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1 Results in Marketing Studies, Ukraine
The International Management Institute (MIM-Kyiv)
The goal of the program is to show the influence and role of the marketing decisions in increasing total business value. ... [+]
The goal of the program is:
to show the influence and role of the marketing decisions in increasing total business value.
The program is for:-business owners and top managers of medium-sized enterprises and higher;-heads of marketing departments;marketing managers.
All program courses are integrated by single philosophy which is based on the most progressive approach to business organization, recognized by world’s business community — marketing orientation towards increasing business value.
The program is based on using “MARKSTRAT®“ computer simulation, as major instrument, which enables the participants to see the direct influence of marketing decisions on business value. Besides, the program uses a range of innovative technologies for teaching business courses, including business simulations, case studies, group discussions etc.... [-]
Ukraine
, Kyiv
September 2019
Full-time
6 months
Campus