Course in Marketing Studies

Top Courses in Marketing Studies

Marketing Studies

Marketing studies are essential for any successful business or organization and marketing courses can help you become a successful marketing professional. Whether you are seeking to learn the new trends and methods, or are thinking about a career change, there are marketing courses to fit your needs. Requirements will vary depending on the program but generally, most courses prefer education and/or professional experience.

Marketing courses will teach students about different aspects of the marketing field, including research, strategy, and economics in different sectors, such as business, fashion, media, branding, or general marketing. Marketing courses are often taught interactively, using case examples, group discussions, and debates. Furthermore, students will examine how to increase the value of a business through marketing strategies.

To learn more about marketing courses, scroll through the options below and you may find the perfect courses waiting for you!

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Winter Business School

London School of Business and Finance (LSBF)
Campus Full time 3 weeks January 2019 United Kingdom London

Opt to start 2019 in the right direction! LSBF Executive Education offers an intensive three-week winter programme that gives undergraduates the opportunity to introduce themselves to the world of business. [+]

Winter Business School

Opt to start 2019 in the right direction! LSBF Executive Education offers an intensive three-week winter programme that gives undergraduates the opportunity to introduce themselves to the world of business, covering the following areas:

Global Marketing Practices Corporate Finance in Practice Strategic Management and Leadership

This winter course is career-oriented and very practical: one day per week is dedicated to company visits. Secure your place for the Winter Business School at LSBF Executive Education: you will gain key skills and enjoy London in the wintertime.

Course Requirements English language – Common European Framework (CEF) Level B2* or equivalent (all teaching and learning materials are provided in English only) ... [-]

Short Course Strategic Marketing

London School Of Design And Marketing
Campus Full time 5 days June 2019 United Kingdom London Spain Madrid Portugal Porto + 4 more

Companies take advantage of strategic marketing to identify and find ways to meet their customers’ needs. Executives and marketing managers use strategic marketing to create a marketing plan to improve business performance and increase profits. [+]

Companies take advantage of strategic marketing to identify and find ways to meet their customers’ needs. Executives and marketing managers use strategic marketing to create a marketing plan to improve business performance and increase profits.

Vacancies: 20

Duration: 5 Days (35h) with a practical component

Overview

Designed and meant for executives, managers, entrepreneurs, and people interested in a practical education with real applicability in strategic marketing, management, and trade. The program for our Strategic Marketing intensive course provides knowledge, new ways of managing and planning strategic marketing so that the participants can face the biggest challenges today.... [-]


Intensive Course In Strategic Marketing

London School of Design and Marketing (ES)
Campus Full time 5 days June 2019 United Kingdom London Spain Madrid Portugal Porto + 4 more

Companies take advantage of strategic marketing to identify and find ways to meet the needs of their customers. Executives and marketing managers use strategic marketing to create a marketing plan and thus improve the performance of companies and increase profits. [+]

Companies take advantage of strategic marketing to identify and find ways to meet the needs of their customers.

Executives and marketing managers use strategic marketing to create a marketing plan and thus improve the performance of companies and increase profits.

Places: 20/>

Duration: 5 Days (35h) with practical component

Course summary/>

Created and intended for executives, managers, entrepreneurs and people interested in practical training with real applicability in strategic marketing, management and trade. The program for our Strategic Marketing course offers knowledge, new ways of managing and planning strategic marketing so that participants can deal with the biggest challenges currently./>... [-]


Grand Ecole Program

EDC Ecole des Dirigeants & Créateurs d’Enterprise
Campus Full time 3 - 5 years September 2018 France Paris

Master the necessary management tools and to successfully make the transition between high-school and higher education: autonomy, accountability, general culture, and methodology. Gain the needed foundations to grasp the theoretical and practical fundamentals of the corporate world. Have a hands-on experience in the corporate world with a first-job experience during an internship. Enroll in the ‘Entrepreneurial-student’ track (from the 1st to the 5th year) for those who wish to create or take over an existing firm and be able to pursue successfully both their studies and their entrepreneurial venture. [+]

Bachelor Cycle Bachelor Cycle –Year 1 Master the necessary management tools and to successfully make the transition between high-school and higher education: autonomy, accountability, general culture, and methodology. Gain the needed foundations to grasp the theoretical and practical fundamentals of the corporate world. Have a hands-on experience in the corporate world with a first-job experience during an internship. Enroll in the ‘Entrepreneurial-student’ track (from the 1st to the 5th year) for those who wish to create or take over an existing firm and be able to pursue successfully both their studies and their entrepreneurial venture.

