Course in Fashion Communication in Milan in Italy

View Course Studies in Fashion Communication 2017 in Milan in Italy

Fashion Communication

If you’re looking to continue your personal development with a multitude of study options either online or in a classroom, law courses are for you. Specific study topics typically include intellectual property, commercial law and regulatory theory.

A course in fashion Communication seeks to enable students enrolled in the program to be able to create and manage integrated communication strategies that are geared towards realizing fashion marketing goals.

Italy, officially the Italian Republic, is a unitary parliamentary republic within the European Union, located in Southern Europe. To the north, it borders France, Switzerland, Austria, and Slovenia along the Alps.

For all those who are interested in studying Fashion and latest trends Milan is the best place to go. It has all the good training institutions which provide good quality education at a reasonable cost. University of Milan and Polytechnic University of Milan are some of the well-known universities.

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Marketing & Communication for Luxury

Haute Future Fashion Academy
Campus Full time 2 weeks October 2017 Italy Milan

The Marketing & Communication for Luxury Summer Campus’ focus is to provide students with an in-depth understanding of the luxury market and introduce them to key marketing and communication concepts in relation to this complex field. [+]

Course Studies in Fashion Communication in Milan in Italy. Planning marketing and communication strategies for a luxury brand means being able to effectively convey a brand’s values and identity, maintaining a market position consistent with the uniqueness and exclusivity, intrinsic in luxury goods. The Marketing & Communication for Luxury Summer Campus’ focus is to provide students with an in-depth understanding of the luxury market and introduce them to key marketing and communication concepts in relation to this complex field. The course will take an in-depth look at positioning and target audience theories and will analyse specific case studies of marketing and communication strategies adopted by the most renowned luxury brands. PROGRAMME Week 1 Introduction and analysis of the concept of luxury: different understandings of luxury through place and time variables Luxury as means of communication: metaphor of the image projected towards the surroundings Communication: strongest campaigns, testimonials and celebrity gossip Fashion luxury system: general analysis, strengths and criticalities Brand segmentation: international panorama and key factors of competition Week 2 Analysis of the positioning of reference markets Placement strategies based on speci c target customers Analysis of luxury product distribution: new formats and the evolution of distribution and market potential of the ve main sales channels (retail, wholesale, travel retail, factory outlets and online sales) [-]

Fashion Image Consulting

Haute Future Fashion Academy
Campus Full time 2 weeks October 2017 Italy Milan

The Fashion Image Consulting Summer Campus is designed to develop tools and skills that will help students to work in image consultancy. [+]

The perception that others have of us de nes our image and in uences the effectiveness of our relationships and our reputation. Image consulting aims to communicate effectively one’s personal identity and improve one’s image and reputation, selecting the most appropriate aesthetical and behavioral elements to the particular individual and his objectives. The Fashion Image Consulting Summer Campus is designed to develop tools and skills that will help students to work in image consultancy. During the course students will acquire an excellent understanding of the codes of elegance and good taste, learning to develop appropriate solutions based on the client’s position, situation, physical qualities and personality. PROGRAMME Week 1 Discovering elegance: an exciting journey across the history of fashion and its unforgettable fashion icons Fashion culture: analysis of the most important fashion designers’ collections and the style that made them famous Personal style: form of communication and social affirmation Creating a personal style: analysis of personality, body proportions and personal objectives Accessories: the final touch that makes the difference Week 2 Selecting and buying: learn to recognise the quality of fabrics, styles and finishing while identifying the appropriate attire for any occasion Conduct and etiquette to enhance the public image The fashion image consultant: instruments and competencies The personal shopper: instruments and competencies Final project: developing your own book of trends and style [-]

Fashion Journalism

Haute Future Fashion Academy
Campus Full time 2 weeks October 2017 Italy Milan

The universe of fashion is in constant evolution and this evolution gains a special value when shared by clients and potential customers. The fashion journalist’s main challenge is to translate fashion and its creativity in a universal language without losing a single nuance of its fascination. [+]

Course Studies in Fashion Communication in Milan in Italy. Magazines, social medias and blogs are essential communication and idea-sharing tools in fashion. The universe of fashion is in constant evolution and this evolution gains a special value when shared by clients and potential customers. The fashion journalist’s main challenge is to translate fashion and its creativity in a universal language without losing a single nuance of its fascination. A high priest of the mysteries of fashion who reveals and in uences with art and sensitivity. The Fashion Journalism Summer Campus will enable students to combine the love of writing with the interest in fashion and acquire the skills to become a fashion journalist using different media formats. Students will also gain understanding of the fashion world, developing their own critical thinking. PROGRAMME Week 1 Fashion journalism and its contemporary evolution Differences between online fashion journalists and fashion bloggers The most important fashion weeks in the world Fashion magazines: international overview Magazines and brands websites The formats: advertisements, editorials and advertorials Week 2 Magazine and brands: communication context Professional ethics fundamentals The articles: the review of a fashion show The “shopping column” Lifestyle articles The fashion oriented interview [-]

