Part time Course in Business Studies in Evanston in USA

Compare Part time Courses in Business Studies in Evanston USA 2018

Business Studies

You can usually take higher education courses if you’re 18 or older. They’re regularly taught in universities, colleges and professional institutions such as art schools or agricultural colleges - nearly all of which have their own websites. You can get a wide range of skills, for example, diplomas, bachelor degrees, foundation degrees and post-graduate degrees.

Business studies is an academic program that is designed for students wanting to learn more about how businesses are run. Courses may include more general topics or more specific ones to help prepare students for a particular career.

Education in the United States is mainly provided by the public sector, with control and funding coming from three levels: state, local, and federal, in that order. The common requirements to study at a higher education level in United States will include your admissions essay (also known as the statement of purpose or personal statement), transcript of records, recommendation/reference letters, language tests

Evanston is city located in the state of Illinois. It is known for its government’s effort with regards to sustainability. The city’s mayor and residents have been known to participate in programs aimed to reduce the city’s carbon footprints.

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Sales Force Incentive Planning: Compensating for Results

Kellogg School of Management at Northwestern University
Campus 4 days September 2018 USA Evanston Midland

Through discussions, case analysis, and exercises, Kellogg Marketing Department faculty and leading sales force compensation experts help you understand the major issues and latest approaches to designing and implementing effective, motivational sales force incentive plans, and for monitoring team performance to measure results. [+]

Gain the tools necessary to create incentive plans that will empower your sales force and profoundly impact your organization. Compensation plans are more than just rewards - they are strategies. By tailoring an incentive compensation plan, you can indirectly steer your sales teams toward specific goals.

Through discussions, case analysis, and exercises, Kellogg Marketing Department faculty and leading sales force compensation experts help you understand the major issues and latest approaches to designing and implementing effective, motivational sales force incentive plans, and for monitoring team performance to measure results.

Program Content  

 Accelerating Sales Force Performance   Plan Assessment and Objectives  Compensation Plan Design  Goal and Objective Setting  Plan Testing and Selection  Sales Force Motivation  Implementing Compensation Programs ... [-]

Course in Driving Organic Top-Line Growth

Kellogg School of Management at Northwestern University
Campus Part time 4 days September 2018 USA Evanston Midland + 1 more

This program presents participants with a rigorous and market-tested approach to drive organic growth throughout medium- to large-sized companies. Combining academic research on growth and innovation with insights from practitioners who have implemented growth processes at leading companies. [+]

Organic growth is the most reliable and sustainable way to grow your company. However, few large firms have a systematic and repeatable process for driving organic growth; and, as many companies have seen, “buying” growth can be opportunistic, dilutive, and risky.This program presents participants with a rigorous and market-tested approach to drive organic growth throughout medium- to large-sized companies. Combining academic research on growth and innovation with insights from practitioners who have implemented growth processes at leading companies, the program also highlights perspectives from the Kellogg Innovation Network—a group of participating innovators from companies such as Sony, Motorola, Pepsi, and Microsoft.Participants will learn to think more holistically about innovation and growth and will leave the program able to put a growth process into action at their company.Key Benefits During this course, you will: ... [-]


Creating a Culture of Innovation

Kellogg School of Management at Northwestern University
Campus Part time 1 day September 2018 USA Evanston Midland + 1 more

This intense and interactive one-day seminar is designed to provide senior executives with the leadership tools needed to create a culture and organization that challenge traditional ways of doing business. [+]

From new markets to mature markets and across every industry, innovation plays a critical role in an organization's success. From new product introductions to business process innovation, differentiation is vital to driving growth and achieving competitive advantage.

This intense and interactive one-day seminar is designed to provide senior executives with the leadership tools needed to create a culture and organization that challenge traditional ways of doing business.

