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Top Certificate Programs in Digital Marketing

If you are looking to develop modern skills that can be applied in the workplace, a certificate program might be a good choice for you. Certificates can be tailored to your needs and will enhance your knowledge in a specific field.

What is a certificate in digital marketing? This certificate program will help students learn practical marketing skills and detailed knowledge that will help them develop, implement, and maintain successful digital marketing strategies. Students will learn classic and interactive marketing tools, mobile technologies, search engine optimization, and the legal framework and governance that applies to those methods. Coursework will include learning the methods of digital marketing, metrics for determining the best marketing methods to implement, and tools to quantify the success of marketing campaigns.

A certificate in digital marketing will help students learn the desirable skills of analytics, mobile marketing, and content marketing. These invaluable skills will increase your flexibility and marketability as an employee or business owner.

Certificate programs are often flexible as to when they are started and completed, and they offer a wide variety of targeted courses. The cost of these programs is typically modest compared to the cost of most degrees, but completing a program may increase your career opportunities dramatically.

With a certificate in digital marketing, students will qualify for a number of new and exciting specialized digital marketing jobs. Social media marketer remains the newest and most popular of these jobs. Positions like customer relationship manager, web designer, search engine optimizer, web analyst, and digital strategist all are top global positions for those with in-demand digital marketing skills. Overlapping skills are often needed in this field, and a certificate will help you learn the many facets of digital marketing.

If you are interested in expanding your digital career or are interested in expanding the online presence of your business, a certificate in digital marketing may be able to help you. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

 

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Other options within this field of study:

12 Results in Digital Marketing

Universidad Tecmilenio

Implements a digital marketing campaign, assesses its impact and makes decisions for continuous improvement. ... [+]

Implements a digital marketing campaign, assesses its impact and makes decisions for continuous improvement.

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Mexico Mexico Online Chihuahua San Luis Potosi Culiacán Mazatlan Guadalajara Cancún Heroica Veracruz Puebla City Mérida Hermosillo Ciudad Obregón Santiago de Querétaro Durango Cuernavaca Mexico City Buenavista Monterrey Torreón Ciudad Juarez Villahermosa Nuevo Laredo  + 19 More
July 2020
Spanish
Part-time
3 months
Online
Australian College of Information Technology and Institute of Film and Television

This course provides the skills and knowledge for an individual to be competent to design, develop and use digital media technologies as an assistant information and comm ... [+]

Course Overview

This course provides the skills and knowledge for an individual to be competent to design, develop and use digital media technologies as an assistant information and communications technology (ICT) specialist working independently or as part of a larger development team. The course specifically covers how to integrate search engine optimization, social media elements, and social media marketing principals into a Website design.

Curriculum

Section 1: Design Concepts & Analytics

Creative Photoshop Concepts6 Weeks SEO/ Google Analytics 6 Weeks Dreamweaver 6 Weeks Social Media Marketing with Facebook and Twitter 6 Weeks

Section 2: Online Marketing Concepts

E-Marketing 6 Weeks Introduction to Wordpress 6 Weeks Entry Requirements ... [-]
Australia Brisbane
January 2020
Full-time
36 weeks
Campus
The IDM Institute Of Direct And Digital Marketing

Become a specialist in Search Engine Optimisation (SEO) and Pay per Click (PPC). Build an integrated search marketing strategy; learn how to improve natural search result ... [+]

Become a specialist in Search Engine Optimisation (SEO) and Pay per Click (PPC). Build an integrated search marketing strategy; learn how to improve natural search results and paid search ROI.

During your Qualification in Search Engine Marketing, you will learn to: Understand what Search Engine Marketing (SEM) is. Understand the importance of an integrated SEM. Master Search Engine Optimisation (SEO). Understand the setup and management of Pay per Click (PPC) marketing. Assess how to measure and demonstrate your performance. Study Mode Intensive – Central London2 days face-to-face sessions which take place at the IDM offices in Central London. The exact location of our courses vary, so please make sure you check before attending. Corporate trainingThis programme can be fully customised and delivered to your staff in-house. For more information visit theidm.com/corporate. OnlineEnjoy the flexibility of devising your own personalised study routine with your programme deadlines via a stream of online content run over 12 months. You will receive email support and 24/7 access to course materials. For more information call 020 8614 0277. Course Info ... [-]
United Kingdom London
Request Info
Campus
Online
The IDM Institute Of Direct And Digital Marketing

Become a specialist in email marketing and gain an understanding of how to plan, create and evaluate effective, ROI-driven email marketing campaigns. ... [+]

Become a specialist in email marketing and gain an understanding of how to plan, create and evaluate effective, ROI-driven email marketing campaigns.

