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Courses in Marketing Management

A company that communicates ineffectively will compete ineffectively. That’s why firms demand the talents of qualified marketing professionals, and these professionals need to enhance their skills with a course in marketing management.

What is a course in marketing management? It is a class offered for business students who have decided to specialize in advertising and marketing. These courses are typically part of a certification or degree program. They cover advanced topics in business communication while preparing students to lead teams of creative professionals. Areas of study include a review of basic marketing principles, crafting a brand image, consumer decision making, and modern marketing channels.

After finishing one of these classes, students are able to coordinate the efforts of employees from different departments within a large organization to create a single message that resonates with consumers. They learn advanced leadership techniques as well as how to evaluate the market for a specific product. Graduates can create marketing plans based on consumer research and competitor data. They also become familiar with common marketing strategies that include television ads, radio spots, printed literature, digital media and networking campaigns.

The cost of these courses varies depending on the university and program. Those interested should contact the admissions departments of institutions under consideration for information about fees, tuition and material costs.

Graduates are prepared for exciting careers in marketing, and the job prospects are excellent. Nearly every sector and industry within the economy needs to communicate at some level. It’s common to find work in marketing firms where these professionals become involved with a variety of projects. Some corporations hire their own marketing teams which is a great option for those that choose to specialize in a specific brand or product. Freelance marketing work is also easy to find. Some professionals with advanced degrees go on to become educators and pass on their experience and knowledge to the next generation.

There are numerous courses and learning formats available for students to choose from. Traditional campus classroom settings are popular, but for those with geographic and scheduling challenges, distance learning is an excellent alternative. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

9 Results in Marketing Management Filter

Course: Marketing Management Immersive

UC Berkeley Extension
Courses
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Full-time
English
Campus

Acquire a strong foundation in applied skills by taking control of a marketing project for a Silicon Valley company. Learn marketing analytics and research to develop a new ma ...

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Marketing Management

London Business Training & Consulting
Courses
03 Feb 2020
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Full-time
<
5 days
English
Campus

Upon completion of this marketing manager training course, you will be able to understand: different levels of a proposition; various types of product propositions and particu ...

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Course in Marketing - Short Programme in Sales and Marketing Management

Damelin Part Time
Courses
Feb 2020
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Part-time
<
50 hours
Campus

On successful completion of the programme, learners will receive the Damelin Short Programme Certificate in Sales and Marketing Management.

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Course: How to Write and Publish an Amazon Bestseller!

Of Course Learning
Courses
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Part-time
English
Online

This course is for ordinary people like me who don’t have a writing background, but who wanted to publish their ebook and make money on Amazon! Do you want to earn extra passi ...

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Course "Marketing and Finance Management"

Международный институт менеджмента ЛИНК
Courses
<
Online & Campus Combined
<
Part-time
<
6 months
Russian
Online & Campus Combined
Campus
Online

In modern business conditions, marketing comes to the fore - its financial well-being depends on the effectiveness of the company's marketing activity. At the same time, one o ...

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Distance Specialization in Marketing and Commercial Management

EAN University
Courses
Jan 2020
Online

Globalization and technology development have made of market competition a more intense and fierce competition; therefore, companies, in order to survive and make profits, nee ...

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Professional Business Course: Marketing Management

Birchwater Education
Courses
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Part-time
<
10 weeks
English
Campus

Marketing management analyses and researches various aspects of consumer behavior including targets markets, advertising, and promotional strategies. Students will learn to id ...

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Course: Professional Diploma Program in Digital Marketing Management

UC Berkeley Extension
Courses
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Full-time
<
2 semesters
English
Campus

Take both Marketing Management and Digital Marketing Immersive, add a Capstone Portfolio course and three specialization electives, and you'll be eligible for an internship an ...

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Advanced Strategic Marketing Management

London Business Training & Consulting
Courses
28 Jan 2020
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Online & Campus Combined
<
Full-time
<
9 days
English
Online & Campus Combined
Campus
Online

Upon completion of this international marketing course, you will be able to understand: three core areas of the marketing environment; key characteristics associated with the ...

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