While companies recently have focused on downsizing, streamlining, and cost-cutting to achieve short-term earnings growth, smart managers are always searching for new ways to create long-term value for their customers by launching new products and services, entering new markets, or rethinking established processes for getting work done. As companies begin to reinvest in breakthrough innovation, leadership strategies that create the right culture and mind-set will be critical cornerstones for success.... [-]


Managing Customer Relationships for Profit

Kellogg School of Management at Northwestern University
Campus Part time 3 days September 2018 USA Evanston Midland + 1 more

This program helps senior marketing, IT, and operations executives to design and implement successful customer relationship management strategies for their organizations. Participants will learn state-of-the-art techniques for acquiring new customers, enhancing the value of existing customers, retaining profitable customers, and maximizing customer profitability in consumer as well as business-to-business settings. [+]

As products become less differentiated and demand growth slows, the profitability of a firm increasingly depends on its ability to find, grow, and keep the most valuable customers. This program helps senior marketing, IT, and operations executives to design and implement successful customer relationship management strategies for their organizations. The program offers a cross-functional and technology-enabled perspective on managing customer relationships for profit. Representing a fundamentally different approach to marketing, the program takes a holistic view of customer relationship management by including concepts from marketing analytics, technology management, organization design, and change management. Participants will learn state-of-the-art techniques for acquiring new customers, enhancing the value of existing customers, retaining profitable customers, and maximizing customer profitability in consumer as well as business-to-business settings. Participants will leave with actionable insights into customer life-cycle management, customer lifetime value measurement, and customer profitability measurement.Key Benefits During this course, you will:... [-]


Course in Driving Strategic Value from IT

Kellogg School of Management at Northwestern University
Campus Part time 3 days September 2018 USA Evanston Midland + 1 more

This three-day, highly interactive program is an intense immersion in IT executive management and decision-making best practices. Through lectures and group case discussion of real business problems, this program gives managers state-of-the-art tools to make informed IT management decisions [+]

Unlock the value of your IT investments and achieve improved business results by synchronizing your IT strategy with your business strategy. Deliver on the power of IT to build deeper relationships with customers, collaborate more effectively with partners, and maximize business productivity.

This three-day, highly interactive program is an intense immersion in IT executive management and decision-making best practices. Through lectures and group case discussion of real business problems, this program gives managers state-of-the-art tools to make informed IT management decisions.

This program is unique in that cross-functional teams, comprising senior IT executives as well as senior business executives, are encouraged to attend, providing opportunities for collaboration and exchange of ideas between executive teams of different companies.... [-]


The Soul of Leadership with Deepak Chopra, M.D.

Kellogg School of Management at Northwestern University
Campus Part time 3 days September 2018 USA Evanston Midland + 1 more

The program offers insights into group dynamics, loyalty, creativity, vision, security, and achievement with the conscious intent of bringing out excellence at every level. [+]

Gain an increased awareness of your own and others’ needs and a deeper understanding of your leadership potential to make a profound change in the way you lead. Dr. Deepak Chopra offers an entirely new approach to the exciting possibilities of leadership, extending his ground-breaking books on success that combine spiritual wisdom with modern dynamic psychology.

Dr. Chopra defines the leader as the heart and soul of any group and explains how leaders and followers experience predictable responses to competitive situations, which drive every decision we make. Great leaders, therefore, must have a conscious understanding of how these responses affect their decisions.

The program offers insights into group dynamics, loyalty, creativity, vision, security, and achievement with the conscious intent of bringing out excellence at every level.... [-]


Course in Governing the Family Owned Business

Kellogg School of Management at Northwestern University
Campus Part time 3 days September 2018 USA Evanston Midland + 1 more

Taught by senior members of the Kellogg School of Management's world-renowned faculty in conjunction with leading family governance experts who serve as directors of both family and non-family boards, this seminar shows you how to harness diverse interests that foster a cooperative spirit [+]

The Kellogg School recognizes the specialized knowledge and skills needed to navigate a family business, and has created a highly interactive and dynamic program to help accomplish goals of business success and sustainability.

