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Courses in Digital Marketing

Technology has changed the way companies must do business. It is essential to have a presence online to promote goods and services. A course in digital marketing improves the skills of advertising professionals and helps balance the odds when competing for business. What is a course in digital marketing? It is a class offered to business majors, entrepreneurs and digital media design professionals… Read more

Technology has changed the way companies must do business. It is essential to have a presence online to promote goods and services. A course in digital marketing improves the skills of advertising professionals and helps balance the odds when competing for business.

What is a course in digital marketing? It is a class offered to business majors, entrepreneurs and digital media design professionals. These courses help to develop the skills necessary to use internet and computer technology to achieve marketing goals. After a standard review of the basic principles of marketing, special attention is given to the particular environment of the digital word. Topics include content generation, keyword search strategies and social media networking techniques. Students also learn about consumer behavior and how choices are made by online shoppers.

After completing one of these classes, students are able to create advertising campaigns that improve the sales and performance of the goods and services they represent. They are able to identify profitable keyword search strategies and improve traffic to websites. They will also be familiar with effective online networking techniques and be able to design content that converts website visits into sales.

Tuition and fee rates depend on the institution the student chooses to attend. Those interested in learning more are encouraged to contact the admissions departments of colleges under consideration.

Graduates are ready for careers in multimedia and marketing. Large companies with their own marketing staff hire these professionals and provide excellent career opportunities for specializing in a specific industry or product. Many independent internet advertising firms offer flexible working conditions and a fantastic work-to-life balance ratio that is attractive to many. Some graduates may use their skills to promote their own line of products as entrepreneurs. It is also possible to find work as freelance marketing consultants and web content design experts.

Online programs offer quality education in a format that introduces students to digital working environments while also preparing them with the technical skills they need. International students and working professionals benefit from the convenience of distance learning as well. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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EGADE Business School
Monterrey, Mexico

The Graduate Degree in Digital Strategy is a program for professionals who are looking to manage and execute digital transformation projects to solve their company's needs.

The Graduate Degree in Digital Strategy is a program for professionals who are looking to manage and execute digital transformation projects to solve their company's needs. -
Courses
Part-time
12 months
Spanish
Sep 2021
Campus
 
FutureLearn
London, United Kingdom

Discover everything you need to launch your own local SEO agency and start getting your clients on the first page of Google.

Discover everything you need to launch your own local SEO agency and start getting your clients on the first page of Google. -
Courses
Part-time
11 weeks
English
Online
 
Saïd Business School, University of Oxford
Oxford, United Kingdom

Are you confident about navigating the ever-changing digital marketing landscape? The Oxford Digital Marketing: Disruptive Strategy Programme aims to equip you with the skills ... +

Are you confident about navigating the ever-changing digital marketing landscape? The Oxford Digital Marketing: Disruptive Strategy Programme aims to equip you with the skills, frameworks, and know-how to adapt your marketing strategy to meet your digitally-focused customers’ requirements. -
Courses
Part-time
8 weeks
English
Aug 2021
Online
 

Earn a scholarship worth up to $10,000

Discover the options our scholarship can give you.
MIT Sloan School of Management (Get Smarter)
Cambridge, USA

New digital technologies have led to an increase in the amount of information we are able to store, access, and analyze. An abundance of valuable data means that businesses ha ... +

New digital technologies have led to an increase in the amount of information we are able to store, access, and analyze. An abundance of valuable data means that businesses have the opportunity to update the way they measure, plan, and implement their marketing activity. -
Courses
Part-time
6 weeks
English
Sep 2021
Online
 
Yale School of Management
New Haven, USA

Ninety-one percent of consumers are more likely to shop with brands who recognize, remember, and provide them with relevant product offerings. However, according to a survey d ... +

Ninety-one percent of consumers are more likely to shop with brands who recognize, remember, and provide them with relevant product offerings. However, according to a survey done by Accenture, consumers feel their digital experiences are falling short of expectations. -
Courses
Part-time
8 weeks
English
Online
 
Northwestern Kellogg School of Management
Evanston, USA

Adopt a customer-centric focus in your business with innovative techniques that can be employed to turn data into actionable insights.

