Postgraduate Certificate: Consumer Behavior Insights
Multidisciplinary views from fields such as psychology, sociology, anthropology and neuropsychology to gain customer insights and decision making processes; study of consumers’ consumption experience, their values, culture, lifestyle, buying behavior, brand perception, and emerging trends that shape these behaviors.
Participants: Postgraduate students and/or executives in business areas
Timing: Saturday and Sunday from 9:00 a.m. to 4:00 p.m.
April 19-20, 26-27 and May 3-4
- 24,000 Baht per course for Certificate of Attendance (sit- in only with no assignment and exam)30,000 Baht per course for Certificate of Completion (complete requires assignment and exam). Upon the completion of all 12 courses, the students can earn master degree from DPUIC.
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