Fashion & Luxury Goods Management

European School of Economics
Campus Part time 6 months Open Enrollment Italy Milan Florence Rome + 2 more

The aim of ESE Professional Programme in Fashion & Luxury Goods Management is to provide a focused and vocationally oriented education in specific aspects of Fashion & Luxury related disciplines, namely fashion research, marketing, trend forecasting, luxury goods management, brand management and retail management. [+]

The fashion industry is a complex, growing and strongly competitive business sector. Becoming a leader in this fast evolving trade requires individuals to possess an extensive array of managerial skills, a high degree of strategic planning capabilities, interpersonal communications abilities and a creative approach to problem solving. The aim of ESE Professional Programme in Fashion & Luxury Goods Management is to provide a focused and vocationally oriented education in specific aspects of Fashion & Luxury related disciplines, namely fashion research, marketing, trend forecasting, luxury goods management, brand management and retail management. Working closely with key figures within the fashion and luxury goods industry, the programme will equip the students with an invaluable education and skills base. It will ensure that the candidates develop a competitive fashion business curriculum, allowing them to become the leading fashion innovators of tomorrow. Intake Dates: January, April, September Modules Offered*: Fashion Research, Marketing and Trend Forecasting Retail Management Brand Management E-Business & E-Commerce* *On the Milan campus only, the programme includes 5 modules (•Luxury Brands Management • Fashion Research, Marketing and Trend Forecasting • Buying and Merchandising • Retail Management • Consumer Behaviour) Total Course Hours: 165 hours Mode of Delivery: Each module entails one 3-hour session per week for a total of 15 weekly hours (Monday – Friday). Language of Instruction: English Assessment Mid Term Assessment (30%) Final Assessment (70%) (Students must have 80% attendance rate to qualify for final exam and certificate) Level of Instruction: Undergraduate Entry Requirements: Application form High-School Diploma or... [-]

Fashion design - Research and creativity - Fall Semester

IED – Istituto Europeo di Design Milan
Campus Full time 1 semester September 2017 Italy Milan

The Creative Collections semester is conceived and structured as a comprehensive overview of the Italian leaders in fashion and textile design: professionals, companies, trademarks, events and trade fairs connected with the world of style. [+]

Course Studies in Fashion Communication in Milan in Italy. THIS PROGRAM IS TAUGHT IN ENGLISH The Creative Collections semester is conceived and structured as a comprehensive overview of the Italian leaders in fashion and textile design: professionals, companies, trademarks, events and trade fairs connected with the world of style. The Creative Collections semester focuses on three main objectives: - The acquisition of a multidisciplinary methodology needed to produce a collection; - Application of the expression languages and representation tools of the industry; - Master the fundamental skills and techniques necessary to design clothing collections and to supervise technical development, choice of fabrics and coordination. The “project work” semester is structured around courses that introduce the Italian design system, understanding company and marketing dynamics, analyzing current trends in interior design in terms of language, and understanding form and materials. Students will use their analytical skills and theoretical knowledge to develop and complete a hands-on design project as a final semester work. The IED approach offers students the unique opportunity to work directly with industry professionals as part of their academic experience and professional development thanks to long-standing relationships with Italian fashion and design industry leaders. Students enrolling in semester programs at the IED have the option to extend to a full Academic Year program by adding an additional semester either in the same field or different discipline or they can opt for the Two City Option by enrolling in an additional semester at another IED location offering semester programs. Currently only... [-]

Fashion Business One-Year Course

Haute Future Fashion Academy
Campus Full time 1 year Open Enrollment Italy Milan

In the Fashion and Luxury goods sector with its high symbolic and stylistic content, it is increasingly important for a company to interpret and satisfy market needs, creating added value for the client. [+]

FASHION BUSINESS In the Fashion and Luxury goods sector with its high symbolic and stylistic content, it is increasingly important for a company to interpret and satisfy market needs, creating added value for the client. The intensive course in Fashion Business provides the methodological and organisational tools required to analyse and understand the market and the production processes. It will enable students to formulate an effective management development plan. Students will acquire skills and expertise so that they can work in the fashion management field. They will acquire marketing skills and will learn how to understand and interpret the market by carrying out specific case studies related to the Fashion and Luxury goods sector. By attending the annual course in Fashion Business it is possible to gain access to one of the Master course provided by HFFA, in line with the acquired skills. Study Plan Fashion Marketing Concept Fashion Marketing Strategies Fashion Retail & Distibution Fashion Merchandising & Visual Fashion Promotion Fashion Product Management Fashion Collection Management Fashion Buying Fashion Design & Brand Analysis [-]