Adopt a customer-centric focus in your business with innovative techniques that can be employed to turn data into actionable insights. -
Courses
Part-time
6 weeks
English
Sep 2021
Online
 
CESCOMPOL - Centro de Estudios Superiores de Comunicación y Marketing Político
Madrid, Spain

This program is aimed both recently graduates or graduates in the areas of Political Science, Marketing, Journalism, Law or International Relations; as to professionals with u ... +

This program is aimed both recently graduates or graduates in the areas of Political Science, Marketing, Journalism, Law or International Relations; as to professionals with university degrees and experience in the world of politics who wish to improve their personal skills. CESCOMPOL is a collaborating center of the University of Alcalá de Henares (UAH), one of the oldest in Europe. This course is taught in online mode through a virtual platform, allowing the student access to the study, regardless of place or time. In this Campus you will find all the teaching materials, jobs, calendars and a permanent communication system with the tutor and the students. -
Courses
Full-time
6 months
Spanish
Online
 
CEI Escuela de Diseño
Madrid, Spain +2 More

The digital marketing course is aimed at people interested in the world of digital marketing, and prior knowledge is not necessary for an adequate use of the Course.

The digital marketing course is aimed at people interested in the world of digital marketing, and prior knowledge is not necessary for an adequate use of the Course. -
Courses
Full-time
Part-time
180 hours
Spanish
Apr 2021
Campus
Online
 
ISAG - European Business School
Porto, Portugal

This course aims to train senior digital marketing management professionals with the ability to design innovative search engine presence programs, identify and segment the org ... +

This course aims to train senior digital marketing management professionals with the ability to design innovative search engine presence programs, identify and segment the organization’s clients, create and evaluate compelling content, and disseminate them in text format, image, audio and video. The future professional monitors, filters, measures and guides the presence on the world wide web (www) of a brand, product, individual or company. -
Courses
Full-time
2 years
English, Portuguese (Portugal)
Oct 2021
14 May 2021
Online & Campus Combined
Campus
Online
 
Instituto Superior de Negocios Internacionales de Barcelona (ISNIB)
Barcelona, Spain

The Higher Course in Digital Marketing and Community Management in the Company develops the tools for the management of the new growth and competitiveness strategy that, based ... +

The Higher Course in Digital Marketing and Community Management in the Company develops the tools for the management of the new growth and competitiveness strategy that, based on the Internet, allows the company to communicate, access information, buy and sell products, offer online services. -line customers, gaining speed, security and profitability. -
Courses
Full-time
Part-time
9 months
Spanish
Online
 
International Business School the Hague
The Hague, Netherlands

Social media marketing (SMM) is fast becoming a major part of the marketing efforts of many companies. Marketing via social media offers major advantages for marketers but als ... +

Social media marketing (SMM) is fast becoming a major part of the marketing efforts of many companies. Marketing via social media offers major advantages for marketers but also poses new challenges. This course gives a practical introduction to SMM and hands-on practice with several of the major social media platforms, such as Facebook, Twitter, and LinkedIn. -
Courses
Full-time
2 weeks
English
Online
 
European Summer School
Prague, Czech Republic

In this course, you will learn everything about online marketing to get you started. You will learn how to create a marketing strategy and various online marketing channels – ... +

In this course, you will learn everything about online marketing to get you started. You will learn how to create a marketing strategy and various online marketing channels – PPC and RTB, social media, e-mail, affiliate, content marketing, and more. You will gain knowledge about SEO and web analytics, website development and implementation of online marketing, and also where to find the newest information, trends, and tools. -
Courses
Full-time
10 days
English
16 Aug 2021
Campus
 
Noroff School of Technology and Digital Media
Oslo, Norway +1 More

Build a career as a digital marketer and create results with digital advertising, search engine optimization, privacy, and analytics. This education focuses on strategic and t ... +

Build a career as a digital marketer and create results with digital advertising, search engine optimization, privacy, and analytics. This education focuses on strategic and targeted online marketing and social media. -
Courses
Full-time
Part-time
English
16 Aug 2021
Online
 
Escuela de Negocios Alto Nivel - Universidad Panamericana de Guatemala
Guatemala City, Guatemala

This specialization presented by Universidad Panamericana through the High Level Business School provides knowledge and tools for the development of companies and businesses d ... +

This specialization presented by Universidad Panamericana through the High Level Business School provides knowledge and tools for the development of companies and businesses digitally, offering an integrated phase so that its graduates can articulate the Business area with the use of Technology . Understand change and evolution within the organization thanks to digital transformation and Know and understand the concept of digital transformation and digitized company. -
Courses
Part-time
12 months
Spanish
Jul 2021
Online
 
EDIX
Madrid, Spain

With the EDIX career of Expert in CRO you will learn to improve the commercial performance of digital products and services. You will do all kinds of analysis, formulate hypot ... +

With the EDIX career of Expert in CRO you will learn to improve the commercial performance of digital products and services. You will do all kinds of analysis, formulate hypotheses, carry out experiments and propose solutions. 100% online practical training. -
Courses
Full-time
10 months
Spanish
Online
 

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