In this program, you will learn to define and optimize the roles and responsibilities of owners, family members, independent board members, and the executive team as they face the unique set of challenges posed by family business governance. Explore ways of uniting and building trust to increase your board\'s effectiveness and contribution. The role of non-management shareholders will also be addressed.

Taught by senior members of the Kellogg School of Management\'s world-renowned faculty in conjunction with leading family governance experts who serve as directors of both family and non-family boards, this seminar shows you how to harness diverse interests that foster a cooperative spirit.... [-]


Creating and Managing Strategic Alliances

Kellogg School of Management at Northwestern University
Campus Part time 3 days September 2018 USA Evanston Midland + 1 more

In this program, taught by senior members of the Kellogg School of Management’s world-renowned faculty along with other leading experts, you are provided with state-of-the-art knowledge on creating and managing different forms of strategic alliances, such as joint ventures, licensing agreements, buyer-supplier partnerships, and consortia. [+]

Grow your business more quickly and with lower cost and risk through the use of strategic alliances. In a world of resource constraints and intense battles for customers, firms are increasingly employing a variety of cooperative relationships to achieve their strategic objectives domestically and internationally. However, designing and maneuvering through alliances are very challenging activities.

In this program, taught by senior members of the Kellogg School of Management’s world-renowned faculty along with other leading experts, you are provided with state-of-the-art knowledge on creating and managing different forms of strategic alliances, such as joint ventures, licensing agreements, buyer-supplier partnerships, and consortia. ... [-]


Competitive Strategy

Kellogg School of Management at Northwestern University
Campus Part time 3 days September 2018 USA Evanston Midland + 1 more

In this program, taught by senior members of the Kellogg School of Management’s world-renowned faculty along with other leading experts, you are provided with state-of-the-art knowledge on creating and managing different forms of strategic alliances, such as joint ventures, licensing agreements, buyer-supplier partnerships, and consortia [+]

How do firms create and capture value in competitive and rapidly evolving environments? During this program, you will learn how to apply economic principles for long-run strategic success and quantitative tools for evaluating choices. You will learn how to analyze industries: What leads some industries to be more profitable than others? What leads entry opportunities to emerge and shake-outs to occur? How can you cope with rivals whose pricing and capacity choices destabilize your markets?

You will also learn how to perform an internal resource-based assessment to identify your organization's competitive strengths and determine how best to exploit these strengths given your organization's competitive environment.... [-]


Sales Force Incentive Planning: Compensating for Results

Kellogg School of Management at Northwestern University
Campus Part time 3 days September 2018 USA Evanston Midland + 1 more

Topics include components of the compensation plan, measurement methods for sales force compensation, drivers of sales force performance, approaches to setting quotas, and implementation techniques [+]

Gain the tools necessary to create incentive plans that will empower your sales force and profoundly impact your organization. Compensation plans are more than just rewards - they are strategies. By tailoring an incentive compensation plan, you can indirectly steer your sales teams toward specific goals.

Through discussions, case analysis, and exercises, Kellogg Marketing Department faculty and leading sales force compensation experts help you understand the major issues and latest approaches to designing and implementing effective, motivational sales force incentive plans, and for monitoring team performance to measure results.

Topics include components of the compensation plan, measurement methods for sales force compensation, drivers of sales force performance, approaches to setting quotas, and implementation techniques.... [-]


Pricing Strategies and Tactics

Kellogg School of Management at Northwestern University
Campus Part time 3 days September 2018 USA Evanston Midland + 1 more

Gain solid, practical tools for creating a pricing strategy for your products and services. In this program, senior faculty in the Kellogg School of Management’s Marketing Department lead you through the entire pricing process and explore the elements of a pricing strategy, types of costs, segment pricing techniques, value pricing, competitive games, and legal aspects of pricing. You will become adept at determining the value of your product to your customers, the price sensitivity of the market, the costs that should be covered, and the likely response. This program helps dispel the myths and ambiguities of setting prices and provides invaluable theories, tools, and strategies to help you successfully navigate the complicated world of pricing. [+]

Gain solid, practical tools for creating a pricing strategy for your products and services. In this program, senior faculty in the Kellogg School of Management’s Marketing Department lead you through the entire pricing process and explore the elements of a pricing strategy, types of costs, segment pricing techniques, value pricing, competitive games, and legal aspects of pricing.

