Courses in Digital Marketing

Technology has changed the way companies must do business. It is essential to have a presence online to promote goods and services. A course in digital marketing improves the skills of advertising professionals and helps balance the odds when competing for business. What is a course in digital marketing? It is a class offered to business majors, entrepreneurs and digital media design professionals… Read more

Technology has changed the way companies must do business. It is essential to have a presence online to promote goods and services. A course in digital marketing improves the skills of advertising professionals and helps balance the odds when competing for business.

What is a course in digital marketing? It is a class offered to business majors, entrepreneurs and digital media design professionals. These courses help to develop the skills necessary to use internet and computer technology to achieve marketing goals. After a standard review of the basic principles of marketing, special attention is given to the particular environment of the digital word. Topics include content generation, keyword search strategies and social media networking techniques. Students also learn about consumer behavior and how choices are made by online shoppers.

After completing one of these classes, students are able to create advertising campaigns that improve the sales and performance of the goods and services they represent. They are able to identify profitable keyword search strategies and improve traffic to websites. They will also be familiar with effective online networking techniques and be able to design content that converts website visits into sales.

Tuition and fee rates depend on the institution the student chooses to attend. Those interested in learning more are encouraged to contact the admissions departments of colleges under consideration.

Graduates are ready for careers in multimedia and marketing. Large companies with their own marketing staff hire these professionals and provide excellent career opportunities for specializing in a specific industry or product. Many independent internet advertising firms offer flexible working conditions and a fantastic work-to-life balance ratio that is attractive to many. Some graduates may use their skills to promote their own line of products as entrepreneurs. It is also possible to find work as freelance marketing consultants and web content design experts.

Online programs offer quality education in a format that introduces students to digital working environments while also preparing them with the technical skills they need. International students and working professionals benefit from the convenience of distance learning as well. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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UC Berkeley Global: Study-Abroad Opportunities
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Learn the most advanced skills in marketing data analytics by applying big data to engage with consumers, create meaningful experiences and scale your brand's outreach. You al ... +

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Noroff School of Technology and Digital Media
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Build a career as a digital marketer and create results with digital advertising, search engine optimization, privacy, and analytics. This education focuses on strategic and t ... +

Build a career as a digital marketer and create results with digital advertising, search engine optimization, privacy, and analytics. This education focuses on strategic and targeted online marketing and social media. -
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CESCOMPOL - Centro de Estudios Superiores de Comunicación y Marketing Político
Madrid, Spain

This program is aimed both recently graduates or graduates in the areas of Political Science, Marketing, Journalism, Law or International Relations; as to professionals with u ... +

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Barcelona Graduate School of Economics
Barcelona, Spain

The Barcelona GSE Intensive Course on Competition in Digital Markets will provide participants (whether lawyers or economists, working for firms or in agencies) with a thoroug ... +

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Saïd Business School, University of Oxford
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Spain Business School
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The Superior Program in Community Manager is focused on all those people who want to manage and strategically position their brand, or that of their company, on the Internet, ... +

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MIT Sloan School of Management (Get Smarter)
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New digital technologies have led to an increase in the amount of information we are able to store, access, and analyze. An abundance of valuable data means that businesses ha ... +

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Eruditus Executive Education
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IED – Istituto Europeo di Design Rio de Janeiro
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The purpose of the course is to highlight the importance of social media as a channel of communication between brands and consumers and between people and people.

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IED – Istituto Europeo di Design Madrid
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Be able to demonstrate a working knowledge of e-commerce strategies with this CIW E-Commerce Specialist course.

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INEAF Business School
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The Valley Digital Business School - Islas Canarias
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The Higher Program in Digital Business -
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