Course in Photography and Fashion

Istituto Italiano di Fotografia
Campus Full time 60 hours July 2017 Italy Milan

This unique course brings together the key concepts of both photography and fashion to provide students with introductory knowledge and skills in fashion photography. Emphasizing both technical photography skills and fashion industry insight, this course gives the student a well rounded understanding of the business of fashion and the role of the fashion photographer within the industry. To provide the student a real ‘insider’ perspective, this course also includes interactions with established fashion photographers, fashion designers, fashion magazines and modeling agencies. [+]

Course Studies in Fashion Communication in Milan in Italy. With our Early Booking campaign you can obtain a 15% discount on the course fee if you make the full payment by February 28th 2017. This unique course brings together the key concepts of both photography and fashion to provide students with introductory knowledge and skills in fashion photography. Emphasizing both technical photography skills and fashion industry insight, this course gives the student a well rounded understanding of the business of fashion and the role of the fashion photographer within the industry. To provide the student a real ‘insider’ perspective, this course also includes interactions with established fashion photographers, fashion designers, fashion magazines and modeling agencies. Offered by: Istituto Italiano di Fotografia (IIF) & Istituto di Moda Burgo (IMB) Location: Milan, Italy Frequency: 2 weeks, 5 days per week (Monday-Friday) Hours of Instruction: 60 hours in total (each day of instruction consists of morning and afternoon sessions) Morning session hours: 9:30-12:30 Afternoon session hours: 14:00-17:00 Language of Instruction: English (there will also be a English speaking tutor present during lessons) Topics: Understand the key concepts and styles of Fashion Photography Learn lighting and exposure used in Fashion, including studio and natural (on location) lighting Learn shooting techniques and management of a fashion shoot Conduct a Fashion Shoot in studio and on location Learn about fashion styles and trends Learn about hair and make-up for fashion Learn about fashion collections, the structuring, timing and themes Learn about brand charter and what this... [-]

Adult Fashion Education Programs

Milan Fashion Campus
Campus Full time Part time 2 - 4 weeks October 2017 Italy Milan + 1 more

Adult Education Programs - Adult Courses Fashion Design & Fashion Styling Courses [+]

Why Study in Milan Fashion Campus Because Milan Fashion Campus in Milan is the only school that offers courses profesional fashion also directed to adults, also because the courses are open all the Year round - with Enrollment every Monday. We believe that everyone should have the chance to access learning to spread their full potential. This is why we offer a range of courses designed to meet your needs. Whether you are looking to improve your CV and career chances, learn something for fun, or you are watching to get back into work, have a look to our courses . Adult Learning Fashion Courses Click on following link for more Info Women's Wear Design Fashion Styling Lingerie & Swimwear Trend Forecasting Accessories Design Bridal Wedding Design Italian Language & Fashion Design Request Information Course Learning Outcomes - Use of Adobe programs: Adobe Photoshop & Illustrator - Sketching techniques for design and technical drawing - Material knowledge - Gain Italian way of stylizing fashion - Gain ability to communicate new trends in a visual clear way - Gain ability to create for your future clients the target conscious fashion looks - learn how to dress your Style Level: Beginners, ( The courses equires knowledge of the use of computers, otherwise there will be a extra charge ) Material: Notebook - 4H pencils - Tracing paper - Soft eraser - Pencils - Pencil sharpener - Fine black fibre tip pens - A4 paper – Scissors - Glue stick - Laptop computer... [-]

Short Course - Trend forecasting

Istituto Marangoni
Campus Full time 3 weeks June 2017 Italy Milan

Due to globalization, fashion and fashionable products have to match people’s desires from all over the world at the same time. Meanwhile, more local and subcultural trends are emerging creating the long tail effect. Understanding [+]

Course Studies in Fashion Communication in Milan in Italy. Due to globalization, fashion and fashionable products have to match people’s desires from all over the world at the same time. Meanwhile, more local and subcultural trends are emerging creating the long tail effect. Understanding the movement of trends within different social environments and how high culture, popular culture and subcultures influence, in different ways, trends in fashion and life- style, is paramount for every creative professional and this course aims to give participants the knowledge of trends with the application that research to fashion design and product design, with the aim of interpreting and applying this to their own creative process. Trend analysis looks at the interaction of shifts in fashion, consumer lifestyle and culture and means to perceive upcoming trends and predict what consumers are willing to buy several seasons ahead of time. Interpretation and contextualization of socio-cultural knowledge are the key for a successful trend preview that needs to go beyond simple intuition. Course themes week 1 Introduction: study of different types of forecasting from intuitive to predictive and the difference in both the research techniques and companies who deliver these services. Participants will be taught specific research skills, especially where to locate source material and how to read current trends. week 2 Participants will learn how to capture, analyse, interrogate and read their initial findings to support their ideas using Photoshop and Illustrator. They will learn how to collate and present multi media resource material into a... [-]