You will become adept at determining the value of your product to your customers, the price sensitivity of the market, the costs that should be covered, and the likely response.

This program helps dispel the myths and ambiguities of setting prices and provides invaluable theories, tools, and strategies to help you successfully navigate the complicated world of pricing.... [-]


The Market-Focused Organization: Creating & Delivering Customer Experience

Kellogg School of Management at Northwestern University
Campus Part time 4 days September 2018 USA Evanston Midland + 1 more

This program provides you with the skills to evaluate your organization’s market strategy and culture and will help you to center your firm on the market. You will learn how to manage the process necessary to become and remain continuously market-focused and anticipate and appreciate the obstacles encountered during this strategic change. [+]

Organizations totally driven by the market consistently outperform their competition in profitability. These organizations carefully segment their markets and deliver an outstanding value proposition to their target customers. However, truly market-focused organizations must also pursue more than a sound market strategy. They must align all aspects of their business, including their culture, firmly with the target customer value proposition. In these organizations, everyone, regardless of position or function, knows what the market strategy means for his or her job and makes decisions consistent with this strategy.

This program provides you with the skills to evaluate your organization’s market strategy and culture and will help you to center your firm on the market. You will learn how to manage the process necessary to become and remain continuously market-focused and anticipate and appreciate the obstacles encountered during this strategic change.... [-]


Accelerating Sales Force Performance

Kellogg School of Management at Northwestern University
Campus Part time 4 days September 2018 USA Evanston Midland + 1 more

Transform your sales force team into a powerhouse that produces significantly higher sales. This four-day overview program tackles the issues surrounding sales force effectiveness and teaches you how to develop and improve strategies that will accomplish the high-impact goals of your team and company [+]

Transform your sales force team into a powerhouse that produces significantly higher sales. This four-day overview program tackles the issues surrounding sales force effectiveness and teaches you how to develop and improve strategies that will accomplish the high-impact goals of your team and company.

The program begins with an exploration of effective go-to-market strategies, including those pertaining to telesales and the Internet. Next, you will build a framework for performance assessment in your organization.

Our world-class faculty will lead you through the latest innovative approaches for sizing, structuring, resource management, compensation, motivation, recruitment, CRM, culture assessment, and performance management. ... [-]


Merger Week: Creating Value Through Strategic Acquisitions and Alliances

Kellogg School of Management at Northwestern University
Campus Part time 6 days September 2018 USA Evanston Midland + 1 more

The Kellogg School’s comprehensive Merger Week seminar takes you through the intricacies of the entire strategic merger and acquisition process. From identifying target companies to post-merger integration, you will learn the latest frameworks and tools to ensure your company’s success, and also learn to avoid the common pitfalls of M&A failures. [+]

Forge and implement effective, sustainable mergers, acquisitions, and alliances that create value and competitive advantage. The Kellogg School’s comprehensive Merger Week seminar—one of the oldest and most successful programs of its kind—takes you through the intricacies of the entire strategic merger and acquisition process. From identifying target companies to post-merger integration, you will learn the latest frameworks and tools to ensure your company’s success, and also learn to avoid the common pitfalls of M&A failures.

An outstanding faculty of leading academics and business practitioners help you learn to capitalize on opportunities that globalization and technological advancements have created in the marketplace. Topics include the search process, valuation techniques, negotiations, tax-free versus taxable transactions, joint ventures, and international M&A.... [-]