awarding bodies: The Institute of Commercial Management (ICM) and the Confederation of Tourism and Hospitality (CTH). Students will have to fulfil the assessment requirements of these awarding bodies, and upon passing the assessments for all subjects taught within the relevant courses, they will be awarded internationally recognised certifications.... [-]


Market Opportunity Assessment in Asia

Institute For Asia Strategy And Knowledge (I-ASK)
Campus Full time 2 days January 2019 Malaysia Kuala Lumpur

In this intensive two-day seminar you will learn how to properly segment markets in Asia and forecast market developments to drive company performance [+]

Market Opportunity Assessment in Asia

Course Overview

In this intensive two-day seminar you will learn how to properly segment markets in Asia and forecast market developments to drive company performance. This course teaches you to identify high potential market segments in a structured manner and set new directions for your company to outpace competitors in Asia. In the course you will learn to apply powerful methods to monitor your company's market performance and create results.

Why shall you attend?

Market opportunity assessments drive results by showing which markets to target and indicating the correct allocation of your company's resources. The difference between winning and losing in Asia depends on your company's ability to spot an opportunity, take charge in a new market, and act decisively to win business in the right market segments. This two-day seminar will give you the skills to segment markets in Asia, identify attractive markets and act when the timing is right for market entry.... [-]


Market Intelligence and Market Research in Asia

Institute For Asia Strategy And Knowledge (I-ASK)
Campus Full time 2 days January 2019 Malaysia Kuala Lumpur

In this two-day seminar you will work with one of the world's foremost strategic thinkers to build market intelligence and market research skills [+]

Market Intelligence and Market Research in Asia

Course Overview

In this two-day seminar you will work with one of the world's foremost strategic thinkers to build market intelligence and market research skills to improve your company's performance. This course teaches a structured approach to collecting, analyzing and delivering key information for management decision making. It outlines the components of a market intelligence system and shows you how to conduct market research that will drive your company's strategy and provide immediate, actionable information for tactical decisions.

Why shall you attend?

Sound marketing strategy depends on superior market intelligence. In most companies, essential market information is improperly collected and analyzed. This two-day seminar trains you in the newest market research and intelligence trends to elevate your ability to transfer market information into pragmatic strategies to achieve your company's short- and long-term vision and stay ahead of your competition in Asia.... [-]


Strategic Marketing Management

Columbia Business School
Campus Part time 6 days June 2018 USA New York Japan Tokyo United Arab Emirates Dubai Switzerland St. Gallen + 6 more

Strategic Marketing Management is a comprehensive program with a focus on delivering and capturing customer value. [+]

The key to business success is to outperform the competition in capturing and retaining a profitable customer base. Strategic Marketing Management is a comprehensive program with a focus on delivering and capturing customer value.

You will gain innovative ideas on how to become a more effective marketer, and specific processes and tools to develop and implement these ideas. You'll also have the opportunity to apply your learning to your own company and markets through various clinics and a personal case. The intensive curriculum and action-learning format have proven highly effective both for seasoned marketing professionals and for executives with new marketing responsibilities.

... [-]

Strategic Sales Management

Stephen M. Ross School of Business at the University of Michigan
Campus Part time 3 days July 2018 USA Ann Arbor India Bengaluru United Arab Emirates Dubai Thailand Bangkok + 6 more

If you want a better grasp of the impact strategic planning on profits and long-term organisational success, this programme will help you [+]

A cutting-edge three-day workshop for middle and senior managers * Focus your sales team's resources in terms of markets, products, processes and customers * Integrate planning levels - strategic, market, territory and account - to create a competitive advantage for your organisation * Identify and correct barriers to the success of your sales team * Discuss current topics and tools pertinent to any sales organisation

Who Should AttendThis interactive workshop will primarily benefit middle to senior level decision-makers across a variety of functions and industries including, but not limited to, - Senior decision-makers, such as directors, chief executive officers, presidents, managing directors and general managers, who are interested in understanding the critical role that sales plays in building the organisation and driving its present and future growth - Vice presidents of sales and marketing, marketing directors, brand/product managers and customer service directors. Recent participant titles have included president, senior vice president, vice president of sales/service, general managers, director of sales/service, director of business development, national sales manager, district/regional sales manager, area sales manager, and global key account manager - Experienced sales and marketing managers who need refreshment on new developments and concepts in sales management or if they are new to the management of the sales function - Other senior managers responsible for or associated with developing and evaluating sales operations. ... [-]


Measuring Social Media ROI

Edureka
Online Part time Open Enrollment India India Online

A self-paced course designed to master various social media concepts, including strategy, communication, costs and benefits and get the right expertise in Measuring Social Media ROI. [+]

A self-paced course designed to master various social media concepts, including strategy, communication, costs and benefits and get the right expertise in Measuring Social Media ROI.

Edureka's Measuring Social Media ROI course will help in understanding the concepts of social media ROI, which marketers, PR professionals, and business managers can use to determine the success of their marketing and social media campaigns. The course will also cover strategies to deploy a measurement structure. This is a master class course comprising a total of four hours of lectures, explaining the concepts you need to grasp to develop a social media presence, including linkages to strategy, marketing, communication and financial outcomes. The second part will include ROI on its raw hard metrics appearance: the costs and benefits of social media.... [-]