The project is submitted to the approval of a panel composed of entrepreneurs and representatives of the support teams.... [-]


Professional - Professional Certificates - San Francisco

Stafford House International
Campus Full time October 2018 USA San Francisco San Diego Chicago + 1 more

Learn business concepts and apply your advanced English skills to team projects and business case studies. This English program is for students who want to explore and develop their careers. [+]

Learn business concepts and apply your advanced English skills to team projects and business case studies. This English program is for students who want to explore and develop their careers. Talk with professionals from successful companies Learn from visits to U.S. companies Work on team projects and complete business case studies Project Management

Minimum Level

Upper Intermediate

Start dates

Jan 4, Apr 4, Jul 5, Oct 3

Quick Facts

Managing schedules, budgets and risks How to build a business case How to analyze new projects How to track and communicate progress Marketing & Advertising

Minimum Level

Upper Intermediate

... [-]

Data Science for Digital Marketing

Southampton Data Science Academy
Online Full time Part time 60 hours March 2019 United Kingdom Cambridge + 1 more

This course is a practical introduction to how you can use data and data science techniques to improve marketing insights and manage customer interaction in web-based environments. Its content is aimed at people charged with delivering real engagement with their organization’s clients in a digital age. [+]

About this course

A practical six-week introduction to the use of data and data science techniques to enhance marketing insights and manage online customer interaction in web-based environments. Developed for people who engage with their organisation’s clients in a digital age, the course aims to help you improve both customer acquisition and retention, and to increase your customer’s lifetime value.

The course is delivered online and contains a mixture of taught material, self-study, activities and practical exercises. All materials are made available at the beginning of each week, to allow you to complete them at your own pace and at a time that suits you.

This course is a practical introduction to how you can use data and data science techniques to improve marketing insights and manage customer interaction in web-based environments. Its content is aimed at people charged with delivering real engagement with their organization’s clients in a digital age. Offering a practical use of data science for marketing insights it aims to help you enhance customer acquisition, retention and grow your customers’ lifetime value.... [-]


Professional Business Course: Marketing Management

Birchwater Education
Campus Part time 10 weeks January 2019 Ireland Limerick

Marketing management analyses and researches various aspects of consumer behavior including targets markets, advertising, and promotional strategies. Students will learn to identify consumer needs and trends through understanding consumer behavior including pricing and pricing strategies. [+]

Course Overview

Marketing management analyses and researches various aspects of consumer behavior including targets markets, advertising, and promotional strategies. Students will learn to identify consumer needs and trends through understanding consumer behavior including pricing and pricing strategies.

Upon successful completion, you will have obtained a highly valuable single subject diploma. This certificate combined with other awards can lead towards University entry to first or second year. Holders of this fully accredited qualification greatly increase their chances of employment and promotion within a related sector.

Marketing Management

The critical role of marketing in organizations and society Laying the groundwork for strategic planning Managing the marketing process and marketing planning ... [-]

Course: Summer Session 2018

EIML Paris Ecole Internationale de Marketing du Luxe
Campus Full time 1 - 4 weeks June 2019 France Paris

EIML Paris offers the opportunity to international students to acquire the fundamentals and realize that Luxury is above all a unique art of know-how, products, and services of which require a deep sense of quality. Thanks to our high-quality training classes, your skills, and competencies in the understanding of the specific codes and language of the Luxury industry will blossom.

[+]

LANGUAGE OF INSTRUCTION: Courses are taught in English

Luxury Means Creation and Excellence.

In all its dedicated fields - jewelry, watchmaking, fashion, perfumes, beauty products, hospitality, and services Luxury is linked to perfection. Define Luxury is subjective; it is generally considered as luxurious all that is elegant, sophisticated and expensive. The spectrum of luxury brands ranges from world-famous brands to more confidential handcraft “Houses”. Thus, consumers of luxury products and services are concerned by both quality and standards of processing.

