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See Courses in Marketing Studies 2019/2020 in Madrid in Spain

A course refers to a specialized study program. It usually takes place on campus but can be delivered online. Courses are popular for people who want to get specific knowledge in one subject.

Courses in marketing and communication give up-to-date training in the latest marketing channels such as digital media. There are a variety of programs that deliver courses in formats ranging from the traditional classroom setting to online distance learning.

 

Madrid City is the capital of Spain. It is a metropolitan area with over 3 million residents. It has an arena called Las Ventas that hosts the annual bullfighting event. The city has many public and private universities.

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13 Results in Marketing Studies, Madrid

UFV-ADEN INTERNATIONAL BUSINESS SCHOOL

Our main objective is to train the next generation of professionals and help our students to reinvent and to promote much-needed change for tomorrow in the companies they ... [+]

Our main objective is to train the next generation of professionals and help our students to reinvent and to promote much-needed change for tomorrow in the companies they run.

CURRICULUM Strategic direction of the business Design and development of the business plan Marketing value proposition Effective implementation Digital marketing business strategy Communication and promotion strategies online Conversion and digital marketing optimization [-]
Spain Madrid
September 2020
Spanish,Spanish (Spain)
Part-time
Campus
UFV-ADEN INTERNATIONAL BUSINESS SCHOOL

The program is aimed at groups of diverse backgrounds and varied experience with the intention to get different perspectives. ... [+]

Our main objective is to train the next generation of professionals and help our students to reinvent and to promote much-needed change for tomorrow in the companies they run.

The program is aimed at groups of diverse backgrounds and varied experience with the intention to get different perspectives.

[-]
Spain Madrid
Open Enrollment
Spanish,Spanish (Spain)
Part-time
Campus
Campus Universitario Europeo

Enables you to work in agencies such as principal or accounts assistant, creativity, drafting, production and media form independent structures as creative boutiques, med ... [+]

Expertise - Advertising and Marketing Enables you to work in agencies such as principal or accounts assistant, creativity, drafting tion, production and media form independent structures as creative boutiques, cen- media power plants or design studios.

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To whom is it addressed?

- Over 18 years. - Interested in working in the advertising both agencies and companies. - Professionals who wish to update and expand their knowledge

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REQUIREMENTS

- Studio means or entrance test for over 18 years. degree received The titration is private, is obtained after submitting and approving the case studies all areas assessable program. The student will receive the following qualifications issued by European Campus: ADVERTISING AND MARKETING EXPERT ... [-]

Spain Marbella A Coruña Madrid
September 2020
Full-time
Part-time
6 months
Online
European School of Economics

The ESE Specialised Programme in Marketing is designed to further develop participants’ marketing skills and acumen to ensure that managers in international markets have ... [+]

The ESE Specialised Programme in Marketing is designed to further develop participants’ marketing skills and acumen to ensure that managers in international markets have the required understanding and insight for success in this field. The course will prepare participants for a wide range of activities such as brand management, product development, services marketing and business-to-business marketing enabling them to enter into specialist marketing consultancy and service firms that excel in the areas of market research, advertising, sales promotion, public relations and direct marketing.

Since marketing is the art and science of targeting market segments and obtaining, maintaining and building loyalty we will work on effective communication and the delivery of superior service and value. Participants will be able to manage, supervise and direct their own, and others, activities, whilst understanding key strategic issues and trends in the field. This includes the use of information to make critical decisions and the application of theories and techniques to practical realistic work situations in the sector.... [-]

Spain Madrid
Request Info
Full-time
Part-time
3 months
Campus
Instituto de Empresa, IE Business School - Executive Education

Marketing Strategy in Business Markets is a challenging three-day programme that provides its participants with cutting edge frameworks, perspectives and techniques to ma ... [+]

Content

In today's competitive and demanding business-to-business markets, executives responsible for marketing their company's industrial goods and services must successfully anticipate potential competitive responses to their actions while defining a marketing strategy that attracts and maintains their most profitable clientele. In a globalizing business-to-business marketplace, this is the challenging but crucial task at hand.

Marketing Strategy in Business Markets is a challenging three-day programme that provides its participants with cutting edge frameworks, perspectives and techniques to manage their product and service offerings in the non-consumer marketplace. The programme focuses on the global business-to-business market, meeting the challenges presented to contemporary marketers across a broad spectrum of industries. By encouraging its participants to anticipate potential competitive responses to their actions, this programme will help them develop effective marketing strategies for the long term and think about their company’s marketing tactics on four levels: markets, customers, segments, and technology.... [-]

Spain Madrid
Request Info
Part-time
3 days
Campus
University of Chicago Booth School of Business

Marketing is the core of all business. To outperform the competition requires solid marketing knowledge and precision in marketing decision making. Your organization's po ... [+]

Marketing is the core of all business. To outperform the competition requires solid marketing knowledge and precision in marketing decision making. Your organization's positioning and the positioning of its products and services depend on the formulation and implementation of intelligent and aggressive strategic marketing plans. Drawing on Chicago GSB's latest research and Chicago's unique approach to marketing, this program will help you to develop the necessary competitive advantage to excel in today's business environment.

During this seminar you will learn to:

-- Formulate a framework for analyzing competitive strategies and understand how industry structure impacts strategic leverage.... [-]

Spain Madrid
September 2020
Part-time
5 days
Campus
Spain Business School

The Superior Program in Community Manager is focused on all those people who want to manage and strategically position their brand, or that of their company, on the Inter ... [+]

Who is it for:

The Community Manager is one of the most demanded profiles currently by companies, since it is the professional in charge of building, managing and managing the online community around a brand, creating and maintaining stable and lasting relationships, both with users interested in the brand as with its customers.

