A course in fashion marketing is a course that prepares students be able to create and manage marketing strategies in the field of fashion. Graduates of the program are taught on how to manage relationships with the media as well as planning of events, fashion shows and plans for launching products.
Communication is an important aspect of a fashion marketing program. A career in fashion marketing entails being creative, and ability to understand trends and having a keen eye for recognition of styles and well-coordinated images. It is important to have a strong fashion background to make it in the fashion communication industry.
Fashion is ever changing; a fashion marketing professional needs to be flexible too. Fashion professionals and experts in the industry teach this course in many universities around the world. There are plenty of job opportunities for graduates of a course in fashion marketing.
With our Fashion Business course and subjects you will learn about the principles employed by today’s fashion industry from marketing, promotion to buying, merchandising and the supply chain and its effective management. [+]
The Fashion Business course at LCCA will introduce you to the business side of the fashion industry. You will be learning the fundamentals of the design process, branding, promotion and marketing in order to sell the designs. [+]
This 5 day course provides a more in-depth study of the practical realities of Buying and Merchandising in the fashion retail business. The components of successful Buying and Merchandising functions are explored and specific areas examined. If you are looking to develop or progress your career in buying or merchandising then this course is ideal for you. [+]
This course provides an introduction to the evolving role of PR and Marketing in the fashion industry and how both contribute to the success of a brand. Twitter, Facebook, Instagram and the multitude of fashion blogs will be explored as part of today's digital fashion marketing strategies. [+]
This 1 day workshop covers the more complex theory commonly used within Retail Fashion Buying and Merchandising departments. [+]
This 1 day workshop covers the more complex calculations commonly used within retail fashion Buying and Merchandising departments. This workshop provides delegates with a practical insight into how analysis and statistics are used by fashion Buyers and Merchandisers to maximise commercial success. [+]
This course provides an introduction to the role of a Fashion Buyer within a buying office whether a fast fashion, multiple door retailer or a multi-brand independent business. [+]
This course explores the role of a Fashion Merchandiser within a central buying office, working for a multiple retailer, department store or e-commerce business. [+]
Domina construction processes of the garment through sponsorship, modeling, preparation and realization of finishes. [+]
This course is designed as an introduction to the topic of Visual Merchandising providing practical information about how effective Visual Merchandising will increase sales and improve the overall image of a store. [+]
This 2 day course provides a more in-depth study of the practical realities of buying in the fashion retail business. [+]
This 3 day course provides a more in-depth study of the practical realities of merchandising in the fashion retail industry. [+]
This 4-week Intro to Fashion Design course is constructed for those with no prior expertise in the discipline. It allows students to get an overall understanding of the fundamentals required to begin a career as a fashion designer. [+]
The Marketing & Communication for Luxury Summer Campus’ focus is to provide students with an in-depth understanding of the luxury market and introduce them to key marketing and communication concepts in relation to this complex field. [+]
The Fashion Image Consulting Summer Campus is designed to develop tools and skills that will help students to work in image consultancy. [+]