EIML Paris

EIML Paris offers a five-year higher education program from Bachelor to Master’s level specialized in Luxury Marketing. Created in collaboration with the major economic players in the luxury sector, the program provided at EIML Paris trains managers to be and is particularly suited to those seeking a career with high responsibilities in various sectors: - Purchasing: Raw material Buyer, Merchandiser Products Manager, Retail Operator, etc. - Marketing: Product Manager, Marketing Survey Consultant, E-marketing Projects Manager, Category Manager, etc. - Communication: Press and Media Officer, Event Communication Manager, Public Relations Officer, Media planner, etc.... [-]


Intensive Strategic Marketing Course

London School of Design and Marketing (PT)
Campus Full time 5 days June 2019 United Kingdom London Spain Madrid Portugal Porto + 4 more

Companies leverage strategic marketing to identify and find ways to meet their customers' needs. Executives and marketing managers use strategic marketing to create a marketing plan to improve business performance and increase profits. [+]

Why the Intensive Strategic Marketing Course?

Companies leverage strategic marketing to identify and find ways to meet their customers' needs.

Executives and marketing managers use strategic marketing to create a marketing plan to improve business performance and increase profits.

Places: 20

Duration: 5 days (35h) with practical component

Course Overview

Created and designed for executives, managers, entrepreneurs and interested in practical training with real applicability in the areas of strategic marketing, management and commerce. The Intensive Strategic Marketing course program provides knowledge, new forms of strategic marketing management and planning so that participants can meet the greatest challenges of today.... [-]


High Performance Program Creative Copywriting

Barcelona School of Creativity
Campus Full time 500 hours Open Enrollment Spain Barcelona

They say that nobody reads, that we are immersed in a visual culture or the image is the universal language. Nevertheless, words, creative writing and copywriting remain the soul of advertising and profession. Are the words that sell. [+]

They say that nobody reads, that we are immersed in a visual culture or the image is the universal language. Nevertheless, words, creative writing and copywriting remain the soul of advertising and profession. Are the words that sell.

DESCRIPTION OF THE PROGRAM

You will learn to demonstrate that a word is worth a thousand pictures, everything, absolutely everything, it can be sold only in words. You will learn to capture consumer attention, to seduce him, to convince him. You will learn to master the techniques, media and languages. And you will make one book, your book, to show all that you are capable of.

The program takes place over one academic year: three quarters, four hours a day Monday through Thursday, but also work in the school will have to devote more time to get the best results. Is your training, your book and your future that is at stake.... [-]


Short course - Marketing

European School of Economics
Campus Full time Open Enrollment Italy Rome Milan Florence Spain Madrid United Kingdom London + 5 more

The ESE Specialised Programme in Marketing is designed to further develop participants’ marketing skills and acumen to ensure that managers in international markets have the required understanding and insight for success in this field. [+]

The ESE Specialised Programme in Marketing is designed to further develop participants’ marketing skills and acumen to ensure that managers in international markets have the required understanding and insight for success in this field. The course will prepare participants for a wide range of activities such as brand management, product development, services marketing and business-to-business marketing enabling them to enter into specialist marketing consultancy and service firms that excel in the areas of market research, advertising, sales promotion, public relations and direct marketing.

Since marketing is the art and science of targeting market segments and obtaining, maintaining and building loyalty, we will work on effective communication and the delivery of superior service and value. Participants will be able to manage, supervise and direct their own, and others, activities, whilst understanding key strategic issues and trends in the field. This includes the use of information to make critical decisions and the application of theories and techniques to practical, realistic work situations in the sector.... [-]


Award in Principles of Marketing & Sales

Advenio eAcademy
Online Part time 12 - 18 weeks September 2018 Malta Malta Online

This 12-week online course is designed for participants who wish to increase their knowledge and develop their professional skills in the fundamentals of marketing, marketing management, sales techniques and sales management. [+]

Course Overview:

This 12-week online course is designed for participants who wish to increase their knowledge and develop their professional skills in the fundamentals of marketing, marketing management, sales techniques and sales management. The marketing component for this short course includes topics such as the marketing concepts, marketing and business relationships, creating a marketing plan, branding, consumer behaviour, digital marketing, strategic marketing, services, advertising and marketing research. The sales component of the programme includes topics on selling skills, the art of persuasion, the sales cycle, sales management, sales forecasting and negotiation skills.

