Course in e-Business in Italy

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e-Business

Law courses are intended to be taken by those wishing to further their personal development. Whether you take the courses in a classroom or online, there are a variety of specialized study areas. Some of these include regulatory theory, commercial law and intellectual property.

Graduates of a Bachelor’s degree in e-Business will be able to work in different sectors within different industries. The degree is very general in its approach, allowing students to learn several practical applications of computers and Internet in order to sell and promote services or products.

Italy, officially the Italian Republic, is a unitary parliamentary republic within the European Union, located in Southern Europe. To the north, it borders France, Switzerland, Austria, and Slovenia along the Alps.

Top Course Studies in e-Business in Italy 2017

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Short course - Marketing

European School of Economics
Campus Full time January 2017 Italy Florence

The ESE Specialised Programme in Marketing is designed to further develop participants’ marketing skills and acumen to ensure that managers in international markets have the required understanding and insight for success in this field. [+]

Best Courses in e-Business in Italy 2017. The ESE Specialised Programme in Marketing is designed to further develop participants’ marketing skills and acumen to ensure that managers in international markets have the required understanding and insight for success in this field. The course will prepare participants for a wide range of activities such as brand management, product development, services marketing and business-to-business marketing enabling them to enter into specialist marketing consultancy and service firms that excel in the areas of market research, advertising, sales promotion, public relations and direct marketing. Since marketing is the art and science of targeting market segments and obtaining, maintaining and building loyalty we will work on effective communication and the delivery of superior service and value. Participants will be able to manage, supervise and direct their own, and others, activities, whilst understanding key strategic issues and trends in the field. This includes the use of information to make critical decisions and the application of theories and techniques to practical realistic work situations in the sector. Intake Dates: January, April, September Course Structure Students will take four of the following modules - Innovation Development and Management - E-Business and E-Commerce - International Strategic Marketing - Consumer Behaviour - Integrated Marketing Communication - International Business Management Course Duration: One Academic Term Mode of Delivery: Each module consists of 100 hours of learning; 30 hours are spent in lectures/seminars and the remaining time is devoted to directed learning activities, final assessment preparation and self-study. Entry Requirements: Application form, completed correctly A first degree in a relevant subject or an equivalent level professional qualification* Resume / CV + personal statement Two letters of recommendation IELTS/ TOEFL score Three photographs (passport size) Photocopy of passport/ID Application fee (£50) - to be paid online here or addressed to the European School of Economics NB: All non-English documents must be officially translated. Internship Programme: Upon successful completion of the programme participants may opt to take a 3-month internship fitted to their profile and career objectives. An assessment with the ESE Placement Officer will determine their eligibility for a placement. Professional Advantages: Participants will be able to expand into a wide range of careers such as brand management and product development to services and business-to-business marketing. In addition to training for these sectors, the course will prepare students to enter into specialist marketing consultancy and service firms that excel in the areas of market research, advertising, sales promotion, public relations and direct marketing. Credits & Recognition: Upon completion of the programme, participants will be awarded an ESE Certification of successful completion of the programme. [-]

Advanced Training Course In E-commerce - Design And Management

IED – Istituto Europeo di Design Florence
Campus Full time 7 months March 2017 Italy Florence

The e-commerce sector, evolving, aims to satisfy an increasingly expert and demanding. Many commercial reality, mono-brand or not, you are restructuring to meet the new demands of customers with an open dialogue approach, declined across various platforms and the use of applications to integrate e-commerce the full experience so far associated with the physical store. The Advanced Training Course in E-commerce - Design and Management examines the current offer e-commerce in Italy and abroad, with an eye to future developments of the sector, starting from design and critical analysis of new and pre-existing platforms / marketplace. At the end of the course, participants are able to actively manage the full and across the board the various resources involved in the structure and management of an e-commerce, by bridging the current market demands. [+]

THIS PROGRAM IS IN ITALIAN Taught Who should attend: The Course of Advanced Education in E-commerce - Design and Management is aimed at graduates or graduates in marketing, engineering, social media management, visual arts, computer science and related fields, entrepreneurs, professionals and companies interested in developing an e-commerce, both on their own and as a service to third parties, and to all those who plan, manage or supervise an e-commerce site in the B2C or B2B sector. addresses of specialization: The e-commerce professionals are Project Manager can manage completely and across the board the various resources involved in the structure and management of an e-commerce: the strategies to daily activities, from relationships with suppliers, stock and marketing until management of customer relationships and customer care. Methodology and structure: The Advanced Training Course in E-Commerce -Design and Management is structured on the basis of a model of learning and teaching that reflects the complex structure of the labor market and organizational models of the major studios, companies and e-commerce. The teaching is divided into three macro-areas of intervention that concern the theoretical and cultural aspect (strategic Area), strategic planning (design area) and technical-instrumental (technical area) and form a learning path complex, providing act a complete picture of the problems of the different areas needed for the design, commissioning and / or mentoring of an e-commerce. Starting from the principles of marketing, dedicated to the strategic area of ​​intervention we analyze the basic features of an e-commerce, the legal-fiscal items, payments and shipments to sell online. Particular attention is devoted to the story-telling and the proper use of social media to tell a brand and sell a lifestyle around the world. Students learn the importance of User Experience (UX Web and mobile on) and its optimization after identifying the main indicators, tools for selling online (Visual Merchandising) of DEM (Direct Email Marketing) to increase The sales. Through workshops and seminars participants learn how to implement these tools and how to check-up on an existing site and then reshape it in its entirety. The teaching is thus focused on the platforms available on the market to manage the main streams of e-commerce, from purchase to make up the customer management (CRM and Social CRM). It learns the measurement value of traffic and conversions through Google Analytics and side optimization SEO / SEM (Search Engine Marketing) with an overview of the main types of web advertising and leading web design programs. The final thesis consists of an individual project of e-commerce. [-]