During your Qualification in Email Marketing, you will learn to: Understand the basic components of email marketing. Develop an email marketing strategy. Identify how to optimise your email design and structure. Understand how to develop a creative copy of your email marketing campaigns. Review the various approaches to testing email marketing campaigns. Study Mode Intensive – Central London2 days face-to-face study which takes place at the IDM offices in Central London. The exact location of our courses vary, so please make sure you check before attending. Corporate trainingThis programme can be fully customised and delivered to your staff in-house. For more information visit theidm.com/corporate. OnlineEnjoy the flexibility of devising your own personalised study routine with your programme deadlines via a stream of online content run over 12 months. You will receive email support and 24/7 access to course materials. For more information call 020 8614 0277. Course Info ... [-]
United Kingdom London
Request Info
Campus
Online
ISB International School Of Business Dublin

This programme is designed for undergraduate business students who have a particular interest in the new and fast-changing digital world of marketing and media.This is a ... [+]

This programme is designed for undergraduate business students who have a particular interest in the new and fast-changing digital world of marketing and media. This is a study abroad program for a duration of three months. The program provides students with knowledge and practical skills and also builds on their previous knowledge of management, communication and economics in a multi-cultural context.

Modules Digital Marketing Digital Media Management & Organisations Social and Economic Aspects of Ireland Business Communication Skills Digital Marketing & Media Project Digital Marketing

The aim of this module is to give international learners the knowledge and understanding of the role and function of digital marketing and the tools to plan, implement, analyse and evaluate a digital marketing campaign.... [-]

Ireland Dublin
September 2019
Full-time
1 semester
Campus
eBSI Export Academy

The ebusiness & Internet Marketing Certificate is a new online course taking into account the latest trends and technologies in Internet Marketing. Following this cou ... [+]

Course details are below but here is a great opportunity to try before you buy! eBSI Export Academy is delighted to announce the launch of our free certificate program ‘Introduction to International Trade and eBusiness’ which is a short program of courses designed to give a foundation knowledge of the basics of exporting and prepare participants for further study within eBSI Export Academy’s more advanced programs. The program covers the following - Introduction to Exporting - Introduction to International Trade - International Methods of Payment - Introduction to eBusiness and Internet Marketing You can sign up for the Introduction to International Trade & eBusiness program at the eBSI Course Registration Page and the program is designed that you should be able to complete it over a weekend if you so wish. Upon completion of this program, you will be awarded with a certificate of completion that you can download and print for your records and CV. eBusiness & Internet Marketing Online Course Info: Week 1 INTRODUCTION TO EBUSINESS AND INTERNET MARKETING • Business Models • E-Commerce Risk Management and Cyber Crime • The e-Business Department • Introduction to Internet Marketing • Building and Deploying your own Wordpress website on your preferred host. eBSI of Open Exercise EBUS 001 to be completed by end of the Module. Send us an inquiry and we will give you free access to this first course unit to try before you buy! Week 2 SEARCH ENGINE OPTIMIZATION • Structure of Websites • Keyboard Research •... [-]

Ireland Ireland Online
Open Enrollment
Full-time
Part-time
1 - 3 months
Online
edX

Learn to connect your brand with the world. Learn how to create effective social media and digital marketing strategies with a Google Mentor in Marketing. ... [+]

Learn to connect your brand with the world. Learn how to create effective social media and digital marketing strategies with a Google Mentor in Marketing.

Gain a competitive advantage by becoming a digital strategist. With this program of Professional Certification you will achieve that your brand connects with the world and you will be able to create advertising campaigns in social networks to fulfill marketing objectives such as selling more, positioning a product or customer loyalty.

The Professional Certification Program for Digital Marketing and Social Networks consists of two online courses developed by Jojo Giuffra, an expert in the field of Marketing and a contributor to the Google Developers Experts program. Together with him, you will learn the theory and put it into practice. You can be inspired by real digital marketing cases, knowing the experience of organizations and professionals that take advantage of social networks and develop valuable content, digital strategies and advertising campaigns to grow your brand.... [-]

USA Cambridge
January 2020
Spanish
Full-time
Part-time
10 weeks
Online
edX

Gain a competitive advantage and learn essential digital marketing skills and strategies in this 4-course program from the top-ranked Wharton School of the University of ... [+]

Gain a competitive advantage and learn essential digital marketing skills and strategies in this 4-course program from the top-ranked Wharton School of the University of Pennsylvania.

