See Courses in Marketing Studies 2019/2020 in Madrid in Spain

Our main objective is to train the next generation of professionals and help our students to reinvent and to promote much-needed change for tomorrow in the companies they run.

Our main objective is to train the next generation of professionals and help our students to reinvent and to promote much-needed change for tomorrow in the companies they run.

The program is aimed at groups of diverse backgrounds and varied experience with the intention to get different perspectives.

Expertise - Advertising and Marketing Enables you to work in agencies such as principal or accounts assistant, creativity, drafting tion, production and media form independent structures as creative boutiques, cen- media power plants or design studios.

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To whom is it addressed?

- Over 18 years. - Interested in working in the advertising both agencies and companies. - Professionals who wish to update and expand their knowledge

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REQUIREMENTS

- Studio means or entrance test for over 18 years. degree received The titration is private, is obtained after submitting and approving the case studies all areas assessable program. The student will receive the following qualifications issued by European Campus: ADVERTISING AND MARKETING EXPERT ... [-]

The ESE Specialised Programme in Marketing is designed to further develop participants’ marketing skills and acumen to ensure that managers in international markets have the required understanding and insight for success in this field. The course will prepare participants for a wide range of activities such as brand management, product development, services marketing and business-to-business marketing enabling them to enter into specialist marketing consultancy and service firms that excel in the areas of market research, advertising, sales promotion, public relations and direct marketing.

Since marketing is the art and science of targeting market segments and obtaining, maintaining and building loyalty we will work on effective communication and the delivery of superior service and value. Participants will be able to manage, supervise and direct their own, and others, activities, whilst understanding key strategic issues and trends in the field. This includes the use of information to make critical decisions and the application of theories and techniques to practical realistic work situations in the sector.... [-]

In today's competitive and demanding business-to-business markets, executives responsible for marketing their company's industrial goods and services must successfully anticipate potential competitive responses to their actions while defining a marketing strategy that attracts and maintains their most profitable clientele. In a globalizing business-to-business marketplace, this is the challenging but crucial task at hand.

Marketing Strategy in Business Markets is a challenging three-day programme that provides its participants with cutting edge frameworks, perspectives and techniques to manage their product and service offerings in the non-consumer marketplace. The programme focuses on the global business-to-business market, meeting the challenges presented to contemporary marketers across a broad spectrum of industries. By encouraging its participants to anticipate potential competitive responses to their actions, this programme will help them develop effective marketing strategies for the long term and think about their company’s marketing tactics on four levels: markets, customers, segments, and technology.... [-]

Marketing is the core of all business. To outperform the competition requires solid marketing knowledge and precision in marketing decision making. Your organization's positioning and the positioning of its products and services depend on the formulation and implementation of intelligent and aggressive strategic marketing plans. Drawing on Chicago GSB's latest research and Chicago's unique approach to marketing, this program will help you to develop the necessary competitive advantage to excel in today's business environment.

During this seminar you will learn to:

-- Formulate a framework for analyzing competitive strategies and understand how industry structure impacts strategic leverage.... [-]

The Community Manager is one of the most demanded profiles currently by companies, since it is the professional in charge of building, managing and managing the online community around a brand, creating and maintaining stable and lasting relationships, both with users interested in the brand as with its customers.

The Superior Program in Community Manager is focused on all those people who want to manage and strategically position their brand, or that of their company, on the Internet, and become the helm of the digital presence of companies in social networks.

It is aimed at all people who want to know how users behave through their websites and other devices: which sections visit more ?, who shares content, who will make a purchase, but regrets in the last moment? ... and thus be able to optimize your sites.

MODULE 1 - Technological and Legal Environment

Those students who wish to do so have the possibility of doing internships in the main companies.

This training can be funded by the Tripartite Foundation.... [-]

In the midst of an unprecedented crisis few sectors that continue or have a bigger push to market and steady progress. The increase in digital consumption makes these disciplines professionals are sued every day, more in a continually changing environment.

The Superior Digital Marketing Program, through the right mix of general and specific knowledge, allows students to acquire the skills to have a substantial competitive advantage in developing their career skills. For all these reasons, if your future is in marketing, you think digital.

THIS COURSE HAS A 50% SCHOLARSHIP FOUNDATION OFFERED BY SPAIN BUSINESS SCHOOL

The Superior Program in Marketing and Advertising Digital is aimed at all kinds of professionals requiring enter the digital environment concerns on the part of the digital marketing sector of great current demand.... [-]

This Expert Course in Creation and Brand Management offered by the Seneca Institute, unique in its kind, provides students with all the techniques to create a corporate or institutional brand, as well as the management tools of an isolated brand or a portfolio. of brands, with attention to the hierarchy of the same and the phase in which the product or service that carries it is, in order to be successful with the strategy.

The brand and the image of an organization constitute a binomial that impacts on the audience, attracting prospects and making customers loyal, through a series of off-line and on-line actions, framed within a Management Plan.

A good management in Content Marketing will strengthen the client's initiative to know the product or service of a brand thanks to a message on the Net. The specialty in Content Marketing Management guarantees the originality and quality of contents that add value to the image of the company and generate positive reactions in social channels.

The Course in Content Marketing Strategies will allow you to know multiple tools for content management. The actions carried out in your company will improve in interest, diffusion and repercussion by offering relevant information for your audience.

Chasing after customers is no longer efficient. That's why companies are looking for new professionals to design highly persuasive strategies that lead to conversions.

The new digital environment leads companies and institutions to reconsider their marketing strategies and adapt themselves to the current digital scenario. Nowadays, it’s mandatory to have a strong online presence to make ourselves known.

To achieve this, it’s important to master the newest tools, channels, and opportunities that the Internet has to offer. With this course you will learn how to combine traditional marketing with digital marketing, as well as on and off actions, to help you easily reach your goals.... [-]

Students who successfully pass this program:

This program is aimed both recently graduates or graduates in the areas of Political Science, Marketing, Journalism, Law or International Relations; as to professionals with university degrees and experience in the world of politics who wish to improve their personal skills.... [-]