This certificate course consists of 20 modules, each of which comprises various learning objects including:-... [-]


Online Specialization Course In Political Marketing And Election Campaigns

CESCOMPOL - Centro de Estudios Superiores de Comunicación y Marketing Político
Online Full time 6 months Open Enrollment Spain Madrid

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills. CESCOMPOL is a collaborating center of the University of Alcalá de Henares (UAH), one of the oldest in Europe. This course is taught in online mode through a virtual platform, allowing the student access to the study, regardless of location or time. In this Campus you will find all teaching materials, works, calendars and a permanent communication system with the tutor and the students. [+]

OBJECTIVES:

Students who successfully pass this program:

They can participate or direct an electoral campaign They will know how to handle the latest marketing tools. They will know all the techniques of electoral probes and will be able to interpret them. They will learn techniques of oratory. They will know the context of the policy abroad, as well as the most common practices in other environments. They can effectively design a personal branding strategy. ADDRESSED TO:

This program is aimed at either graduates in Political Science, Marketing, Journalism, Law or International Relations; As well as professionals with university degrees and experience in the world of politics who wish to improve their personal skills.... [-]


10-Week Course in Made in Italy and Luxury Goods Industry

Accademia del Lusso
Campus Full time 10 weeks April 2019 Italy Milan

This course is designed for students who want to get to know, in depth, the characteristics of Made in Italy as a recognised model that is appreciated all over the world in the fashion and luxury goods sectors. The course includes theoretical classroom lessons, workshops and other practical activities, project work and assessment tests... [+]

This course is designed for students who want to get to know, in depth, the characteristics of Made in Italy as a recognised model that is appreciated all over the world in the fashion and luxury goods sectors. The course includes theoretical classroom lessons, workshops and other practical activities, project work and assessment tests.

Course Objectives

The course aims to:

Define Made in Italy through its history and evolution Closely analyse the concept of luxury Evaluate significant case histories as symbols of Italian Excellence Introduce the dynamics linked to the retailing of luxury goods Course Specifications Duration: 150 hours over 10 weeks Schedule: Monday to Friday Start date: October 2018 Language: English Course Price: 6.900 euros Study Programme Lectures and practical classroom activities Made in Italy & Luxury Goods Industry (including case-histories) Retail Positioning in the Fashion Luxury System The Never-ending Evolution of Retail Trends External workshops Workshop LandLab Educational external visits to places linked with the Milan fashion industry as well as visits to museums, libraries and showrooms. Analysis of fashion sites. BrandLab Learning Laboratories to create direct contact with fashion brands. These may consist of visits, seminars and meetings with professionals from renowned names of Made in Italy (products, services and communication). EventLab Taking part in essential fashion events such as shows and exhibitions. Workweeks ... [-]

Online Course: New Product Marketing: How to Commercialize Innovation

TU Delft Open & Online Education
Online 4 weeks September 2018 Netherlands Netherlands Online

This course is for all those involved in innovation who want to turn their product or service into a commercial success. It's designed for product developers, designers and innovation executives who have devoted a lot of their time to creating a new product or service and are now eager to generate demand for it. [+]

Everyday money, energy, and resources disappear without a trace. They are spent on innovative products and services 99% of which never even get noticed. This course will help you to understand and master the concepts behind the successful marketing and launch of new products. You will also learn how to create a brand strategy and a strategic launch plan that will ensure the success of your future products.

Sign up for our New Product Marketing online course and discover how to stop spending valuable resources on products that no one ever sees.

The world is full of innovation. The biggest challenge is differentiation - how to stand out from the competition. Daily, new products and services are thrust through the digital channels by those in search of a willing audience. In the ocean of competing for supply, it's easier to drown than to float to the surface. While warehouses and supermarket shelves overflow, inboxes and servers fill up and everyone has more and more choice, the question arises: What does it take for a product or service to make its mark?... [-]