Make yourself more marketable and put your career in high gear with a Professional Certificate in Digital Marketing from Wharton. Learn the key marketing skills most in-demand today: omnichannel marketing, marketing analytics, social media strategy and analysis, and data-driven customer-centric approaches to customer retention. Designed by world-renowned marketing professors at the Wharton School, home of one of the top marketing programs in the country, the Professional Certificate in Digital Marketing from Wharton helps you develop the digital marketing skills you need to take advantage of the explosive growth in the marketing industry. Today’s marketers face a “digital skills gap,” and when you earn a Professional Certificate in Digital Marketing from the Wharton School, you’ll be able to help fill it.... [-]

USA Cambridge
Request Info
Full-time
Part-time
20 - 24 weeks
Online
University of California, Irvine - Division of Continuing Education

Essential for all marketing professionals and business people, the Digital Marketing Certificate Program is designed to provide you with a comprehensive examination of ta ... [+]

Overview

The Digital Marketing & Communications certificate program provides training for job opportunities in the marketing, communications, and product management fields. Combining skills in research, writing, design, and analytics, professionals in this industry help drive business decisions and lead strategic marketing planning.

The driving forces of job growth in the digital marketing field are the waves of technological advancements in personal and mobile computing. Further development in the areas of artificial intelligence and augmented/virtual reality will create new opportunities for businesses to connect with customers and influence behavior. This program will provide students with the managerial and organizational skills to refine key messaging and position brands and products for optimum success now and in the future.... [-]

USA USA Online
Open Enrollment
Full-time
Part-time
3 - 12 hours
Online
International Business School the Hague

Social media marketing (SMM) is fast becoming a major part of the marketing efforts of many companies. Marketing via social media offers major advantages for marketers bu ... [+]

Social media marketing (SMM) is fast becoming a major part of the marketing efforts of many companies. Marketing via social media offers major advantages for marketers but also poses new challenges. This course gives a practical introduction to SMM and hands-on practice with several of the major social media platforms, such as Facebook, Twitter, and LinkedIn.

Topics addressed are:

Understand social media and SMM fundamentals Create a social media strategy Identifying a target audience Understand social media advertising Successful and unsuccessful SMM campaigns Creating profiles and running campaigns on SM platforms: Facebook, LinkedIn, and Twitter SMM goals and metrics Fundamentals of Search Engine Optimization (SEO) Measure and analyze site traffic using Google Analytics ... [-]
Netherlands The Hague
Open Enrollment
Full-time
2 weeks
Online & Campus Combined
Benedictine University Online

The online Internet Marketing certificate is expertly designed by industry leaders to adapt as quickly as the web changes. ... [+]

The online Internet Marketing certificate is expertly designed by industry leaders to adapt as quickly as the web changes. The classes are continually updated as new digital media strategies and tools emerge. The result: A real-time curriculum that powers your Internet marketing career right now.

The Certificate in Internet Marketing program covers timely topics such as social media and online public relations, search engine optimization (SEO), data analysis, web analytics, PPC advertising, and conversion optimization. The program, comprised of four courses, is timely and relevant.

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USA Lisle
September 2019
Part-time
Online
University of California, Irvine - Division of Continuing Education

Marketing practices have evolved with technology to take advantage of the opportunities presented by email, social media, website development, and smartphone connectivity ... [+]

Overview

As digital marketing rapidly evolves to be the central pan of marketing in today’s global environment, understanding and leveraging this powerful tool is essential for all marketing professionals and business people. Gain a comprehensive examination of tactics and strategies across social media, mobile marketing, online analytics, and search engine marketing aimed at achieving business goals such as acquiring, converting, and retaining online customers.

By examining emerging and leading-edge technology and practices, understand how to integrate new tactics and strategies with traditional marketing tools and practices aimed at capturing new customers, building customer loyalty, providing superior customer service, developing new products, improving profitability and conducting marketing research. Learn the value of and methods for determining return on investment of Internet marketing programs as well as online visitor and buyer behavior, learn how to develop an Internet marketing strategy and plan with the goal of maximizing your marketing budget.... [-]

USA Irvine
September 2019
Full-time
3 months
Campus