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Introduction

It provides teaching of the field of the same name, the aim of which is to increase the share of professionally trained service workers and the performance of the service sector, especially from a regional perspective. The efficient operation of services is essential for the performance, productivity and competitiveness of the whole economy. Therefore, it is justified to prepare a professionally oriented field of study aimed at increasing education in the field of services. This applies both to persons who will be actively involved in the business sphere and to employees working in government positions and institutions supporting the development of services. We are thus filling the gap in the offer of study fields. The concept of the field of study is based on a comprehensively balanced foundation of compulsory subjects of an economic nature, which represent the basis for the development of specific knowledge in the field of services (economics, management, marketing, business economics, personnel management, sociology and psychology).

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University of New York in Prague (UNYP)

Prague, Czech Republic

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College Of European And Regional Studies

On the 3rd April 2001, the non-profit organization was founded, and, after a two-year-long effort The College of European and Regional Studies was established after the decision of The Accreditation C ... Read More

Ceske Budejovice

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Course in MANAGEMENT AND MARKETING SERVICES

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College Of European And Regional Studies

College Of European And Regional Studies

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