Course in Fashion Marketing in Madrid in Spain

See Course Studies in Fashion Marketing 2017 in Madrid in Spain

Fashion Marketing

Courses are academic classes taught by qualified instructors that are intended to enhance participant’s knowledge of a given area or training in a particular discipline. Courses vary broadly in terms of length, size, content and duration.

Communication is an important aspect of a fashion marketing program. A career in fashion marketing entails being creative, and ability to understand trends and having a keen eye for recognition of styles and well-coordinated images.

Spain, officially the Kingdom of Spain, is a sovereign state and a member state of the European Union. It is located on the Iberian Peninsula in southwestern Europe. Spanish universities regulate access to their own degrees and they fix the academic fees. They can also offer unofficial postgraduate degrees. The capital city Madrid has possibly the largest number of bars per capita of any European city and a very active nightlife.

Madrid City is the capital of Spain. It is a metropolitan area with over 3 million residents. It has an arena called Las Ventas that hosts the annual bullfighting event. The city has many public and private universities.

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Strategic Marketing For Shops And Fashion Brands

ADEN Business School
Online Part time February 2017 Spain Madrid

The world of fashion is growing at a fast and steady pace becoming an extremely competitive market with constant innovation and a knowledgeable consumer of global trends and buyer in non-traditional channels. Training and vision from the point of view of Marketing has become today, together with the creativity of designers, in an exclusive need ... [+]

Course Studies in Fashion Marketing in Madrid in Spain. The world of fashion is growing at a fast and steady pace becoming an extremely competitive market with constant innovation and a knowledgeable consumer of global trends and buyer in non-traditional channels. Training and vision from the point of view of Marketing has become today, together with the creativity of designers, in an exclusive need for designers, entrepreneurs, businessmen, executives and industry suppliers of clothing, footwear and accessories. GOALS Upon completion completed, the participant will have achieved the following transfer targets: Contribute to the competitive development of companies in the fashion sector through learning concepts Marketing and cases. Apply Marketing tools and techniques for starting a personal venture or improve the position of brands or companies in the market. Marketing strategies used to generate greater competitiveness of companies in the world of fashion in the domestic market and abroad. recipients Designers or Entrepreneurs who already have their brand or want to throw it. Service Providers industry of clothing, footwear and accessories. Responsible for the areas of Marketing, Production, Purchasing, Product, Commercial or Retail companies. Those of different disciplines that are not in the industry but seek trained to enter the world of fashion. academic content MODULE 1: Marketing and Fashion MODULE 2: Creativity. Research, Planning, Strategy MODULE 3: Product: collection, prices, trends. Communication MODULE 4: Distribution. Retail. Management. [-]

Fashion & Luxury Goods Management

European School of Economics
Campus Part time 6 months January 2017 Spain Madrid

The aim of ESE Professional Programme in Fashion & Luxury Goods Management is to provide a focused and vocationally oriented education in specific aspects of Fashion & Luxury related disciplines, namely fashion research, marketing, trend forecasting, luxury goods management, brand management and retail management. [+]

The fashion industry is a complex, growing and strongly competitive business sector. Becoming a leader in this fast evolving trade requires individuals to possess an extensive array of managerial skills, a high degree of strategic planning capabilities, interpersonal communications abilities and a creative approach to problem solving. The aim of ESE Professional Programme in Fashion & Luxury Goods Management is to provide a focused and vocationally oriented education in specific aspects of Fashion & Luxury related disciplines, namely fashion research, marketing, trend forecasting, luxury goods management, brand management and retail management. Working closely with key figures within the fashion and luxury goods industry, the programme will equip the students with an invaluable education and skills base. It will ensure that the candidates develop a competitive fashion business curriculum, allowing them to become the leading fashion innovators of tomorrow. Intake Dates: January, April, September Modules Offered*: Fashion Research, Marketing and Trend Forecasting Retail Management Brand Management E-Business & E-Commerce* *On the Milan campus only, the programme includes 5 modules (•Luxury Brands Management • Fashion Research, Marketing and Trend Forecasting • Buying and Merchandising • Retail Management • Consumer Behaviour) Total Course Hours: 165 hours Mode of Delivery: Each module entails one 3-hour session per week for a total of 15 weekly hours (Monday – Friday). Language of Instruction: English Assessment Mid Term Assessment (30%) Final Assessment (70%) (Students must have 80% attendance rate to qualify for final exam and certificate) Level of Instruction: Undergraduate Entry Requirements: Application form High-School Diploma or Undergraduate Degree Résumé / CV Intermediate command of the English language (TOEFL / IELTS is a plus) Photocopy of passport / ID document Three passport-sized photographs Non-refundable € 50.00 application fee Maximum number of Attendees: 30 (In order to provide a unique learning experience with a ratio between Professor to students, no more than 30 students will be admitted into this programme) Internship (optional): Upon successful completion of the programme participants may opt to take a 3-month internship fitted to their profile and career objectives. An assessment with the ESE Placement Officer will determine their eligibility for a placement.* Professional Opportunities: This course is aimed to students interested in careers in the fashion and luxury business. On completion of the course, participants will be prepared for careers in fashion magazines, show rooms, press offices, fashion houses and as freelance professional for styling agencies. The programme’s luxury component provides students with concrete knowledge of a vast variety of goods and services, such as jewellery, hotels, concierge services, real estate and so forth. Credits & Recognition: Upon completion of the programme, participants will be awarded an ESE Certification of successful completion of the programme. Application Process: in order to apply for the course, candidates are required to fill out an online application form and submit a non-refundable application with a fee of € 50.00. * Visa Regulations Permitting ** Subject to change according to each Campus [-]