Course in Italian Design and Luxury


Program Description

Italian Design “Internship on the Road”

A 2-week Internship on the road, in 4 districts of the Made in Italy excellence, starting in Venice, at the Biennale, and then moving to the nautical district of La Spezia, to understand the value chain in the Yacht Industry, and ending in Tuscany, first in the fashion district of Scandicci (Florence), where a few top Italian brands still keep their production facilities, and later in the marble district of Carrara, for the final session “Stone & Trends in the Design Industry”.

Week 1 Tentative Schedule

  • Sunday, July 14:
    Group Arrival at the airport of Venice and check in at the hotel.
  • Monday, July 15:
    Ca’Memmo: LEGO Serious Play S1. Afternoon Visit to the Biennale.
  • Tuesday, July 16:
    Ca’Memmo: LEGO Serious Play S2. Afternoon Visit to the Biennale.
  • Wednesday, July 17:
    Ca’Memmo: LEGO Serious Play S3. Afternoon Visit to the Biennale.
  • Thursday, July 18:
    Workshop with designer Moreno Ferrari. Afternoon Visit to the Biennale.
  • Friday, July 19:
    Workshop with philosopher Aldo Colonnetti. Afternoon Moving to La Spezia.

Week 2 Tentative Schedule

  • Saturday, July 20:
    Nautical District of La Spezia (5 Terre): the value chain in the Yacht Industry.
  • Sunday, July 21:
    Free day (optional Yacht excursion arrangements).
  • Monday, July 22:
    Departure for Florence. Afternoon: Visits to Foundations Gucci & Ferragamo.
  • Tuesday, July 23:
    Fashion District of Scandicci: critical success factors of the Made in Italy.
  • Wednesday, July 24:
    Moving to the Marble District: Stones & Trends. Afternoon: Marble Company.
  • Thursday, July 25:
    Visit the Caves of Michelangelo. Afternoon: Marble Foundation.
  • Friday, July 26:
    Visit Ateliers and Workshops. Afternoon: Airport of Pisa.
  • Saturday/Sunday, July 27/28:
    Optional extension to Rome (not included in standard fee).

Aims of the Program

The aim of this internship program on the road is to understand the mindset and the approach behind the Made in Italy brand and Design Industry. Workshops, seminars and guided in/company visits will be conducted in English, touching 4 districts of the Italian excellence. This program is ideal for designers, architects, brand managers, entrepreneurs, experts of communication, management, strategic marketing, researchers in the fields of luxury, territorial management, family business.

Fees & Logistics

Fees include: BAU Global enrollment fee; pick up at the airport, at the arrival in Venice and for the departure back home, from the airport of Pisa; accommodation in double room to share in all the destinations of the internship program on the road; tickets to the Biennale; workshops at Ca Memmo in Venice; visits to the companies in the Yacht and luxury industry scheduled in the districts of La Spezia, Florence and Scandicci; visits to the caves, foundations and botteghe in the Marble district; shuttle from Venice to the Marble District.

Students who want to extend their stay in Italy should inform the school for visa purposes.

In order to enroll in the program and receive Admission and Invitation letter suitable to apply for a touristic Visa, the 50% of the overall fee must be paid by May 24 to:

BAU Education Services SRL
Bank: Monte dei Paschi di Siena
IBAN IT92P0103003271000061179440

The remaining part of the fee is due by and no later than June 15. An invitation letter will be sent to the applicants by May 27 in order to start the process for the touristic visa at the Italian Consulate, in the case of Non-EU students. We remind Non-EU students that the VISA process may take up even 6 weeks, therefore it is highly recommended to start it as soon as possible, considering that the program starts in July with arrival to Venice on July 14.

PS: this program will be activated with a minimum of 20 students.

Last updated Jun 2019

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About the School

The mission of the School is to create an international class of leaders, managers, entrepreneurs and creative people in the key areas of the Made in Italy excellence, such as Art, Architecture, Desig ... Read More

The mission of the School is to create an international class of leaders, managers, entrepreneurs and creative people in the key areas of the Made in Italy excellence, such as Art, Architecture, Design, Fashion and Culture. Read less
Rome , La Spezia , Scandicci , Massa , Venice + 4 More Less