Graphic designers help clients communicate by using photography, symbols, text, illustrations, color and texture in an original way in order to get the attention of their target audience. Individuals who study graphic design may be able to work as visual designers, web designers, or as copywriters and strategists.

A certificate is an educational goal for many students who want to improve their visibility among aggressive job applicants. Certificates may help provide students with increased skills and experience in a number of diverse disciplines, such as business, finance, hospitality, leadership, and management.