Business - Marketing and Applied Management Associate in Applied Science Degree

The Schoolcraft College marketing and applied management program produces well-trained individuals who work in the distribution of goods and services. These individuals serve the customer and represent the company to the consumer. Therefore, graduates must be able to think, communicate and apply knowledge of the business.

Students who satisfactorily complete all college and program requirements qualify for an associate in applied science degree.

Sample Schedule of Courses

First Year

Fall Semester

• BUS 101 - Introduction to Business Credits: 3
• BUS 122 - Advertising Credits: 3
• BUS 123 - Consumer Behavior Credits: 3
• ENG 101 - English Composition 1 Credits: 3

Accounting

Select one:

• ACCT 103 - Introduction to Accounting Credits: 4
• ACCT 201 - Principles of Accounting 1 Credits: 4

Total Credits: 16

Winter Semester

• BUS 120 - Strategic Selling Credits: 3
• ENG 102 - English Composition 2 Credits: 3

Science - Select General Education Science course Credits: 4

Mathematics - Credits: 3-5

Select General Education Mathematics course

Recommended:

• MATH 101 - Business Mathematics Credits: 3

Social Science: Credits: 3-4

Select General Education Social Science course

Recommended:

• PSYCH 153 - Human Relations Credits: 3

Total Credits: 15-20

Second Year

Fall Semester

• BUS 217 - Business Management Credits: 3
• BUS 220 - Supervision Credits: 3
• BUS 240 - International Business Credits: 3
• ECON 201 - Principles of Macroeconomics Credits: 4

Humanities: Credits 1-4

Select General Education Humanities course

Recommended:

• HUM 106 - Introduction to Art and Music Credits: 1

Total Credits: 14-17

Winter Semester

• BUS 226 - Principles of Marketing Credits: 3
• BUS 202 - Business Ethics Credits: 3
• BUS 204 - Personal Finance Credits: 3
• BUS 215 - E-Commerce Credits: 3
• Electives - See list Credits: 4-6

Total Credits: 16-18

Program Total: 61-71 Credits

Electives

• BUS 103 - Organizing a Small Business Credits: 3
• BUS 104 - Operating a Small Business Credits: 3
• BUS 207 - Business Law 1 Credits: 3
• BUS 208 - Business Law 2 Credits: 3
• BUS 230 - Human Resource Management Credits: 3
• BUS 292 - Business Internship Credits: 3
• CIS 120 - Software Applications Credits: 3
• CIS 180 - Spreadsheet Applications - Current Software Credits: 3
• COMA 103 - Fundamentals of Speech Credits: 3
• ENG 116 - Technical Writing Credits: 3
• MATH 122 - Elementary Statistics Credits: 4

Not all courses are offered each semester. Students should work with an academic advisor to develop a schedule that will work for them. Students planning to transfer should check the transfer institution’s requirements/guides or discuss their options with an academic advisor. The number of credits may vary depending on the course selection.

Career opportunities are available in occupations ranging from buying and selling to distribution management.