A course in fashion Communication seeks to enable students enrolled in the program to be able to create and manage integrated communication strategies that are geared towards realizing fashion marketing goals. Graduates of the program are taught on how to manage the relationships with the media and the operators responsible for fieldwork, planning of events and fashion shows as well as the designing of plans for launching products.
Communication is the key concept behind this course. The students are expected to master and be image and style experts. A career in fashion communication entails being creative, and ability to understand trending ideas and an eye for recognition of styles and well-coordinated images. It is important to have a strong fashion background to make it in the fashion communication industry. Therefore, enrolling in an established university in fashion is important in this case.
Fashion is dynamic; a fashion communication expert needs to be versatile too. The ability to change with the trends needs one to keep a sharp eye on the trends and understand the changes and have the ability to communicate this accurately and in detail. Fashion professionals and experienced fashion people teach this course in most universities. Photo shoots, production classes are also part of the program for the students. There are immense job opportunities for graduates of a course in fashion communication.
Many have heard of coolhunting but few know what it is. It is a discipline that combines marketing and sociology, which is responsible for discovering these consumer needs and anticipates that might appear in the near future. [+]
This unique course brings together the key concepts of both photography and fashion to provide students with introductory knowledge and skills in fashion photography. Emphasizing both technical photography skills and fashion industry insight, this course gives the student a well rounded understanding of the business of fashion and the role of the fashion photographer within the industry. To provide the student a real ‘insider’ perspective, this course also includes interactions with established fashion photographers, fashion designers, fashion magazines and modeling agencies. [+]
The Course in Fashion Stylist aims at training experts in the field of spectacularization, trends and habits,professionals having a good education, an aesthetic sense, taste, and creative versatility. The Course will train an interpreter of the image and communication objectivesfor the characters of advertisements, events, photographic services, and advertising videos, who is able to interact with directors, photographers, stylists and managers in order to create an emotional and relational impact even by coordinating all other involved people. [+]
The Fashion Communication and Marketing - Academic Year focuses on two of the main factors that determine whether brands that compete in the Fashion system will be successful or not. It aims at training professionals to create and manage integrated promotion strategies, seek external relations with other professional figures working in the field, monitor advertising campaigns, maintain relations with the media and organise events and runway shows. The course is held in partnership with Luisaviaroma, one of the best Italian e-commerce websites for luxury fashion world wide. The course is aimed at young professionals that wish to improve their competitiveness or change their professional direction; students who wish to gain the basis of Communication and Marketing in the Fashion field both for a continuing education or for entering the working world; and Fashion, Communication or Marketing students who wish to explore the specifics of the Fashion world in their chosen field of study. At the conclusion of the year-long program participants have the possibility of requesting a 3 to 6 months internship in a fashion company. Florence is the focal point of the Italian renaissance and home to an incredible cultural, artistic and architectural patrimony. These proud traditions are still part of the economic and creative fabric and are a fundamental component of the curriculum. This is why Florence offers, more than other art cities, a unique inspirational patrimony of artistic and cultural heritage that serves as the backdrop to the Academic year program. [+]
Adult Education Programs - Adult Courses Fashion Design & Fashion Styling Courses [+]
This 4-week Intro to Fashion Design course is constructed for those with no prior expertise in the discipline. It allows students to get an overall understanding of the fundamentals required to begin a career as a fashion designer. [+]
The Condé Nast Fashion Journalism course is an intensive one-week programme to introduce students to a range of practical skills and essential information on the subject. [+]
The Fashion Communication Course, taught in English, runs for one academic year, offering students extensive experience in the fields of fashion and communication. [+]
A course to become familiar with the very recent profile of somebody who can engage with a new, sophisticated client in search of small-quantity artisanal dresses, jewels and accessories which are stylish, distributed globally yet appreciated by VIPs as well. [+]
In the Fashion and Luxury goods sector with its high symbolic and stylistic content, it is increasingly important for a company to interpret and satisfy market needs, creating added value for the client. [+]
The Creative Collections semester is conceived and structured as a comprehensive overview of the Italian leaders in fashion and textile design: professionals, companies, trademarks, events and trade fairs connected with the world of style. [+]
The aim of ESE Professional Programme in Fashion & Luxury Goods Management is to provide a focused and vocationally oriented education in specific aspects of Fashion & Luxury related disciplines, namely fashion research, marketing, trend forecasting, luxury goods management, brand management and retail management. [+]
Communication in the world of fashion has turned full circle, and the customer is now the main character in the story. The fashion industry is a business which transmits creative concepts, not only through clothes but also through messages and images which have an impact on society and on culture. [+]
Fashion blogging is a fantastic hobby for anyone crazy about fashion! Learn how to create a fashion blog, grow it to work with brands and monetise it to make blogging a full time job! I am a professional fashion blogger, and in this course I will guide you through everything you need to know to create and build you own successful blog. We’ll cover topics relevant to fashion, lifestyle, beauty and travel blogs, and... [+]
Due to globalization, fashion and fashionable products have to match people’s desires from all over the world at the same time. Meanwhile, more local and subcultural trends are emerging creating the long tail effect. Understanding [+]