New Sustainable Fashion
Crafting innovative business models through sustainability Sustainability is reshaping the rules of the game of the fashion industry. Starting the long and complex journey of integrating ethics and aesthetics into the value chain, working on responsible innovation is nowadays not just desirable but necessary. Nowadays the companies need to make a “sustainable” business model also “contemporary”, answering the needs of the Millennials and the future generations. A careful use of technology could catalyze this shift. The short course “New Sustainable Fashion”, supported by Vogue Talents is aiming at preparing graduate and graduating students, young managers, professionals and young entrepreneurs to deal with the complexity of responsibility in the fashion industry by providing concrete tools and sharing inspiring business practices.
Director of the course: prof. Francesca Romana RinaldiStart of registration: 26 October, 2020End of registration: 30 July, 2021Lectures’ start: 6 September, 2021Lectures’ end: 1 October, 2021Duration: 4 weeks, 120 hours.Frequency: 80% of overall classes is the minimum required to get the certificateLocation: Milan, MFI CampusValue of the course: 2.600€A reduction of the economic value equal to the 20% for Students and Alumni MFI is provided, while seats last.
The short course “New Sustainable Fashion” aims at sharing with the participants the most updated information and interesting examples on innovative business models in fashion & luxury. The course focuses on the driver of sustainability for the creation of shared value. Creating shared value in fashion means being able to answer the needs of many stakeholders: the environment, society, institutions, art, culture, territory and the consumers. A responsible fashion company has already started the long and complex journey of integrating ethics and aesthetics into the value chain, in constant balance with all the stakeholders. Here are some of the keywords that will lead the way in fashion responsible innovation and that will be explored during the lectures, class discussions and company visits: circular economy, recycling, upcycling, prosumer-creation, open-source, crowdfunding, wearable-technologies, online-offline integration, transmedia-storytelling, B-corporations and open-innovation among others.
Support & Scholarships
A full scholarship offered by Vogue Talents gives a unique opportunity to attend the course: in order to participate to the selection the candidates need to send a 20 slides business plan on a new product/service in sustainable fashion. The scholarship winner will be awarded by the Vogue Talents team after a careful evaluation of all the business plans received. The winner will be awarded with the free participation to the course and will receive media coverage. The winner will also have the chance to carry out 1 month internship experience in the CSR department of Gucci as leading company in sustainable luxury. In order to participate to the selection process, please send your business plan to the following email address: firstname.lastname@example.org Deadline for sending the 20 slides business plan is 3 June, 2019. Communication of the awarded scholarship will be few days after the deadline.
The short course “New Sustainable Fashion”, supported by Vogue Talents, aims at sharing with the participants the most updated information and interesting examples on innovative business models in fashion & luxury. The short course “New Sustainable Fashion” also aims at:
Preparing the participants to deal with the complexity of responsibility in the fashion industry;
Providing concrete tools to learn how and where to select innovative fibers in fashion, how to build an ingredient branding strategy in sustainability how to create and apply some good responsibility guidelines, how to structure a good sustainability report, how to structure a good business plan in sustainable fashion;
Sharing inspiring business practices in both mass market, premium and luxury segment, for the different business models
Why to take this course
The course is well suited for graduate and graduating students, young managers, professionals and young entrepreneurs that are willing to deal with the challenges of responsibility in the fashion industry. More specifically the course is built around the professional figures of junior brand managers, product managers, retail managers, PR & communication managers that aim at understanding the potential of sustainability, future CSR managers and young entrepreneurs that wish to launch an entrepreneurial initiative with sustainability in its DNA.
The teaching model is composed as follows:
In classroom lectures
Sessions of Career orientation and/or reviews on business ideas
Traditional in classroom lectures are alternated with case discussions, meetings with managers and other representatives of the business community, company visits, in class activities and project works. Career orientation will be provided to the students that aim at working in the industry; feedbacks to the business ideas will be shared with participants that are willing to become entrepreneurs. At the end of the course a MFI certificate is delivered to each student.
In order to apply for the admission to the course, the candidate must be currently enrolled at a Bachelor of Art/Science course or have a degree equal to or higher than a Bachelor. Young entrepreneurs, recent graduates with three-year degree o specialist degree, and graduates from design schools and faculties, business and economics, marketing and communication, engineering, architecture, languages, law, humanities.