A course refers to a specialized study program. It usually takes place on campus but can be delivered online. Courses are popular for people who want to get specific knowledge in one subject.
Business professionals with education in marketing and communication can open up new opportunities for their careers. They can use their skills to advise regarding consumer studies and brand image or manage a marketing group within their company.
Romania is a country located at the intersection of Central and Southeastern Europe, bordering on the Black Sea. Getting to Romania is easy from nearly all parts of the world, due to its position, as well as the fact that it is served by an array of transport types and companies. Romanian universities offer great choice of undergraduate and postgraduate programs in Romanian, English, French and German.
Institute for Business and Public Administration, Bucharest (ASEBUSS)
This course covers the latest approaches in business to business marketing for all the companies who intend to serve the needs of organizations and are focused on the com
A 3-day module covering the latest approaches in business to business marketing for all the companies who intend to serve the needs of organizations and are focused on the complex market represented by commercial enterprises, institutions etc.
It is designed for general managers, sales or marketing managers, product managers, with several years of managerial experience.
Organizational buyer behavior
Relationship marketing strategies for business markets
Assessing market opportunities
Business marketing strategies
Products and services for business markets
Business marketing channels and logistics
Pricing strategies for business markets