Top Courses in Digital Marketing

The Higher Program in Digital Business

Our main objective is to train the next generation of professionals and help our students to reinvent and to promote much-needed change for tomorrow in the companies they run.

The program is aimed at groups of diverse backgrounds and varied experience with the intention to get different perspectives.

You have an exclusive opportunity to join our most popular and successful course, already taught the third year in a row!

In this course, you will learn everything about online marketing to get you started. You will learn how to create a marketing strategy and various online marketing channels – PPC and RTB, social media, e-mail, affiliate, content marketing, and more. You will gain knowledge about SEO and web analytics, website development and implementation of online marketing, and also where to find the newest information, trends, and tools.

I hate plain talking! This is the reason why I (the tutor) have decided to teach a seminar with cooperation with real businesses! I am going to introduce you to the world of online marketing, show you how the channels are connected and teach you how to measure everything you do online. See the Skills and Syllabus tabs for more information.... [-]

The primary objective of this short learning program is to learn how to analyze the marketing environment, to formulate marketing objectives and plans in order to sustain a competitive advantage in satisfying the targeted customers. Without any knowledge of what marketing management is, how important it is and how it must be applied in the business, it is unthinkable to assume that any business will be a success. Sound principles of marketing management are aimed at enabling the business to grow and survive.

The Marketing & Digital Marketing program starts during the first week of each month. Applications close on the 15th of the previous month.... [-]

Learn the ropes of digital marketing: master acquisition, conversion, and optimization.

From social media and content strategy to paid campaigns and analytics, you’ll learn digital-marketing tactics that greatly increase engagement.

How paid, organic, search-engine, and content marketing helps you reach a target audience.

The art of using landing pages to transform interested prospects into customers.

Ways of using email-marketing techniques to engage users — and keep them coming back.

Measuring campaign performance with analytics and KPIs, and using them to drive improvements.

Gain proficiency in social advertising and use Facebook, Google AdWords, and Google Analytics to find meaning in user behavior.

Develop and plan a campaign driven by data and paid‐search strategies — and measured by key performance indicators.

Become a driver of your company's bottom line by using cutting‐edge techniques and platforms to market products and acquire users.

Our educational excellence is a community effort. When you learn at GA, you can always rely on an in-house team of experts to provide guidance and support, whenever you need it.

Instructors

Learn industry–grade frameworks, tools, vocabulary, and best practices from a teacher whose daily work involves using them expertly.... [-]

Designed to give you a unique competitive edge in the job market and position yourself as a valuable and highly skilled team member. Having both marketing & visual design skills, you will be able to create marketing strategies as well as the promotional materials needed to send it to market.

The Full-Stack Marketer Double Diploma is designed to put you in control of all stages of digital marketing: creating beautifully crafted marketing campaigns, engaging user interfaces, and leading memorable brand experiences.

This program consists of two 12-week modules: User Interface & Communication Design and Digital Marketing Professional. At the end of this program, you will be able to create a brand identity and marketing strategy, design web and mobile applications, plan and execute engaging marketing campaigns, make data-driven design decisions, track customer behaviour, optimize conversions and much more.... [-]

Become industry-ready in 12 weeks. Learn all aspects of a digital marketing strategy and gain hands-on experience building a portfolio with real clients.

The Digital Marketing Professional Program covers all of the aspects of digital marketing and strategy to help you succeed in a career in this exciting field. You will get hands-on experience and learn to effectively use tools like Google Analytics, how to segment your target market, track customer behavior, optimize conversion processes and ROI.

Working with our Community Partners on Real Projects you will get practical hands-on experience in Website and Content Management, Marketing Strategy, Online Brand Strategy, CRO and A/B Testing, SEO and SEM, Social Media Management and Advertising.... [-]

Many companies advertise with pay per click ads. This course focuses on the largest machine available: Google AdWords. In this one-day course, participants will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success.

Students will learn methods for conducting business online and managing technical issues associated with creating an e-commerce website.

Learn from the experts about how to drive qualified traffic to your website, blog, social network and Google page one results. This course is all you need to know about digital marketing.

Do you really want to improve your incomes, gain more Subscribers, Views and make more money with Youtube? Are you having problems driving traffic to your personal or business webpage? Are you looking for an easy and effective way to get qualified targeted traffic? Want to have thousands of Twitter, Facebook, Instagram and Pinterest followers within a few months? Are you looking to put your webpage on the first page of Google page results?.

Here we have the solution.

This groundbreaking course is the first of its kind that will teach you some hardcore ninja techniques that will put your webpage, blog and social media profiles at the forefront of discovery.... [-]

The purpose of the course is to highlight the importance of social media as a channel of communication between brands and consumers and between people and people.

Professionals and students of the areas of fashion, communication, design and the like. Small entrepreneurs interested in improving the online presence of their brands.

Dynamic classes, divided into lectures and practical activities, with tools that can be applied next. Participation of other professionals in the field, who will share some of their experiences.

Digital marketing tools are constantly evolving. Digital media, in addition to sales tools, are brand positioning platforms for the exchange of ideas, experiences and community building.... [-]

The Community Manager is one of the most demanded profiles currently by companies, since it is the professional in charge of building, managing and managing the online community around a brand, creating and maintaining stable and lasting relationships, both with users interested in the brand as with its customers.

The Superior Program in Community Manager is focused on all those people who want to manage and strategically position their brand, or that of their company, on the Internet, and become the helm of the digital presence of companies in social networks.

It is aimed at all people who want to know how users behave through their websites and other devices: which sections visit more ?, who shares content, who will make a purchase, but regrets in the last moment? ... and thus be able to optimize your sites.

MODULE 1 - Technological and Legal Environment

Those students who wish to do so have the possibility of doing internships in the main companies.

This training can be funded by the Tripartite Foundation.... [-]