The Superior Program in Community Manager is focused on all those people who want to manage and strategically position their brand, or that of their company, on the Internet, and become the helm of the digital presence of companies in social networks.

Goals:Know the main social networks that exist and know how to handle the necessary tools to manage them efficiently.Know the digital consumer and their needs.Analyze user behaviors in each site.Acquire the necessary communication skills required to develop the work of Community Manager.Temary:... [-]
Spain Madrid
Request Info
Spanish
6 months
Online & Campus Combined
Spain Business School

It is aimed at all people who want to know how users behave through their websites and other devices: which sections visit more ?, who shares content, who will make a pur ... [+]

Who is it for:

It is aimed at all people who want to know how users behave through their websites and other devices: which sections visit more ?, who shares content, who will make a purchase, but regrets in the last moment? ... and thus be able to optimize your sites.

Goals:Learn to measure sales results, conversions ...Know how to analyze the behaviors that users have on the web.Master the analytics in social networks.Learn to achieve a better user experience. LoyaltyTemary:

MODULE 1 - Technological and Legal Environment

Additional Information:

Those students who wish to do so have the possibility of doing internships in the main companies.

This training can be funded by the Tripartite Foundation.... [-]

Spain Madrid
Request Info
Spanish
6 months
Online & Campus Combined
Spain Business School

In the midst of an unprecedented crisis few sectors that continue or have a bigger push to market and steady progress. The increase in digital consumption makes these dis ... [+]

In the midst of an unprecedented crisis few sectors that continue or have a bigger push to market and steady progress. The increase in digital consumption makes these disciplines professionals are sued every day, more in a continually changing environment.

The Superior Digital Marketing Program, through the right mix of general and specific knowledge, allows students to acquire the skills to have a substantial competitive advantage in developing their career skills. For all these reasons, if your future is in marketing, you think digital.

THIS COURSE HAS A 50% SCHOLARSHIP FOUNDATION OFFERED BY SPAIN BUSINESS SCHOOL

Addressed to

The Superior Program in Marketing and Advertising Digital is aimed at all kinds of professionals requiring enter the digital environment concerns on the part of the digital marketing sector of great current demand.... [-]

Spain Madrid
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Spanish
Part-time
6 semesters
Online
Instituto Séneca - Centro Internacional de Postgrado

This Expert Course in Creation and Brand Management offered by the Seneca Institute, unique in its kind, provides students with all the techniques to create a corporate o ... [+]

This Expert Course in Creation and Brand Management offered by the Seneca Institute, unique in its kind, provides students with all the techniques to create a corporate or institutional brand, as well as the management tools of an isolated brand or a portfolio. of brands, with attention to the hierarchy of the same and the phase in which the product or service that carries it is, in order to be successful with the strategy.

The brand and the image of an organization constitute a binomial that impacts on the audience, attracting prospects and making customers loyal, through a series of off-line and on-line actions, framed within a Management Plan.

... [-]
Spain Madrid
Request Info
Spanish (Spain)
6 months
Online
Instituto Internacional de Marketing - Digital Business School

The Course in Content Marketing Strategies will allow you to know multiple tools for content management. The actions carried out in your company will improve in interest, ... [+]

Why This Course?

A good management in Content Marketing will strengthen the client's initiative to know the product or service of a brand thanks to a message on the Net. The specialty in Content Marketing Management guarantees the originality and quality of contents that add value to the image of the company and generate positive reactions in social channels.

The Course in Content Marketing Strategies will allow you to know multiple tools for content management. The actions carried out in your company will improve in interest, diffusion and repercussion by offering relevant information for your audience.

goals"Getting customers to participate in the universe of the brand, generating valuable content around it"Generate quality content on internal and external platforms of the company to attract potential customers.Procure content correctly and improve your search engine positioning.Develop writing techniques and Storytelling actions.Use the blog of the brand in the Content Marketing strategy.Plan effective strategies and use tools for management and analysis.Who is it headed to?... [-]
Spain Barcelona Madrid
September 2020
Spanish
Full-time
3 months
Online
Online & Campus Combined
Instituto Internacional de Marketing - Digital Business School

We are pioneers in Digital Marketing with over 10 years of experience learning how to provide our students with the best training in Digital Business. We haven't adapted ... [+]

Chasing after customers is no longer efficient. That's why companies are looking for new professionals to design highly persuasive strategies that lead to conversions.

The new digital environment leads companies and institutions to reconsider their marketing strategies and adapt themselves to the current digital scenario. Nowadays, it’s mandatory to have a strong online presence to make ourselves known.

To achieve this, it’s important to master the newest tools, channels, and opportunities that the Internet has to offer. With this course you will learn how to combine traditional marketing with digital marketing, as well as on and off actions, to help you easily reach your goals.... [-]

Spain Barcelona Madrid
September 2020
Full-time
3 months
Online
Online & Campus Combined
CESCOMPOL - Centro de Estudios Superiores de Comunicación y Marketing Político

This program is aimed both recently graduates or graduates in the areas of Political Science, Marketing, Journalism, Law or International Relations; as to professionals w ... [+]

OBJECTIVES:

Students who successfully pass this program:

They can participate or direct an election campaignThey will know how to handle the latest marketing tools.They will know all the polling techniques and will be able to interpret them.They will learn public speaking techniques.They will know the context of politics abroad, as well as the most common practices in other environments.They will be able to effectively design a personal branding strategy.ADDRESSED TO:

This program is aimed both recently graduates or graduates in the areas of Political Science, Marketing, Journalism, Law or International Relations; as to professionals with university degrees and experience in the world of politics who wish to improve their personal skills.... [-]

Spain Madrid
Open Enrollment
Spanish
Full-time
6 months
Online